Ding Lou
New York,USA
Summary
NYU graduate looking for a full-time position in the tri-state area in sports marketing. Experienced in marketing and sales with the Tencent Sport Operations and other professional organizations; bilingual.
Overview
4
4
years of professional experience
Work History
Finish Line Ambassador
TCS New York City Marathon
New York, NY
10.2025 - 11.2025
- Managed high-volume participant flow at the finish line, providing critical navigational and logistical support for thousands of runners.
- Delivered cross-cultural communication support to global participants and influencers to resolve language barriers and enhance experience.
- Optimized large-scale operations by enforcing exit protocols and maintaining clear emergency access routes for participant safety.
Event Operation & Event Development Intern
Li Sheng Sports (Shanghai) Co Ltd.
Shanghai, China
06.2023 - 08.2023
- Established 'Super Kaka' brand by developing two brand strategies and three alternative revenue streams to broaden market reach.
- Led 8 specialized courses generating over 100,000 RMB in revenue with a 40% increase in customer sign-ups.
- Liaised with local government agencies to secure permits and ensure event compliance, effectively mitigating operational risk.
Sports Operations Intern
Tencent Sport Operations
Remote
08.2022 - 11.2022
- Analyzed competitor business models to develop three constructive strategies for organizational development and performance synergy.
- Executed in-depth background research on global sports events to inform strategic planning and digital market positioning.
- Collaborated on market research initiatives to identify emerging trends in international sports consumption and digital fandom.
Publisher, Research Lead, Strategy Consultant
Global Sports Random Research, Path Academics
Remote
06.2022 - 09.2022
- Established 'Super Kaka' brand by developing two brand strategies and three alternative revenue streams to broaden market reach.
- Led 8 specialized courses generating over 100,000 RMB in revenue with a 40% increase in customer sign-ups.
- Liaised with local government agencies to secure permits and ensure event compliance, effectively mitigating operational risk.
Team Operations Intern
Changchun Ya Tai Football Club
Changchun, China
05.2022 - 08.2022
- Coordinated pre-game preparations for home and away matches, ensuring seamless logistics for travel, housing, and equipment.
- Created weekly opponent scouting reports and competitive intelligence briefings for coaching staff to inform game-day strategy.
- Managed cross-functional communication between players and staff to maintain operational efficiency during the competitive season.
Education
Master of Science - Sports Business Management
New York University
New York, NY12-2025
Bachelor of Science - Sport Management, Minor in Economics
New York University
New York, NY05-2024
Skills
- Bilingual (Chinese & English)
- Customer engagement
- Team management
- Product knowledge
- Brand awareness
- R, Python, Microsoft Office, Premiere Pro, Final Cut Pro
LEADERSHIP
May 2021- May 2022
NYU Chinese Basketball “Department Cup” Tournaments, Operations Manager & Player
- Secured three corporate sponsorships and negotiated court fees 20% below market price to optimize the event budget.
- Engineered a social media strategy that tripled WeChat followers in 3 months via original articles and video content.
- Directed end-to-end tournament logistics across international locations, balancing player duties with operational oversight.
Nov 2021- May 2023
NYU Chinese Women Basketball, New York University, Team Operations Manager
- Managed all team logistics including court rentals, practice referees, and a detailed inventory of team equipment.
- Executed sponsorship outreach initiatives to secure financial support for team operations and long-term organizational stability.
- Led multi-platform content creation for Instagram and WeChat, producing high-impact hype videos to drive team visibility.
Timeline
Finish Line Ambassador
TCS New York City Marathon
10.2025 - 11.2025
Event Operation & Event Development Intern
Li Sheng Sports (Shanghai) Co Ltd.
06.2023 - 08.2023
Sports Operations Intern
Tencent Sport Operations
08.2022 - 11.2022
Publisher, Research Lead, Strategy Consultant
Global Sports Random Research, Path Academics
06.2022 - 09.2022
Team Operations Intern
Changchun Ya Tai Football Club
05.2022 - 08.2022
Bachelor of Science - Sport Management, Minor in Economics
New York University
Master of Science - Sports Business Management
New York University