Dude SURFER
Beach,CA
Summary
Accomplished leader with a proven track record at BSH Home Appliances Corporation, adept in digital transformation and multi-unit operations management. Spearheaded strategic initiatives, driving digitalization and fostering cross-functional collaboration. Skilled in CRM and SAP, with exceptional team development abilities. Fluent in multiple languages, including French and German, enhancing global project management and relationship building.
Overview
29
29
years of professional experience
Work History
Project Manager
BSH Home Appliances Corporation
Huntington Beach / Irvine, USA
01.2023 - Current
- Support CEO on strategic initiatives
Head of Digital Transition & Home Connect & Business development
BSH Home Appliances Corporation
Huntington Beach / Irvine, USA
10.2015 - 04.2024
- Lead multiplex departments of Digital Transition, Business Development and New Business Opportunities including the connectivity related digital services and consumer-centric digital transformation, the B2B excellence process to serve with best-in-class service with our customers and new-to-world innovation product beyond category
- Additionally, was responsible to set up the strategy department and supported the project to build up Small Appliance organization for the Region North America
- Proactively engaged and support management of Global Digital Transition, Global digital services, Corporate Strategy and Corporate Innovation departments
- Personal development and management of the Digital Transition and Home Connect Team
- Formulated and drove vision and mission related to Digital Strategy in alignment with the global BSH vision and established the Region Digital operating model
- Drove the digitalization of the home appliances in the Region and actively managed Regional Digital roadmap
- Successfully managed roll-in/rollout of Home Connect (HC)
- Identified strategic digital partnerships to build and expand an Ecosystem for Home Connect, the connected solution of BSH to offer additional services to consumers (Voice assistant, Smart reorder, Smart Home, Energy Management, Recipes, etc.) to enhance their appliances experience
- Regional Brand owner for the 'Home Connect' brand, drove Home Connect App connection rate, engagement incl
- Developing regional editorial App content and in App marketing campaigns
- Represented Region North America (RNA) in Corporate Gremium for all Digital topics (i.e
- GPT Digital, Global Digital Transition Board) and reviewed and approved country digital demands from a regional perspective
- Aligns with regional departments and countries, including Business Units, brands, Sales, legal and Customer service
- General Management all B2B, B2B2C (e.g
- Dealer OnePortal, EDI, A2A, Sales analytics, SAP Sales processes) and CRM business (SAP hybris Cloud for Customer, SAP Jam) capabilities for the Region North America
- Shapes and supports development of all B2B systems and improve processes that support Sales, Order Management and Credit Departments in close cooperation with the Global CMK-BM department and Global Digital Services
- Identify and to support decisions on regional activities and projects that lead to a competitive advantage for BSH
- Coordination the transition of the sales cluster to new platform such as weBSH.net, S4Hana
- Successfully build up the strategy department for RNA, then handed over functional department to CEO in 2017
- Participated at Sr
- Management levels in the regional and global organization for strategic direction related to digital and innovation topics for BSH
- Recognize and follow key trends and potential disruptive business models that may impact our strategic directives
- Evaluated new business opportunities derived through dominant market trends and new features in existing products or completely new products or services
- Scouting and monitoring of innovation and technology topics to fill 'Innovation Funnel' as well as predevelopment
- Coordinate with and steer the regional networks in NA
- Managed the North American Beyond Category team (Robotics Engineering)
- Involved in the strategic project to prepare set up of the new dept
- For Small Appliances (PCP) in North America (2022), alignment with head of global PCP
- Setting organization and supported in hiring process for the launch of Full Automatic Coffee Machines
- Handed over project department to the new small appliance department PCP-RNA in May 2023
Senior Manager Sales Steering
BSH Home Appliances Corporation
01.2011 - 09.2015
- Project lead for development and implementation of the B2B CRM tool (B2B-Cicero + C4C SAP Cloud 4 Customers)
- Oversee workflow of all business processing including preparation of reports, charts, and other statistics to support and direct the sales department
- Support the development & implementation of sales strategy / distribution concept
- Assists with budget management to ensure expenses meet target goals
- Develops forecasting tool for Sales Team and POS reporting system for accounts
- Lead team to manage Buying Group trade shows, review financial aspects of sales campaigns / promotional activities including margin and ROI analysis, launched local area marketing campaigns
Director of Controlling
BSH Home Appliances Limited
Mississauga, Canada
01.2007 - 12.2010
- Successfully built up the finance department of the new BSH subsidiary for Canada
- Reported directly to the CFO and work closely with CEO as well as the Senior Management of the North-American and German Headquarters
- Directed and coordinated reports that summarize and forecast company business activity and financial position in areas of income, expenses, and earnings based on past, present, and expected operations
- Advised management about profitability and measures to increase profitability
- Directed preparation of budgets and coordinate the month-end and year-end closing process
- Recruited, trained, managed and evaluated staff of the controlling department
- Develop and streamline controlling procedures and Approved product pricing
- Responsibility for monthly/quarterly/financial reporting to headquarters
- Prepared reports required by regulatory agencies, review company financial statements for accuracy and clarity
Supervisor sales controlling
BSH Home Appliances Corporation
Huntington Beach, USA
03.2002 - 12.2006
- Managed staff of the sales controlling department as well as all trainees and interns
- Worked closely with the CEO, CFO and report directly corporate controller
- Oversees and verifies the preparation and distribution of daily, monthly, quarterly and annually financial and sales reports and ensure financial information has been recorded accurately
- Responsibilities in the yearly business planning, performs and reconciles financial and sales forecasting, prepares the Board of Director’s presentation
- Responsible for the monthly completion of profitability calculations
- Oversees the review of expenditures and preparation of operating budgets of various departments
- Supervised the maintenance of pricing nationwide for each customer
- Managed the monthly sales program accruals and commissions for the sales staff
- Responsible for the cost savings via the Performance Improvement Controlling tool
Senior Sales Controller
BSH Home Appliances GmbH (Headquarters)
Munich, Germany
02.1998 - 02.2002
- Analyzed and established monthly turnover and sales reports (gross and net margins) for the main brands Bosch, Siemens and the strategic brands Constructa, Neff and Balay
- Controlled expenses of the sales departments and conducted customer profitability calculations
- Participated in the yearly business planning and several marketing/managements projects
- Focused on actual vs
- Budget comparative analysis for marketing brand improvement Situations and on the marketing budget control
Manager in the Corporate Sales Steering of Systems and Methods
BSH Home Appliances GmbH (Headquarters)
Munich, Germany
01.1999 - 04.2000
- Created new concepts to support the corporate marketing actions and developed new sales reports
- Designed and presented improved concepts of sales and marketing reports
- Coordinated the interaction between Key Account Managers and Information Technologies
- Organized seminars, trained and motivated sales employees using up to date sales reporting tools
European Key Account Management Support
BSH Home Appliances GmbH (Headquarters)
Munich, Germany
02.1998 - 12.1998
- Handled the kitchen and kitchen furniture specialist key accounts for all Germany and all brands
- Supervised, controlled and evaluated strategic concepts for the kitchenware specialists
- Maintained and communicated sales conditions and sales programs
- Prepared yearly analysis for yearly agreement and meetings
Commercial Salesman
BSH Home Appliances GmbH (Regional Sales Office)
Ditzingen, Germany
11.1995 - 02.1998
- In charge of the internal support independent electrical retailers and wholesalers for the Bosch Brand
- Worked with various warehouses, kitchen and kitchen furniture specialists and Bosch buying groups
- Responsible for handling offers, orders, sales commission transactions, reclamations and client credit systems and communicated organizational viewpoints to sales directors and customers
- Created a concept for the optimal working in of new employees within the sales office
Education
Intern in Cooperation With The Studies -
ITT Cannon Industries
Weinstadt, Germany09.1994
Bachelor of Business Administration - Marketing and Material & Production Management
Berufsakademie – University of Stuttgart
Stuttgart, Germany09.1994
Skills
- Leadership and Team development
- Multi-unit operations management
- Digital experience
- Sales and Sales Steering
- Finance / Budget management
- Relationship building
- Project management
- Cross-functional collaboration
- Analysis / handling data to make decisions
- Proficient in Microsoft: Word, Excel, PowerPoint, MS Teams
- Strong system knowledge: CRM, SAP, Sales analytics
- Experience with Power BI, JIRA, Miro
- Languages French, German (mother tong), Spanish (good), Italian (Basic)
Civilservice
10/94, 07/95, French Army Headquarters in Germany, Baden Baden, Baden Baden, Germany, Information and Public Relations Department (SIRPA)
Accomplishments
- President's Award 2013 at BSH Home Appliance North America
Timeline
Project Manager
BSH Home Appliances Corporation
01.2023 - Current
Head of Digital Transition & Home Connect & Business development
BSH Home Appliances Corporation
10.2015 - 04.2024
Senior Manager Sales Steering
BSH Home Appliances Corporation
01.2011 - 09.2015
Director of Controlling
BSH Home Appliances Limited
01.2007 - 12.2010
Supervisor sales controlling
BSH Home Appliances Corporation
03.2002 - 12.2006
Manager in the Corporate Sales Steering of Systems and Methods
BSH Home Appliances GmbH (Headquarters)
01.1999 - 04.2000
Senior Sales Controller
BSH Home Appliances GmbH (Headquarters)
02.1998 - 02.2002
European Key Account Management Support
BSH Home Appliances GmbH (Headquarters)
02.1998 - 12.1998
Commercial Salesman
BSH Home Appliances GmbH (Regional Sales Office)
11.1995 - 02.1998
Intern in Cooperation With The Studies -
ITT Cannon Industries
Bachelor of Business Administration - Marketing and Material & Production Management
Berufsakademie – University of Stuttgart
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