Don Parker

• Managed operational support for 50+ federal customer accounts, collaborating with engineering, operations, sales, and customer teams to fulfill complex service requests.
• Created executive reports and performance updates, translating technical information into actionable business insights for leadership.
• Coordinate multiple projects at once, balancing competing priorities while meeting customer expectations and internal deadlines.
• Partnered with engineering, operations, sales, and customer success teams to deliver complex federal service solutions while ensuring high client satisfaction.
• Analyzed operational trends and customer issues, identifying process improvements to enhance overall execution.
• Use CRM systems, Google Workspace, and Microsoft Office to track work, maintain documentation, and report performance metrics.

• Optimized digital marketing campaigns, boosting online presence and customer engagement by 110% through targeted content and data-driven strategies.
• Partnered with non-profit organizations to secure and provide over $10,000 in scholarship funding for graduating seniors.
• Developed and executed comprehensive marketing strategies that increased brand awareness and attracted new donors to the RTL Foundation scholarship programs.
• Created detailed marketing plans aligned with business objectives, ensuring cohesive messaging and measurable growth outcomes
• Organized and facilitated internal meetings, town halls, and strategic planning sessions in collaboration with senior leadership to drive alignment and cross-functional initiatives.
• Managed monthly content calendars for email and social media channels, resulting in a 35% increase in website traffic within six months.
• Managed and created engaging social media content and graphic designs for Facebook and Instagram using design platforms including Canva, Adobe Creative Suite, and PosterMyWall

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• Educated over 100 medical professionals on the usage and benefits of surgical orthopedic devices, directly supporting a 20% increase in product adoption and driving sales growth through expert product knowledge and technical support.
• Managed and nurtured relationships across 15 hospital accounts, resulting in a 35% increase in profit margin and expanded market share within key healthcare facilities.
• Coordinated inventory management and supply chain logistics, reducing product delivery delays by 25% and ensuring 100% on-time delivery to hospitals.
• Led over 30 presentations and discovery sessions quarterly to uncover customer pain points, enabling tailored solution recommendations that improved customer satisfaction scores by 15%.
• Collaborated on the development and execution of new marketing and sales strategies, contributing to $145,000 in incremental sales within the first fiscal year.

• Tracked CRM and leasing pipeline metrics to prioritize outreach, enabling data-driven marketing strategies tailored to customer behavior.
• Negotiated a four-year lease agreement with Temple Football, achieving 100% occupancy and maximizing property revenue.
• Developed executive dashboards to monitor campaign effectiveness and assess product-market fit, enhancing strategic decision-making. (Guerilla-style marketing)
• Collaborated with vendor partners and property managers to ensure marketing initiatives aligned with product positioning and branding.
• Created and curated 5–10 weekly social media posts using Canva, Adobe Creative Cloud, and video editing tools, driving consistent online engagement.
• Organized campus events that boosted leasing rates by 15% during the 2022–2023 season.
• Negotiated vendor contract pricing and managed requests for proposals to optimize marketing budgets.
• Managed end-to-end social media content creation, publishing, and scheduling to maintain brand presence and community growth.