Don Armstrong

• Presented news by researching, developing and covering field news events.
• Main anchor position helping create major increase in viewership.
• Maintained strong on-air presence, effectively engaging viewers and encouraging audience loyalty.
• Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
• Collected data from various sources to determine facts and opinions and fashioned into cohesive story for television and radio broadcast.

Report & transmit breaking news events from helicopter to local ABC television station.

• Developed exceptional storytelling skills that resonated with diverse audiences across various mediums including print, digital, radio, and television broadcasts.
• Achieved recognition within industry through consistent nominations and awards for outstanding reporting work.
• Demonstrated versatility as a reporter covering diverse topics such as crime, education, politics, sports, culture, and human interest stories.
• Increased viewership through timely reporting of breaking news and developing stories.
• Established credibility as a news reporter by cultivating strong relationships with sources and maintaining ethical journalism standards.

• Reports on breaking news and local traffic from helicopter
• Covered breaking news events effectively, ensuring timely updates for audiences while maintaining factual accuracy and journalistic integrity.
• Consistently met and exceeded performance metrics as set by editors or publication management, contributing to overall success of news outlet.
• Established credibility with sources by building strong relationships, resulting in exclusive interviews and scoops.

• Coached executives on media appearances, ensuring consistent messaging and polished delivery.
• Negotiated partnerships with key stakeholders that led to mutually beneficial outcomes.
• Developed event press releases for driver and race team
• Cultivated positive working relationships with journalists, resulting in increased coverage opportunities for clients.

• Presented minute by minute traffic reports for television broadcast
• Maintained strong on-air presence, effectively engaging viewers and encouraging audience loyalty.
• Collected data from various sources to determine facts into cohesive story for television and radio broadcast.

• Jobs ranged from commercial and live on-air production to news anchor and operations manager

• Jobs ranged from Disc Jockey to Program Director
• Played songs fitting station's format and monitored each song's length to avoid dead air.
• Participated in community events and fundraisers and professionally represented station.