Disha Sandhu
Parsipanny
Summary
Work Status : L2 ( No Sponsorship required)
Strategic and results-driven E-commerce Manager with over 8 years of experience leading B2B and B2C eCommerce initiatives across global markets. Expertise in developing digital commerce strategies, optimizing customer journeys, and driving measurable business outcomes through data-driven decision making. Adept at collaborating cross-functionally across product, marketing, and technology teams to elevate digital customer experiences. Highly skilled in marketplace management (Amazon Seller Central, Lazada, Tokopedia, Shopee), CRM optimization, digital marketing, and customer retention. Proven track record of revenue acceleration, stakeholder management, and leading modernization projects aligned with commercial priorities. Seeking to leverage experience in a dynamic, growth-driven organization
Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Assistant Teacher
Lightbridge Academy
11.2024 - Current
- Collaborated with the lead teacher to implement lesson plans, ensuring activities were engaging, educational, and age appropriate.
Cashier
Dollar Zone
04.2024 - 07.2024
Ecommerce manager
MFilterIt
01.2022 - 01.2023
- Collaborated with Brand Managers,Category Leads to implement media planning.
- Developed and executed data-driven strategies across Amazon, Walmart Tokopedia, and Lazada, optimizing listings, ad placements, and promotional campaigns.
- Implemented marketplace best practices and SEO/SEM strategies to improve online visibility and customer acquisition.
- Maintenance of A+ content and share of search metrics.
- Analyzing data of Brands on Digital channels including sales,reviews.
- Utilized advanced reporting to monitor platform KPIs, identifying opportunities to enhance user journeys and increase conversion rates by 20%.
- Optimized SKUs’ content to align with the policies of e-commerce platforms like Amazon,Walmart Lazada, Tokopedia, Shoppee etc.
- Supported annual media planning process and media buying for digital content.
- Delivered recommendations to long-term accounts to promote brand awareness to key audience.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Ecommerce Manager/Customer Success II
Shopalyst
01.2021 - 01.2022
- Content Management and Marketing strategies in collaboration with Brand’s team.
- Created monthly reports using tools like Canva, MS PPT to show the maximum value of tool.
- Scheduled Training sessions with brands to walkthrough product demos and helping them understand access.
- Achieved a 90% customer retention rate by building strong relationships and acting as a trusted advisor to C-level stakeholders like Brand Category Leads, Brand Managers, Ecommerce Head.
- Collaborated closely with product and engineering teams to streamline issue resolution, reducing average response time by 40% and ensuring 100% SLA compliance.
- Led strategic business reviews and product demonstrations, which resulted in a 25% increase in client engagement and higher product adoption rates.
- Played a pivotal role in contract renewals, achieving a 100% renewal rate for high-value clients.
- Maximized performance by monitoring daily activities and mentoring team members.
Business Development Manager
MFilterIt
01.2017 - 01.2021
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Developed and executed A/B testing strategies to optimize campaign performance.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Prepared sales presentations for clients showing success and credibility of products.
Publisher Manager
TheMobiAdz
01.2016 - 01.2017
Marketing and Communications
Bhumi Orphanage
- Participated in team-based design collaborations to facilitate development of effective client marketing and communications programs.
- Supported marketing and communications with website content creation and basic SEO.
SEO Content Writer
ThePioneerChef
01.2015 - 12.2016
- Completed thorough research into assigned topics.
- Developed content for variety of topics, ranging from technical to lifestyle, for multiple websites.
Education
BSc(H) -
Lady Irwin college, University of Delhi
01.2016
Skills
- B2B eCommerce strategy
- Data Analytics & Performance Insights
- SEO/SEM
- Google Analytics
- Amazon Pi
- Digital Marketing & Paid Media (Amazon Ads, Sponsored Campaigns)
- Editing tools like Canva
- Brand marketing
- Global sales and marketing
- CRM Management (Salesforce, HubSpot)
- Agile & Project Management (Jira, Asana, Scrum methodologies)
- ECommerce Platform Optimization (Amazon, Walmart,Shopify, Tokopedia, Lazada)
- Revenue Growth & Customer Retention
- Product Lifecycle Management
- Research, Competitive Analysis, and Strategic Road Mapping
- Process monitoring and control
- Communication and media
- Handle communications
- B2B sales and customer service
Accomplishments
- Collaborated with team of 10 in the development of mScanIT- Ecommerce Analytics tool.
- Supervised team of 5 ecommerce associates.
Certification
- Sponsored Ads, Amazon - 2021
- Project Management Foundations-LinkedIn 2023
- ITIL V4 Fundamentals - 2024
Timeline
Assistant Teacher
Lightbridge Academy
11.2024 - Current
Cashier
Dollar Zone
04.2024 - 07.2024
Ecommerce manager
MFilterIt
01.2022 - 01.2023
Ecommerce Manager/Customer Success II
Shopalyst
01.2021 - 01.2022
Business Development Manager
MFilterIt
01.2017 - 01.2021
Publisher Manager
TheMobiAdz
01.2016 - 01.2017
SEO Content Writer
ThePioneerChef
01.2015 - 12.2016
Marketing and Communications
Bhumi Orphanage
BSc(H) -
Lady Irwin college, University of Delhi
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