Organized & dependable individual successful at managing multiple projects with a positive attitude. Willingness to take on added responsibilities to meet any & all team, client & agency goals.
Overview
3
3
years of professional experience
Work History
Media Planning Manager
Mindshare
04.2023 - Current
Assist the Directors on managing, implementing & executing all Media campaigns across Tier 1, Tier 2, CPO, Aftersales, Special Sales, Care by Volvo, New Car Launches and Brand Campaigns
Main Point of Contact between National/Regional clients and agency Investment teams
Manage & onboard a team of 5 Senior Associates & Associates to ensure all day-to-day tasks are delivered with exceptional quality of work
Presented & drove investment team collaboration for all Tacticals & Quarterly Business Reviews in 2023
Oversee Budget allocations and media purchase authorizations across all media channels
Assess wholesale risk forecast on a monthly basis and recommend shifts by collaborating with the Advanced Analytics team
Media Planning Senior Associate
Mindshare
02.2022 - 03.2023
Led monthly client billing meetings while working in collaboration with Mindshare Finance, Volvo Finance & Investment leads
Developed Monthly & Quarterly Media Highlights to showcase a campaign that was launching within a digestible and consolidated view for clients
Delivered a monthly competitive report inclusive of Volvo's Share of Voice & Share of Market by utilizing our spend report tool Vivvix & Internal Volvo data
Onboarded & managed an associate to ensure proper development
Media Planning Associate
Mindshare
02.2021 - 01.2022
Collaborate with investment teams to update planned spends for monthly client billing meetings
Update and share traffic sheets with partner agency
Deliver a weekly National TV Airtime report inclusive of all networks, programs and spot times we would be on air weekly to clients