Dr. Charlene Pour
Los Angeles,CA
Summary
Creative leader in beauty, wellness, and branding with a track record of developing high-impact campaigns and luxury brand collaborations. Expert in Pilates, metaphysical healing, and marketing, integrating aesthetics, performance, and mindfulness to drive success.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Elite Wellness Trainer & Developer of The Charlene Method
Various Studios, including Equinox & Club Pilates
01.2020 - Current
- Train high-profile clients, including celebrities, athletes, and executives, in advanced Reformer and Mat Pilates
- Created The Charlene Method, integrating Pilates, Metaphysical Somatic Stretching, and mindfulness for peak performance
- Offer personalized remote training and wellness plans to clients in New York, Miami, and internationally
- Lead high-intensity group classes of up to 12 reformers and conduct tailored private sessions for diverse clientele, including professional athletes and individuals recovering from injuries
- Recognized for innovative techniques and transformational results in the wellness and beauty industries
Founder & Creative Director
The 12 Agency
01.2018 - 01.2023
- Led a boutique PR and marketing agency specializing in beauty, luxury, and influencer-driven campaigns
- Managed social media, content strategy, and partnerships, elevating brand presence and engagement
- Directed creative projects for leading beauty brands and global publications, including Forbes, Vogue, Elle, Harper's Bazaar, and L'Officiel
- Secured high-profile media placements in USA Today, Fox News, and CBS, enhancing brand visibility
- Designed and executed PR and advertising strategies for brands such as LACMA, BeautyCon, Revolve, Instagram, and Doc Martens
- Created digital campaigns, produced branded content, and optimized social media presence for luxury clients
- Organized influencer collaborations, red carpet events, and product launches to elevate brands within the beauty and luxury space
- Established long-term relationships with major media outlets, influencers, and high-end clientele
Director of Regional Operations
Palm Beach Tan
01.2020 - 01.2022
- Oversaw operations for multiple franchise locations, managing hiring, training, and staff development
- Enhanced operational efficiency through inventory optimization and streamlined workflows
- Navigated pandemic-related challenges by enforcing health protocols and implementing revenue recovery strategies
Marketing Manager
Raiinmaker
01.2021 - 08.2021
- Spearheaded marketing campaigns to increase app engagement and brand awareness
- Cultivated partnerships with influencers and celebrities, driving a 20% increase in user acquisition
- Aligned marketing initiatives with business goals to ensure strategic growth
Education
Ph.D. - Metaphysics
University of Sedona
Sedona, AZ01.2025
Bachelor’s and Master’s Degrees - Metaphysics
University of Sedona
Sedona, AZ02.2023
Undergraduate Studies -
Southeastern University
Lakeland, FL01.2019
Undergraduate Studies - Business & Marketing
Santa Monica College
Santa Monica, CA01.2017
Skills
- Creative Leadership
- Marketing & PR
- Luxury Branding
- Pilates & Holistic Wellness
- Operations & Leadership
- Brand Development & Strategy
- Beauty & Luxury Marketing Campaigns
- Public Relations & Media Strategy
- Wellness & Instruction
- Reformer and Mat Pilates Instruction
- Holistic Healing & Metaphysical Coaching
- Integrative Beauty & Wellness Practices
- Marketing & Public Relations
- Strategic Media Placements
- Influencer & Celebrity Partnerships
- Event Planning & Luxury Brand Development
- Multi-Unit Operations Management
- Staff Training & Development
- High-End Client Relations
Certification
500-hour Pilates Alliance Method Certification
Affiliations
- Pilates Alliance Method
- International Metaphysical Ministry
Languages
English
Native or Bilingual
German
Native or Bilingual
French
Limited Working
Persian
Limited Working
Dutch
Professional Working
Timeline
Marketing Manager
Raiinmaker
01.2021 - 08.2021
Elite Wellness Trainer & Developer of The Charlene Method
Various Studios, including Equinox & Club Pilates
01.2020 - Current
Director of Regional Operations
Palm Beach Tan
01.2020 - 01.2022
Founder & Creative Director
The 12 Agency
01.2018 - 01.2023
Undergraduate Studies -
Southeastern University
Undergraduate Studies - Business & Marketing
Santa Monica College
500-hour Pilates Alliance Method Certification
Ph.D. - Metaphysics
University of Sedona
Bachelor’s and Master’s Degrees - Metaphysics
University of Sedona
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