DIEGO ORTIZ
San Antonio,TX
Overview
2
2
years of professional experience
1
1
Certification
Work History
Account Coordinator
Impactable B2B Ads Agency
San Antonio, USA
04.2024 - Current
- Maintaining an average Monthly Recurring Revenue (MRR) of $30,000 by fostering long-term client relationships and delivering measurable advertising ROI.
- Managing over $130,000 in monthly ad spend across LinkedIn, Google Ads, Meta, and Programmatic, ensuring optimal budget allocation, and achieving consistent results.
- Holding the highest account retention length within the vertical, exceeding the industry average by 60% through proactive client engagement, and exceptional service delivery.
- Delivering weekly client-level reporting on key performance indicators (KPIs), and providing actionable insights to improve campaign outcomes.
- Launching and optimizing B2B ad campaigns generated a 50% increase in qualified leads and boosted overall conversion rates.
Athletic Director
School of Science and Technology
San Antonio, USA
08.2022 - 01.2024
- Managed communication channels efficiently between hundreds of players, parents, staff, and administration to announce deadlines and timelines
- Marketed and hosted multiple sporting events ranging from 50 to 2,000 attendees
- Consulted with half a dozen senior athletes, then implemented social media strategies to increase impressions and engagements from collegiate scouts on social media platforms
- Established budgets, equipment, and inventory systems by developing vendor relationships and securing multi-year contracts
- Designed apparel and promotional items, selling through numerous B2C merchandising channels
Education
MBA - Project Management
The University of Texas At San Antonio
San Antonio, TX12.2026
BBA - Marketing
The University of Texas At San Antonio
San Antonio, TX12.2023
Skills
- ClickUp Proficient - Microsoft Projects Equivalent
- Google Workspace
- LinkedIn digital advertising
- Microsoft Office Suite
- Omnichannel marketing strategy
- Pay-Per-Click Advertising
- Project Management
- Requests for Proposals
- Social Media Marketing
- WordPress
Certification
- ClickUp - Intermediate Certificate of Completion
- Google Skillshop - Google Ads Search
- Google Skillshop - Google Analytics
- HubSpot Academy - Inbound Marketing
- HubSpot Academy - Social Media Marketing
- LinkedIn - B2B Marketing Foundations
- Project Management Institute (PMI) - Fundamentals of Predictive Project Management
Timeline
Account Coordinator
Impactable B2B Ads Agency
04.2024 - Current
Athletic Director
School of Science and Technology
08.2022 - 01.2024
MBA - Project Management
The University of Texas At San Antonio
BBA - Marketing
The University of Texas At San Antonio
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