Summary
Overview
Work History
Education
Skills
Timeline
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DYLAN CAMERIK

NEW YORK,USA

Summary

Motivated individual with a proactive attitude, and the ability to learn quickly. Willingness to take on challenging roles, excelling in broadcast media buying, and strategic planning. Expertise in cultivating brand partnerships and delivering client insights to drive impactful advertising strategies. Eager to contribute to a dynamic team and support organizational goals.

Overview

7
7
years of professional experience

Work History

Supervisor

Omnicom Media Group
New York, USA
01.2022 - Current
  • Negotiate, manage, and execute national broadcast buys to meet clients' advertising objectives across several brands and multiple platforms, such as Linear TV, CTV, and YouTube.
  • Provide client-facing insights into buying strategy, network performance, and optimizations.
  • Evaluate and execute innovation opportunities across streaming partners, including, but not limited to, pause ads, shoppable ads, and interactive ads.
  • Cultivate brand partnerships and sponsorship ideas with our digital and TV partners.
  • In 2024, through strategic emphasis on relative data, negotiated and placed Lindt's first-ever foray into sports advertising with a large-scale Super Bowl ad.

Senior Associate

GroupM
New York, USA
06.2018 - 12.2021
  • Worked extensively with networks to maintain client goals and expectations on a quarterly and yearly basis.
  • Researched, negotiated, implemented, and maintained media buys on national broadcast television for client's vast brand portfolio.
  • Supervised and trained assistants in all aspects to ensure their growth of knowledge and productivity in media buying.

Assistant Negotiator

GroupM
New York, USA
  • Quickly mastered the GroupM DDS system.
  • During a four-month period as the sole cable assistant, entrusted with handling all cable network stewardship.

Education

Bachelor of Science - Kinesiology & Health

Miami University of Ohio
Oxford, OH
05-2018

Skills

  • Advertising strategy
  • Campaign execution
  • Client insights
  • Broadcast media buying
  • Media negotiation
  • Brand partnerships
  • Performance optimization
  • Communication skills
  • Strategic planning
  • Market research

Timeline

Supervisor

Omnicom Media Group
01.2022 - Current

Senior Associate

GroupM
06.2018 - 12.2021

Assistant Negotiator

GroupM

Bachelor of Science - Kinesiology & Health

Miami University of Ohio

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