Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Certification
Quotes
Awards
Timeline
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Doug Fortenberry

Doug Fortenberry

Greenville,SC

Summary

Accomplished Senior Director driving proven marketing/sales results in technology sector. Manages complex occupational issues while meeting business objectives. Strong operational skills and solid experience regulating policies, managing budgets, and helping partners develop strategic plans to achieve their objectives. Collaborates with management teams and stakeholders to uphold company vision.

Overview

22
22
years of professional experience
1
1
Certification

Work History

Sr. Director, Marketing, Data & Strategy

TD SYNNEX Corporation
12.2007 - Current

A Fortune 64 Business Process Services and I.T Distribution company

  • President's Club Award Winner - 100 Winners Worldwide
  • Ranked as a top contributor every year since 2008
  • Directed design and execution of business transformation initiatives to drive performance, profit optimization and growth opportunities.
  • Drove strategic improvements to enhance operational and organizational efficiencies.
  • Prioritized and allocated valuable resources to meet business targets.
  • Set strategic plans and [Type] goals to strengthen operations and drive growth.
  • Monitored and coordinated workflows to optimize resources.
  • Managed vertical and channel programs such as Cloud, Public Sector, SMB, System Integration and Visual Solutions
  • Effectively manages a team of 30+ marketing & account management professionals generating $50M+/year in strategic marketing/sales
  • Increased revenue by 40% in past 2 years and doubled business in 5 years
  • Helped lead the US Mkt Team pivot to virtual offerings over the course of 2020 and 2021 due to Covid-19
  • Lead strategist in developing a digital marketing practice at SYNNEX
  • Successfully manage a series of small and very large scale events and conferences across North America
  • Leads account management/sales/negotiations for major brands such as Intel, Lenovo, Microsoft, HP, Samsung, Google, LG and Verizon
  • Strategize with partners while utilizing Digital Media, Web, Drip Emails, Newsletters, Events, Lead Generation and Data Analytics
  • Demonstrated ability to define metrics and KPIs to measure effectiveness and business impact
  • Progressive increase in responsibility year over year.

Business & Operations Analyst

IBM Global Services
01.2003 - 12.2007

Global business processes outsourcing company

  • Ranked as a top contributor for fiscal year 2004, 2005, & 2006
  • Lead Analyst on Global Delivery Project in Mumbai, India (Onsite 4 Months)
  • Assisted transition team in acquiring new clients, pricing and scope
  • Trained both on and offshore resources
  • Efficiently redesigned processes to fit global integration model
  • Experienced integration project team member for incoming clients
  • Actively gathered and documented functional business requirements for all size projects
  • Responsible for writing Business Requirement Documents for delivery to QA teams
  • Lead analyst in process improvements and operational efficiency.
  • Participated in special and emergent projects, adapting quickly to shifting financial realities to produce exceptional outcomes.
  • Evaluated current processes to develop improvement plans.

Financial Advisor - Sales

American Express
12.2001 - 01.2003

Financial Advisory and Brokerage Firm

  • Facilitated new client onboarding process and investment account setup.
  • Educated clients on various financial matters and provided professional recommendations on investment opportunities, products, and services based on each clients' individual needs.
  • Met with clients to discuss assets, expenses, and long-term and short-term investment goals to devise personalized financial plans.
  • Developed personal rapport with each client to maintain customer loyalty and establish long-term accounts.
  • Educated clients on various financial matters and provided professional recommendations on investment opportunities, products and services based on individual needs.

Education

Master of Science - Business Management

Troy University
Troy, Alabama

Bachelor's - Business Admin.

Lander University
Greenwood, SC

Skills

  • Major Account Management/Sales
  • Strategic Plan Development
  • Go to Market Strategy
  • Leadership/Management
  • Digital Marketing
  • Vertical Marketing
  • Sales & Relationship Management
  • Data Analytics
  • Persistence and Loyalty
  • Grown within my current organization with progressive responsibility over the past 16 years
  • Self-Starter / Organized
  • Will never be outworked or out planned As a result have helped double the sales revenue of my team to more than $50M
  • Results Oriented
  • Able to work through the chaos and boil projects down to actionable items that produce measurable results
  • Collaborative Leadership
  • Team Building and Motivation
  • Key Performance Indicators

Accomplishments

  • President's Club Winner - 2016 (100 Winners Worldwide)
  • Duke University - Digital Marketing Certificate

Certification

Digital Media & Marketing Certificate, Duke University - Continuing Education (Social Media, SEO, Content Marketing, Mobile, Display Advertising, Email Marketing, Conversion Optimization, Pay Per Click, and Web Analytics)

Quotes

  • When you do the common things in life in an uncommon way, you will command the attention of the world, George Washington Carver
  • Try not, do or do not, there is no try, Yoda

Awards

2016 President's Club Honoree, 100 Winners out of 150K+ Employees

Timeline

Sr. Director, Marketing, Data & Strategy

TD SYNNEX Corporation
12.2007 - Current

Business & Operations Analyst

IBM Global Services
01.2003 - 12.2007

Financial Advisor - Sales

American Express
12.2001 - 01.2003

Master of Science - Business Management

Troy University

Bachelor's - Business Admin.

Lander University
Doug Fortenberry