Excel
Advertising Sales Specialist
Wkbn 27 Youngstown Oh
Youngstown, OH
01.2022 - Current
- Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
- Created and presented media and advertising packages to prospective customers.
- Played key role in achieving and maintaining top client satisfaction and retention by ensuring accuracy of ads and listings.
- Sold non-traditional advertising in niche publications, commercial publications, digital platforms, and direct mail formats.
- Sent clients estimates of costs for advertising products or services and followed up by phone call or email.
- Developed innovative and creative sales pitches to expand prospect understanding of company.
- Identified and qualified customer needs, developed sales strategies and negotiated and closes profitable projects.
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Conducted market research to attract clients in new territories.
- Built strong client relationships and provided high value-adding services, resulting in increased company market share.
- Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
- Listened attentively to client feedback to create stronger relations and shape business.
- Made outbound calls to existing customers to upsell advertising packages.
- Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
- Daily usage and knowledge with Power point and Excell.
