DOROTHY VO
Honolulu,HI
Summary
Seeking long-term employment at an established company, in order to effectively utilize digital marketing skills. Able to use creative problem solving skills to service clients and implement new strategies. Data-driven and client-focused.
Overview
8
8
years of professional experience
Education
MBA - Marketing
University of Hawaii At Manoa
Honolulu, HI06.2019
Bachelor of Arts - Political Science (Pre-Law)
University of Hawaii At Manoa
Honolulu, HI06.2013
Work History
Digital Marketing Consultant
Self-Employed
Honolulu, Hawaii
02.2019 - Current
- Implemented website online ordering system for client that generated 374% ROI within one year.
- Designed new websites for small businesses and integrated respective web applications.
- Established content marketing system that increased client's following from 7k to 40k within one month.
- Manage small business search engine marketing accounts, resulting in average lead conversion rates of above 10%.
- Create and maintain search engine optimization campaigns for client websites, resulting in clients reaching the first page of Google.
- Managed marketing projects from start to completion, enabling company growth through sales, conversions, and exposure.
- Directed launch of client email campaign via Sendinblue, resulting in website clicks and lead generation.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Analyzed competitor pages to locate backlink and keyword opportunities.
Property Manager
Locations LLC
07.2019 - 04.2021
- Promoted from Assistant Property Manager (2018-2019).
- Minimized vacancy periods to stay under 5% by collaborating with building owners to strategize improvements to marketing initiatives, business plans, and tenant outreach programs.
- Managed construction and maintenance projects, and notified appropriate individuals of project updates, delays, and schedule changes. Improved commercial space vacancies to remain below 5%.
- Developed, reviewed, and reported on property operating and capital budgets on a weekly basis. Ensured expenses stay below 125% of budgeted expenses.
- Evaluated and recommended changes in rental pricing strategies to remain competitive.
- Followed up on delinquent tenants and coordinated collection procedures. Collected more than 80% of delinquent accounts.
- Managed over 500 residential and commercial units and met budgeting goals for each consecutive year.
Skills
- Web Design & Analytics
- UI/UX
- SEO
- SEM
- SMM
- Social Media Management & Analytics
- Content Marketing & Strategy
- WordPress
- Bluehost
- Google Adwords
- Sendinblue
- Microsoft Office proficiency
- Adobe Creative Suite proficiency
Chess
- Hawaii Chess Federation Board Member
- Kakaako Chess Club Director
Languages
Vietnamese
Professional Working
Timeline
Property Manager
Locations LLC
07.2019 - 04.2021
Digital Marketing Consultant
Self-Employed
02.2019 - Current
MBA - Marketing
University of Hawaii At Manoa
Bachelor of Arts - Political Science (Pre-Law)
University of Hawaii At Manoa
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