Diego Merino
Wayne,NJ
Summary
Detail-oriented team player with efficient problem solving skills and implementing scalable solutions. I would say my sweet spot is working with early stage startups. With my latest work experience being at Platipus, I am passionate about scaling our product to reach its full potential. My role only requires a few hours per week which opens up new opportunities for me to apply my UX/UI and business skills.
Overview
3
3
years of professional experience
Work History
UX/UI Designer
Platipus
07.2023 - Current
- Conducted user interviews with group leaders to translate into an intuitive digital product from scratch
- Launched MVP and conduct usability testing leading to product refinements that better served user needs.
- Designed engaging visuals for website and an mobile app to establish user trust and show the product's potential
- Reduced design costs by 75% by creating a plan to design for product market fit
UX/UI Designer
Latouche
01.2023 - 04.2023
- Create new B2C website to sell on platform and add new features to increase brand sales
- Utilize information architecture, user flows, and user research to create a product that is user friendly for a high retention and conversion rate
- Identify main issues to revamping the website and proposing design solutions for the brand's aesthetic and look
- Support launch mobile and web platform and inform stakeholders and design team to meet company's goals and strategy.
UX/UI Designer
Timblo
07.2022 - 12.2022
- Redesign UI of a B2C health app to create better accessibility for the user
- Lead in UI with design team to help client create new products by taking client goals and designing a user interface using UX best practices
- Take usability findings and translate them by designing new experiences or layouts using design systems to match client's goals
- Collaborate with UX designers by reviewing the product and giving feedback to maintain design consistency for mobile platform.
UX/UI Designer
ModaCollective
03.2022 - 06.2022
- Collaborate and communicate with design team to create new B2B, B2C website and using user research for a better consumer and merchant platform
- Capture conceptual ideas, collect data and translate them into user stories and wireframes by collaborating with other UX designers and researchers
- Exceed client expectations by offering a seamless user experience for users that are in need of more guidance to navigate through the product
- Be involved in all aspects of the product through agile methods and UX best practices and present ideas to stakeholder management to execute on them.
Freelance - Graphic Designer
08.2021 - 03.2022
- Create designs, concepts, sketches based on brand's vision using design principles
- Produce illustrations and iterate designs according to brand's needs and style
- Develop brand's identity through business cards, websites, posters, t-shirts logo design for brand awareness to target audience.
Education
UX/UI Foundations Certificate -
Avocademy
RemoteHigh School Diploma -
Passaic Tech County Institute
Wayne, NJ06.2018
Skills
- Agile Mindset
- Empathy
- Communication
- Attention to Detail
- Curiosity
- Collaboration
- Critical Thinking
- Problem Solving
- User Interface Design
- Web Design
- Design Thinking
- Interaction Design
- Wireframes
- Prototypes
- Usability Testing
- User Experience Design
- User Research
- Information Architecture
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
UX/UI Designer
Platipus
07.2023 - Current
UX/UI Designer
Latouche
01.2023 - 04.2023
UX/UI Designer
Timblo
07.2022 - 12.2022
UX/UI Designer
ModaCollective
03.2022 - 06.2022
Freelance - Graphic Designer
08.2021 - 03.2022
UX/UI Foundations Certificate -
Avocademy
High School Diploma -
Passaic Tech County Institute