Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Durand Winfield Jr

Detroit,MI

Summary

Dynamic Social Media Content Creator with proven success at Prince_of_theghetto, leveraging analytics to enhance audience engagement and drive brand promotion. Skilled in video production and adept at fostering community through effective communication. Recognized for implementing innovative strategies that significantly boosted campaign performance and customer interaction.

Overview

10
10
years of professional experience

Work History

Social Media Content Creator

Prince_of_theghetto
Detroit, MI
04.2023 - Current
  • Utilized analytics tools to track performance of social media campaigns and adjust strategies as necessary.
  • Wrote fiction prose, short stories, personal essays or descriptive analyses.
  • Used social media to engage consumers, respond to questions or complaints and promote company initiatives.
  • Produced videos by writing scripts, editing and posting final creative.
  • Monitored social media and company website metrics to design and implement improvements.
  • Organized giveaways or contests on social networks as part of promotional activities.
  • Produced live social media content to engage audiences in real-time and promote events or product launches.
  • Implemented hashtag strategies to increase reach and discoverability of content.
  • Updated and monitored content on Facebook, Twitter, Google, LinkedIn and Instagram.

Brand Ambassador

Rap snacks
Detroit, MI
12.2022 - 11.2024

Demonstrated genuine passion for represented beverages.

  • Gave out product samples, coupons and pamphlets to encourage sales.
  • Exhibited outstanding communication and interpersonal skills.
  • Maintained a flexible schedule for evening and weekend work.
  • Ensured timely and reliable transportation for all engagements.
  • Gathered customer feedback to inform future marketing strategies and product developments.
  • Set up presentation stations, managed inventory and broke down displays at end of demonstrations.
  • Promoted positive company image through superior customer service experiences.
  • Engaged with potential customers, providing product information and answering queries.
  • Increased sales by encouraging customers to purchase additional products and services.
  • Analyzed social media analytics to adjust strategies for better engagement.
  • Assisted with creating digital advertisements for various online platforms.
  • Utilized social media platforms to promote brand and interact with audience.
  • Engaged customers through social media platforms to create a sense of community around the brand.
  • Conducted product demonstrations to explain details, highlight features and show use.

Groundskeeper

Bonnieview Apartments
Detroit, MI
01.2020 - 11.2022
  • Raked, mulched and composted leaves.
  • Enforced grounds policies and regulations, ensuring a safe environment for visitors.
  • Moved leaves and grass clippings using leaf blower.
  • Pruned and trimmed trees and hedges with shears, pruners, or chain saws.
  • Responded to emergency maintenance requests as needed.
  • Removed snow and ice from walkways and parking areas using manual and mechanical methods.
  • Watered plants, flowers, and turf to maintain healthy growth.
  • Used heavy equipment, mowers and trimmers safely to prevent accidents.
  • Maintained lawn areas using mowers, trimmers, and edgers to ensure neat appearance.
  • Winterized irrigation systems and restarted systems in spring.

Hi-Lo Operator

Forge Staffing
Detroit, MI
10.2015 - 12.2019
  • Inspected lifts before use to prevent damage to goods.
  • Assisted with loading outgoing orders onto delivery trucks or trailers as needed.
  • Moved freight, stock and other materials to and from storage and production areas and loading docks.
  • Weighed materials or products to record data on tags or labels.
  • Unloaded incoming products from containers onto pallets or into bins as needed.
  • Operated power material handling equipment to accurately select and palletize loads.
  • Stacked and staged products on pallets or in bins according to established procedures.
  • Used handheld scanners for warehouse management system compliance.
  • Maintained safe working environment by adhering to all safety regulations and procedures.

Education

High School Diploma -

Oak Park Sr High
Oak Park, MI
06-2016

Skills

  • Social media management
  • Content creation and blogging
  • Video production and editing
  • Analytics tracking and reporting
  • Audience engagement and targeting
  • Brand promotion and representation
  • Customer engagement and support
  • Event promotion and coordination
  • Market research and analysis
  • Adaptability and problem solving
  • Sales expertise and marketing strategies
  • Scheduling and time management
  • Team collaboration and communication
  • Attention to detail

Accomplishments

  • Top 5 lead brand ambassador
  • Promotion to lead ambassador
  • Completed acting courses I and II at Goterri Acting school
  • featured in Mcgraw Ave Season 3, Episode 5

Timeline

Social Media Content Creator

Prince_of_theghetto
04.2023 - Current

Brand Ambassador

Rap snacks
12.2022 - 11.2024

Groundskeeper

Bonnieview Apartments
01.2020 - 11.2022

Hi-Lo Operator

Forge Staffing
10.2015 - 12.2019

High School Diploma -

Oak Park Sr High