Summary
Overview
Work History
Education
Skills
Timeline
Generic

Dina Walker

Flower Mound,TX

Summary

Versatile Traffic Manager being the central point of contact for all team professionals. Excellent communication and conflict management skills with a good sense of how to balance work and keep everyone focused on achieving targets. Ready to bring many years of experience in the field to a challenging new position with room for growth.

Overview

18
18
years of professional experience

Work History

Traffic Manager

Salem Communications
Irving, TX
07.2020 - Current

Work Radio Logs in Wide Orbit System on a daily basis, inputting Commercials, Billboards, and Promos in the time period specified, working in as many dollar spots to create the highest revenue.

Assist Account Sales Executives to ensure orders are put in the system correctly. Communicate with Master Control for verification of receiving the log, correct any log discrepancies. Openly communicates with vendors/clients to ensure the correct copy for the commercials has been sent and input into the system to air on the time/day specified. Work on audits per quarter to ensure clients' spots aired on correct day and time.

Send out Traffic Sponsors via email, create Excel reports with the time of when commercials aired.

Traffic Coordinator

Ride TV
Fort Worth, TX
08.2019 - 06.2020

Worked Television Traffic Log in Wide Orbit System on a daily basis, inputting Commercials, Billboards and Promos in the time period specified working in as many dollar spots to create the highest revenue. Worked with Account Executives to ensure orders are put in the system correctly. Communicate with Master Control for verification of receiving the log and correct any log errors. Worked with Vendors/Clients to ensure the correct copy for the commercials have been sent and input into the system.

Traffic Coordinator

NBCUniversal
Fort Worth, TX
02.2017 - 08.2019

Log Editor - Work the Television log on a daily basis, Scheduling commercials that are sold for the day of and correct times periods, work with Account Executives to ensure orders are input correctly and are placed on the log. Communicate with Master Control to ensure log has been verified.

Copy Coordinator - Input the Sales team's copy orders into the Wide Orbit system so that the correct commercial sold will air at the correct time, Work with Master Control to verify that the downloaded link for the commercial s valid. Work with Sales team to ensure all of the copy is airing correctly and make any changes necessary.

Contracts Administrator

Whitlock Corp
Flower Mound, TX
05.2015 - 08.2016

Manage, monitor, track, and maintain contracts database in SouthWare and ESC, including administrative responsibility for service management database. Enter new contracts, billing, new customer entry, and service renewals. Create quotes, service renewal activities, identify and resolve customer billing issues, prepare statements, and process payments, and order entry.

Traffic Coordinator/Administrative Assistant

YouTooAmerica
Haltom City, TX
10.2013 - 12.2014

Communicate with Vendors regarding contracts, Data Entry of new contracts, Input copy for commercial spots to air, timings of programs, complete traffic log on a daily basis, Answer incoming phone calls, Customer Service, Compile data to create reports on a weekly basis. Miscellaneous projects as needed. Wide Orbit Experience.

BACS Customer Service Specialist - Program/Inventory Specialist

Belo Corporation
Dallas, TX
11.2007 - 08.2013

Worked several Belo Owned television stations through the US which includes program titles, formats, Media Id's, source codes and timings to make sure the programs are correct to log for Inventory. Also work Inventory which consists of inputting television commercials and working with each station for completion of daily logs. Communicate with Master control for timings and feeds of programs. Work on weekly station reports for daily discrepancies regarding the station logs. Customer Service to the Stations to provide what is needed.

Data Entry Coordinator

Fox 4 News
Dallas, TX
04.2006 - 11.2007

Clear high volume commercial contracts from Managers/Sales Executives and in-put into the system for KDFW and DAFFI, to run logs for television commercials. Distribute daily reports to Sales personnel,

Print and review contracts for input errors and corrections.

Education

High School Diploma -

Pulaski High School
Milwaukee, WI
06-1983

Business Administration

Dallas Baptist University
Dallas, TX

Skills

  • Database oversight
  • Scheduling expertise
  • Data Tracking
  • Deadline-oriented
  • Data Entry
  • Project Oversight
  • Deadline Management
  • Procedure optimization
  • Documentation skills
  • Deadline coordination
  • Report Generation
  • Project Coordination
  • Scheduling proficiency

Timeline

Traffic Manager

Salem Communications
07.2020 - Current

Traffic Coordinator

Ride TV
08.2019 - 06.2020

Traffic Coordinator

NBCUniversal
02.2017 - 08.2019

Contracts Administrator

Whitlock Corp
05.2015 - 08.2016

Traffic Coordinator/Administrative Assistant

YouTooAmerica
10.2013 - 12.2014

BACS Customer Service Specialist - Program/Inventory Specialist

Belo Corporation
11.2007 - 08.2013

Data Entry Coordinator

Fox 4 News
04.2006 - 11.2007

High School Diploma -

Pulaski High School

Business Administration

Dallas Baptist University
Dina Walker