Ted Ryan

• Senior creative writer for minority-owned, woman-led marketing agency committed to building brands and campaigns that change minds and lives.
• Generates integrated campaigns that inspire meaningful change.
• Works with creative directors, strategists, art directors, and designers to craft powerful brand identities.
• Accounts: Mass. Department of Public Health, Public Adult Education of MA, Boston Public Market, Massachusetts Rehabilitation Commission, East Boston Neighborhood Health Center, Office of Problem Gambling
• Skills: Creative Concepting · Copywriting · Social · Creative Pitching · Scriptwriting · Advertising · Naming · Email Marketing · Websites

• Writer for purpose-driven branding agency dedicated to creating a more thoughtful world around us.
• Worked closely with real estate developers, cities, hotels, museums, architects, hospitals and other non-profit organizations to deliver work that connects with smart, sophisticated audiences.
• Clients: The Possible Zone, The Community Builders, The Bozzuto Group, Post Road Residential, Boston Properties, MIT/Lab Central, Bermuda Tourism
• Skills: Copywriting · Creative Pitching · Scriptwriting · Branding & Identity · Websites · Product Naming

• Created spots and marketing materials for Massachusetts' Covid-19 vaccination campaign ("Trust The Facts. Get The Vax"). This and subsequent campaigns resulted in 26M impressions, 5.7M completed video views, and 240,000 clicks to mass.gov

Skills: Copywriting · Scriptwriting · Advertising

• Leveraged Empower's brand voice to capture target-audience interest and drive engagement.
• Customized internal campaigns that pitch Empower's 401k plan to global and national brands.

Skills: Creative Concepting · Copywriting · Email Marketing · Web Content Writing

Skills: Creative Concepting · Copywriting · Scriptwriting · Advertising