Drew Blash
El Paso
Summary
Recent Media Advertising graduate with experience in digital marketing, social media strategy, public relations, and content development. Skilled in audience engagement, short-form content creation, brand communication, and performance analytics across institutional and personal media platforms. Proven ability to drive audience growth and create high-performing digital content through storytelling, trend analysis, and strategic communication.
Overview
3
3
years of professional experience
Work History
Marketing Specialist Intern
El Paso Community College
El Paso, TX
05.2025 - Current
- Assisted in promoting campus programs, student events, and athletics through real-time multimedia storytelling and audience-focused communication strategies
- Analyzed engagement performance metrics to identify content trends, improve reach, and strengthen digital audience interaction
- Produced short-form digital content for institutional social media platforms, generating 150k+ cumulative video views across graduation ceremonies, athletics, and campus event coverage
- Wrote promotional stories and audience-focused media content highlighting students, campus events, and institutional initiatives to strengthen community engagement and brand visibility
Content Creator & Social Media Strategist
Self-Employed
El Paso, TX
01.2024 - Current
- Built and managed a personal digital media brand across TikTok and Instagram, growing audience to 2.5K+ followers and 73K+ total likes through consistent short-form content strategy
- Generated viral audience engagement with multiple videos surpassing 10K-500K+ views through trend analysis, audience targeting, and platform optimization
- Produced lifestyle, self-improvement, and culturally relevant content focused on relatability, storytelling, and audience retention
- Developed personal branding strategies that strengthened audience interaction and increased community engagement across social platforms
Community Engagement Advocate
Barracuda Public Relations
El Paso, Texas
03.2025 - 03.2025
- Assisted in organizing three community outreach events, and supported partner relationship-building efforts.
- Helped coordinate public-facing communication and event logistics.
- Worked closely with team members to create engaging event materials and announcements.
- Improved public feedback response rate by 10% through proactive messaging and follow-up strategies.
AI Evaluator
Outlier AI
El Paso, Texas
06.2024 - 08.2024
- Evaluated AI-generated content for clarity, tone, accuracy, and audience alignment across communication-focused tasks
- Delivered structured feedback to improve messaging quality, readability, and user engagement
- Applied analytical review processes to asses content effectiveness and communication standards
- Collaborated within AI evaluation workflows to support content optimization and quality assurance initiatives
School Counselor Assistant
El Paso Community College
El Paso, TX
07.2023 - 12.2023
- Supported student onboarding and registration processes for 100+ students, improving communication efficiency and administrative workflow.
- Coordinated scheduling, documentation, and student-facing materials to support counseling operations and academic transitions
- Maintained professional communication with students and staff while supporting daily administrative and engagement activities
- Assisted with data tracking and organizational reporting to improve student support processes and office efficiency
Education
Bachelor of Arts - Media Advertising
The University of Texas At El Paso
El Paso, TX05-2026
Associate of Arts - Advertising/Public Relations
El Paso Community College
El Paso, TX12-2023
Skills
- Social Media Strategy
- Content Creation
- Copywriting and Storytelling
- Trend Analysis
- Public Relations and Audience Engagement
- Short-Form Video Production
- Digital Storytelling
- Marketing Campaigns
- Audience Growth Strategy
Timeline
Marketing Specialist Intern
El Paso Community College
05.2025 - Current
Community Engagement Advocate
Barracuda Public Relations
03.2025 - 03.2025
AI Evaluator
Outlier AI
06.2024 - 08.2024
Content Creator & Social Media Strategist
Self-Employed
01.2024 - Current
School Counselor Assistant
El Paso Community College
07.2023 - 12.2023
Bachelor of Arts - Media Advertising
The University of Texas At El Paso
Associate of Arts - Advertising/Public Relations
El Paso Community College