Drew Shemenski
Commerce Charter Twp,MI
Summary
Customer focused and strategic-thinking professional with over 15 years of experience in developing and implementing customer acquisition and retention strategies that lead to consistent revenue and profit.
Overview
23
23
years of professional experience
Work History
President
Wenzel America
Wixom, MI
09.2016 - Current
- Sales Initiatives: Overall sales growth of 12% YoY - Increased Avg Order Value +37%
- Led introduction of new products driving customer retention amid changing market needs
- Established new sales channels in Canada and Eastern US to capture new customers
- Established the role of Key Account Manager to grow business laterally in top accounts
- Introduced new CRM to improve tracking of opportunities and increase close rate
- Added Aftermarket Sales staff to sell value-add engineering services
- Marketing Improvements: Created new branding based around key product and company differentiators which led to increased leads and sales within target market
- Revamped website for mobile friendly, new look and feel, and improved Google rankings
- Established partnerships with Education - High School, Community College, University which allowed additional channels for building brand awareness
- Service and Operations: Revamped Service department to focus on retaining market share, customer satisfaction
- Invested in people, tools, and process improvements to reduce lead times
- Streamlined product line focusing on profitability, reducing complexity and portfolio by 25%
- Facilitated Customer Service Training for the entire company, improving customer satisfaction.
Regional Sales Manager
Wenzel America
Wixom, MI
01.2014 - 09.2016
- Responsible for regional sales growth of 68% over previous fiscal year
- Direct Sales growth of over 90% during the same period
- Established new channel partners to improve sales in lagging areas
- Developed Marketing Campaign to drive web traffic through Social Media +64%.
Tech Center Manager
Zeiss Industrial Quality Systems
Irvine, CA
01.2009 - 01.2013
- Responsible for the opening of this new facility including staffing, infrastructure, and financial reporting
- Achieved 40% new customer growth by establishing presence in area and developing and executing various marketing campaigns (in house demonstration, direct and email campaign and the like)
- Direct and Indirect Sales activities leading to 85% revenue growth.
Application Engineering Manager
Zeiss Industrial Quality Systems
Brighton, MI
01.2006 - 01.2009
- Manage North American Engineering training, support, and call center hotline
- Responsible for a hotline wait time reduction of 94%
- Effectively utilized NPS (Net Promoter Score) system to monitor and improve training results.
Aftermarket Sales Manager
Zeiss Industrial Quality Systems
Brighton, MI
01.2004 - 01.2006
- Managed and developed North American direct and indirect sale of retrofits and used equipment
- Achieved QS certification by developing and implementing improved processes and documenting procedures for the support of department activities.
Technical Sales Engineer
Zeiss Industrial Quality Systems
Brighton, MI
07.2001 - 01.2004
- Developed and presented metrology system demonstrations for diverse applications and industries.
Education
Mechanical Engineering Curriculum -
Kettering University
Flint, MISkills
- Pipeline Development
- Business Development
- Lead Generation
- Account Management
- Needs Analysis
- Strategic Planning
Websites
References
References available upon request.
Timeline
President
Wenzel America
09.2016 - Current
Regional Sales Manager
Wenzel America
01.2014 - 09.2016
Tech Center Manager
Zeiss Industrial Quality Systems
01.2009 - 01.2013
Application Engineering Manager
Zeiss Industrial Quality Systems
01.2006 - 01.2009
Aftermarket Sales Manager
Zeiss Industrial Quality Systems
01.2004 - 01.2006
Technical Sales Engineer
Zeiss Industrial Quality Systems
07.2001 - 01.2004
Mechanical Engineering Curriculum -
Kettering University
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