Diana Koehler
Rochester
Summary
Customer-oriented store manager offering several years of experience in retail operations, sales and service team leadership and profitability strategies. Organized and skilled at prioritizing daily tasks and following through to achieve performance and productivity goals. Recruits, trains, develops and manages team of store associates and assistant managers.
Overview
23
23
years of professional experience
Work History
Store Manager
David's Bridal
Rochester
01.2024 - Current
- Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
- Monitored employee performance and identified performance gaps for corrective action.
- Recruited, trained and supervised new employees.
- Established store tactics and strategies to achieve operational performance and sales goals.
Store Sales Manager
DAVID'S BRIDAL
Rochester
12.2021 - Current
- Responsible for sales
- Sales team management
- Floor management
- Any merchandising, visual floor plans
Operations Manager
DAVID'S BRIDAL
Rochester
08.2017 - 12.2021
- In charge of appointments, cash handling, greeting customers
- Shipping and receiving
- Controlling and maintaining all merchandise throughout the store
- Inventory control
- Day to day managerial duties
Bridal Consultant
DAVID'S BRIDAL
Rochester
03.2016 - 08.2021
- Describe merchandise and explain use, operation, and care of merchandise to customers.
- Answer questions regarding the store and its merchandise.
- Help customers try on or fit merchandise.
Store Manager-Training Store Manager
LANE BRYANT
Rochester
06.2002 - 11.2015
- Review financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvement.
- Direct and coordinate activities of business or departments concerned with the production, pricing, sales, or distribution of products.
- Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.
- Plan and direct activities such as sales promotions, coordinating with other department heads as required.
- Perform sales floor work, such as greeting or assisting customers, stocking shelves, or taking inventory.
- Develop or implement product-marketing strategies, including advertising campaigns or sales promotions.
- Plan store layouts or design displays.
Education
Bachelor of Science - Sociology
BUFFALO STATE
Buffalo, NY05.1993
Skills
- Financial analysis
- Inventory management
- Employee training
- Customer service
- Sales management
- Visual merchandising
References
References available upon request.
Timeline
Store Manager
David's Bridal
01.2024 - Current
Store Sales Manager
DAVID'S BRIDAL
12.2021 - Current
Operations Manager
DAVID'S BRIDAL
08.2017 - 12.2021
Bridal Consultant
DAVID'S BRIDAL
03.2016 - 08.2021
Store Manager-Training Store Manager
LANE BRYANT
06.2002 - 11.2015
Bachelor of Science - Sociology
BUFFALO STATE
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