Summary
Overview
Work History
Education
Skills
Timeline
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Don Wadas

Rye

Summary

Dynamic sales leader with a proven track record of increasing revenues at both small and large companies. Expert in revenue generation and client acquisition, I excel in developing strategic partnerships and enhancing market share. My passion for business development and strong relationship management skills have consistently led to significant sales growth.

Overview

28
28
years of professional experience

Work History

Chief Revenue Officer

Render Networks
05.2023 - 07.2025

Established sales leadership role as first US sales leader for company.

  • Developed and executed strategies targeting large network builders operators to enhance revenue and market share.
  • Cultivated relationships with key customers and partners to drive significant sales growth.
  • Secured strategic wins with ADB and Blue Streak, integrating solution into builds at Gigapower, Verizon, Lumen, Brightspeed, Windstream, and Zayo.
  • Hired team and coached new account managers to oversee high-value accounts.

Vice President-Sales, US Major Accounts

Nokia Software
08.2018 - 04.2023
  • Increased revenues from $70 million in 2018 to $230 million in 2023.
  • Directed sales team managing all U.S. service providers except AT&T, Verizon, and T-Mobile.
  • Rebuilt sales team by recruiting top performers to enhance productivity.
  • Managed product portfolio of over 100 products, including CEM, OSS, BSS, Security, and IMS Core.

Global Vice President-Sales

Centina
10.2013 - 08.2018
  • Established tier 1 and 2 business presence across North America, Europe, and Asia.
  • Developed pipeline and relationships with previously untapped accounts, including Telus, Cox, and Verizon.
  • Recruited and managed value-added resellers such as Fujitsu and Ericsson.
  • Initiated and cultivated Ciena partnership, leading to Centina acquisition.
  • Directed SDN NFV business development initiatives to expand market reach.
  • Defined and executed comprehensive sales strategy to drive revenue growth.

Interim Vice President, North America

Aria Networks
01.2013 - 10.2013
  • Contracted to expand North America business through strategic consulting efforts.
  • Contributed to securing large-scale contracts with Level 3, Telus, Fujitsu, and Facebook.

Participated in executive team to establish strategy, processes, and organizational structure.

Executive Vice President, Sales and Marketing

SPATIALinfo
01.2011 - 01.2013

Led global sales organization, facilitating acquisition by Synchronoss.

  • Recruited high-performing sales teams across Europe, Asia, and North America.
  • Increased revenues from 17 million dollars in FY2011 to 22 million dollars in FY2012, projecting over 30 million dollars in FY2013.
  • Developed strategic partnerships with Amdocs, Accenture, Oracle, and IBM.

Vice President and Client Business Executive

Amdocs
01.2009 - 01.2011
  • Directed executive-level management of strategic OSS accounts, enhancing revenue growth and P&L performance.
  • Established relationships with tier-one carriers across North America to foster collaboration.
  • Implemented P&L management strategies to achieve financial objectives and meet project milestones.

Global Vice President – Sales & Service

Brix Networks, Inc.
01.2007 - 12.2008
  • Directed global sales and services organizations, contributing to acquisition by Exfo.
  • Achieved 22% sales growth from 2006 to 2007 and 45% from 2007 to 2008, facilitating company acquisition.
  • Refocused sales strategy on tier one and tier two carrier markets.
  • Consistently met or exceeded quarterly forecasts presented to Board of Directors during private ownership.
  • Oversaw sales of converged service assurance solutions to tier one and tier two carriers worldwide.

Global Vice President of Sales

Telcordia Technologies, Inc.
01.2002 - 01.2007
  • Drove record sales growth at Granite Systems, leading to acquisition by Telcordia.
  • Promoted to Global VP of Next Gen OSS Sales at Telcordia.
  • Increased NGOSS revenues from $85M to $200M while managing 100 sales professionals.
  • Revamped Europe sales team, achieving 50% year-over-year growth through customer-centric strategies.
  • Refocused Asia Pacific sales team, resulting in 70% revenue increase to over $20M.

Vice President of Sales

Level 3 Communications
01.1998 - 01.2002
  • Drove sales of Level 3's IP, broadband services, and hosting space.
  • Achieved multiple promotions over four years while managing Strategic Carrier Accounts and North America Sales.
  • Contributed to business growth from 200 to 2,000 employees and revenue increase from $0 to over $1B.
  • Led a sales team of 200 employees, generating revenues exceeding $200M.
  • Recognized as President's Club award recipient for multiple years.

Education

Master Business Administration -

DePaul University
Chicago, IL

Bachelor of Arts Degree - Business Administration and Management

University of Toledo
Toledo, OH

Skills

  • Revenue generation and business development
  • Market analysis and sales strategy
  • Client acquisition and relationship management
  • Facilitation of exit events
  • Due diligence for acquisitions

Timeline

Chief Revenue Officer

Render Networks
05.2023 - 07.2025

Vice President-Sales, US Major Accounts

Nokia Software
08.2018 - 04.2023

Global Vice President-Sales

Centina
10.2013 - 08.2018

Interim Vice President, North America

Aria Networks
01.2013 - 10.2013

Executive Vice President, Sales and Marketing

SPATIALinfo
01.2011 - 01.2013

Vice President and Client Business Executive

Amdocs
01.2009 - 01.2011

Global Vice President – Sales & Service

Brix Networks, Inc.
01.2007 - 12.2008

Global Vice President of Sales

Telcordia Technologies, Inc.
01.2002 - 01.2007

Vice President of Sales

Level 3 Communications
01.1998 - 01.2002

Master Business Administration -

DePaul University

Bachelor of Arts Degree - Business Administration and Management

University of Toledo