Strategic marketing and FinOps leader with 10+ years of experience building brands, scaling service-based businesses, and delivering data-driven results across B2B SaaS, cloud optimization, and travel industries. Founder of two successful companies, Pawsense and Utopian Trips, with deep expertise in go-to-market strategy, brand development, customer engagement, and operational leadership. Trusted advisor to cloud cost platforms and consultancies, developing fixed-price service offerings, driving pre-sales, and delivering measurable outcomes. Combines creative vision with analytical rigor to accelerate growth, align teams, and drive impact at scale. Accomplished cloud financial operations leader with over a decade of experience driving cost efficiency, architecture modernization, and cross-functional alignment across global organizations. Proven track record delivering over $1.5M in cloud cost optimizations, scaling FinOps programs from inception to maturity, and mentoring high-performing technical teams. Adept at bridging engineering and finance, building automated forecasting/reporting platforms, and aligning cloud spend with business value. Thought leader in FinOps, with deep expertise across AWS, GCP, and Azure.