Edward Trotter Rumell
Philadelphia,PA
Summary
Objective To secure a permanent position in the financial services industry with a company that offers strong financial products and support allowing me to nurture, grow and expand upon the friendships and working relationships I have cultivated over the past 18 years. It is with great enthusiasm that I intend to dutifully represent the company I work for while providing optimal results for my clients.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Director, Head of Distribution
Sound Income Strategies
Philadelphia, PA
01.2023 - Current
- Company Overview: Head of Distribution and Key Accounts for Sound Income Strategies, LLC a Registered Investment Advisor managing $4B+ in AUM. I co-lead our efforts to provide exceptional Solutions to RIAs, Institutions and Individual Advisors alike.
- Actively work on onboarding our SMAs and ETFs on Key Account Platforms ie, Charles Schwab, Osaic, Orion, Cambridge, Fidelity, SMArtX, Commonwealth, SoFi, Vanguard
- Lead distribution efforts for Equity and Fixed Income SMA and ETFs to all RIAs, Independent, and Individual Advisors
- Hosted and conduct live presentations and Zoom seminars and conference calls
- Actively attend and participate on panels at industry events.
- Leverage industry relationships for Keynote Speaking opportunities at industry regional events and Bloomberg TV television appearances
Sr. Vice President Sales
ROBO Global ETFs
Philadelphia, PA
01.2020 - 01.2023
- Company Overview: Specialist in raising assets in the ROBO Global Family of ETFs, ROBO, HTEC, THNQ, in the Wirehouses, RIA and Independent Channels
- Actively growing AUM market share in the ROBO Global family of ETFs covering all the East Coast
- Contribute and involved in all marketing and distribution efforts
- Actively using HubSpot as ROBO Global’s CRM System
- Maintain and continue to grow key relationships with the territory’s largest RIA’s and Independent Teams
- Leverage industry relationships for Keynote speaking opportunities at industry regional events and Bloomberg TV television appearances
- Continue to maintain key relationships with the Complex Directors and Branch Managers in the major Wirehouses. Morgan Stanley, UBS, Wells Fargo and Merrill Lynch through good product, partnership, and office support
Vice President Sales
Granite Shares ETFs
New York, New York
01.2017 - 01.2019
- Company Overview: Specialist in ETF Sales to the RIA and Independent/Institutional Channels
- Actively growing AUM market share for the Granite Shares family of ETFs in New Jersey and Pennsylvania Territory’s
- Continue to grow, maintain, and support key relationships with Financial Advisors in the territory
- Perform breakfast meetings and walkthroughs, lunch presentations, one on one meetings and client seminars
- Continue to maintain key relationships with Complex Directors, Regional and Branch Managers in the major Wirehouses, Morgan Stanley, UBS, Wells Fargo, and Merrill Lynch
Vice President Sales ETFs
Revenue Shares ETFs
Philadelphia, PA
01.2013 - 01.2017
- Company Overview: Specialist in ETF Sales
- Territory: Covered all the major Wires, Independents, RIA’s and Institutions for Pennsylvania and New Jersey
- Assist clients with efficient use of the Revenue Shares ETFs and methodology to consistently garner expected results
- Territory AUM growth exceeding $400M
- Service all independent channels and RIA accounts within the territory
- Develop and maintain key relationships with Complex Directors, Regional and Branch Managers in the Wirehouses, Morgan Stanley, UBS, Wells Fargo, and Merrill Lynch
- Develop and maintain “partnerships” with Financial Advisor teams through consistent communication, product education, business events, friendship, entertainment, and support
Vice President Sales ETF/SMA Specialist
First Trust Portfolios
Wheaton, IL
01.2010 - 01.2013
- Company Overview: Specialist in ETF/SMA Sales
- Territory Covered: All the major Wirehouses, Independents, RIAs and Institutions for Philadelphia to Pittsburgh, and Upstate New York
- Managed and grew $300M+ AUM for territory per meetings, presentations, seminars, and business events
- Grew territory sales on average of 4.5%--greater than the firm average of 2.3% for relative product
- Develop and maintain “partnerships” with Financial Advisor teams through consistent communication, product education, business events, friendship, entertainment, and support
- Develop and maintain key relationships with Complex Directors, Regional and Branch Managers in the major Wirehouses, Morgan Stanley, UBS, Wells Fargo and Merrill Lynch
Vice President Sales ETFs and SMAs
Pacer Financial, Inc
Paoli, PA
01.2007 - 01.2010
- Company Overview: Specialist in ETF/SMA Sales
- Territory Covered: All the major Wirehouses, Independents, RIA’s and Institutions in Michigan, Ohio, and Pittsburgh PA
- Completed sales process from prospecting to closing to relationship management
- Developed extensive knowledge of ETFs from Trading Volume/Liquidity to the Creation/Redemption Process
- Cross-sell Avatar ETF Managed Solutions for 401(k) Plans (Target Date, Risk Based and SMA ETF Model Portfolios)
- Directly responsible >10% of total sales of the company on a 20+ member sales team
Portfolio Conversion Specialist
Lockwood Financial, Bank Of New York
Malvern, PA
01.2006 - 01.2007
- Oversee all new accounts for suitability and compliance requirements before turnover to money managers to begin trading
- Allocate equities and fixed income to corresponding money managers
- Proactively maintain relationships with money managers and broker dealers
- Correspond daily with clients to strengthen and create new opportunities, continually driving assets to the bottom line
Registered Representative
Janney Montgomery Scott
Philadelphia, PA
01.2003 - 01.2006
- Managed Stock, Bond, Mutual Fund and Exchange Traded Fund Model Portfolios for investors and corporations
- Specialized in 529 College Savings Plans and conducted seminars
National Sales Consultant
Investors Capital Corporation
Boston, MA
01.2000 - 01.2003
- Expanded revenue by recruiting and training Registered Representatives fundamental skills
- Responsible for >10% of annually three years trailing growth
Financial Consultant Assistant- Internship
Jonathan D. Kingery
Wilmington, DE
01.1999 - 06.1999
- Organized and initiated meetings with clients, developed service models and processed accounts
Education
Bachelor of Sciences - Business Administration
Western New England University
Springfield, MA01.2000
Certification
- Series 7 Registered Representative
- Series 63 Securities Agent
References
References available upon request.
Timeline
Director, Head of Distribution
Sound Income Strategies
01.2023 - Current
Sr. Vice President Sales
ROBO Global ETFs
01.2020 - 01.2023
Vice President Sales
Granite Shares ETFs
01.2017 - 01.2019
Vice President Sales ETFs
Revenue Shares ETFs
01.2013 - 01.2017
Vice President Sales ETF/SMA Specialist
First Trust Portfolios
01.2010 - 01.2013
Vice President Sales ETFs and SMAs
Pacer Financial, Inc
01.2007 - 01.2010
Portfolio Conversion Specialist
Lockwood Financial, Bank Of New York
01.2006 - 01.2007
Registered Representative
Janney Montgomery Scott
01.2003 - 01.2006
National Sales Consultant
Investors Capital Corporation
01.2000 - 01.2003
Financial Consultant Assistant- Internship
Jonathan D. Kingery
01.1999 - 06.1999
Bachelor of Sciences - Business Administration
Western New England University
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