Diana Lund
South Jordan,UT
Summary
Executive Sales Manager / Sales Representative: Innovative and result-oriented professional leveraging 20+ years in sales and operational management. Excels in growing and maintaining client accounts as well as meeting sales targets. Adept at establishing effective processes to minimize customer dissatisfaction and increase customer loyalty. Track record in team leadership, training, and skills development. Experienced in strategic marketing, project and event management and business development. Well-versed in administrative support, product knowledge, time management and customer service. Strong interpersonal and communication skills expressed through customer relationships, supplier and equipment engagement and staff management,
Overview
21
21
years of professional experience
Work History
General Manager
Dialyn – Healing Skincare
South Jordan Utah, UT
01.2017 - Current
- Oversee daily business operations which include finances, process improvement, facilities management, and human resources
- Anticipate and address client needs and assist with resolution of any problems
- Conceptualize and implement sales and marketing strategies, engage with suppliers and vendors regarding inventory needs, and replenish high demand products on shelves
- Successfully increased sales by 50% in first year, and by 200% over three-year period
Master Esthetician
Peaches Skin Care
Santa Barbara, CA
01.2011 - 01.2017
- Welcomed clients, confirmed appointments, and conducted assessments regarding potential issues as well as to determine suitable treatment.
- Presented services and package options, addressed any questions, and offered advice on products to use at home to maintain skin health.
- Trained and supported new staff in up-selling services and products enhancing customer service skills.
- Recognized as part of Top 10% in esthetician sales due to high levels of customer satisfaction ratings
- Generated creative sales ideas in collaboration with eight team members, increasing sales and business revenue by 200%.
Esthetician
A Little Touch of Heaven Day Spa
Newport Beach, CA
01.2008 - 12.2010
- Assessed condition of clients' skin in order to make recommendations to improve skin quality.
- Collaborated with team to boost sales by 100% during 2 year period.
- Consistently top salesperson in products and services.
- Analyzed skin condition and made appropriate product recommendations.
- Carried out product inventory checks, charting and consultations.
- Performed special anti-oxidant, acne and microdermabrasion facial services.
Senior Account Executive Supervisor
Debtmerica
Santa Ana, CA
07.2003 - 12.2007
- Maintained contact information database by keeping account details updated, clear and relevant.
- Contributed to annual revenue goals by selling new services and developing new accounts.
- Brought in over $1,000,000 in settled debt each year while managing multiple high-profile accounts.
- Managed and mentored team of account executives.
Medical Sales Representative
Team Post Op
Santa Ana, CA, CA
07.2001 - 06.2003
- Worked with over 100 surgeons and staff to support patients postoperatively.
- Generated over 1 Million in revenue yearly by liaising between doctors and patients to sell post operative equipment and products.
- Demonstrated proper equipment use by showing clients and medical staff product setup and operation using advanced knowledge of medical and surgical processes.
- Prepared and delivered product presentations and answered questions about equipment and products to increase sales.
- Facilitated upselling by cultivating productive relationships with clients, doctors' office staff, and clinical center personnel.
- Penetrated new territories, successfully establishing relationships with 50+ accounts.
Education
Master’s Degree - Spiritual Psychology
University of Santa Monica
06.2009
Bachelor of Arts - Psychology
Brigham Young University
05.2001
Skills
- Organization and Time Management
- Written Communication
- Staff Training & Development
- Interpersonal Communication
- Strategic Planning
- Sales & Marketing
- Account Management
- Customer Service
- Inventory Management
- Operational Management
- Product Knowledge
- Planning and Coordination
Accomplishments
- Collaborated with Peaches Skin Care team in generating between $70K and $80K monthly revenue, increased from $30K monthly
- Earned $20,000 in microdermabrasion package sales monthly, ranking the highest in the spa's history.
- Supervised multiple teams of 8-12 staff members.
- Collaborated with A Little Touch of Heaven owner to create package protocols increasing revenue from $15k per month to between $30K to $50K monthly.
- Achieved Top 5% status consistently as a debt consultant.
Timeline
General Manager
Dialyn – Healing Skincare
01.2017 - Current
Master Esthetician
Peaches Skin Care
01.2011 - 01.2017
Esthetician
A Little Touch of Heaven Day Spa
01.2008 - 12.2010
Senior Account Executive Supervisor
Debtmerica
07.2003 - 12.2007
Medical Sales Representative
Team Post Op
07.2001 - 06.2003
Master’s Degree - Spiritual Psychology
University of Santa Monica
Bachelor of Arts - Psychology
Brigham Young University
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