Edwin Richardson

Work History

Business Owner/CEO

ProGroup Enterprises

04.2021 - Current

Established strong customer relationships through excellent communication and attentive service.
Consulted with customers to assess needs and propose optimal solutions.
Managed financial operations to ensure fiscal responsibility, including budgeting, forecasting, and financial reporting.
Prepared annual budgets with controls to prevent overages.
Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
Trained and motivated employees to perform daily business functions.
Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
Negotiated price and service with customers and vendors to decrease expenses and increase profit.
Implemented business strategies, increasing revenue, and effectively targeting new markets.
Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
Trained and guided team members to maintain high productivity and performance metrics.
Interacted well with customers to build connections and nurture relationships.
Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Scheduled employees for shifts, taking into account customer traffic and employee strengths.
Created a positive work culture, resulting in increased employee satisfaction and retention rates.
Developed key operational initiatives to drive and maintain substantial business growth.
Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
Initiated strategy to drive company growth and increase market share and profitability.

General Manager

Mavis Tire

12.2018 - 04.2021

Analyzed market trends/data to identify potential opportunities for business growth within existing or emerging markets successfully.
Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
Implemented effective cost-saving measures to reduce overhead expenses without compromising quality or service.
Managed budget development, forecasting, and financial reporting processes to track progress towards organizational objectives accurately.
Implemented robust inventory management systems to optimize stock levels and minimize waste/costs associated with excess product storage.
Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
Supervised creation of exciting merchandise displays to catch attention of store customers.
Negotiated price and service with customers and vendors to decrease expenses and increase profit.
Scheduled employees for shifts, taking into account customer traffic and employee strengths.
Trained and guided team members to maintain high productivity and performance metrics.
Interacted well with customers to build connections and nurture relationships.
Implemented business strategies, increasing revenue, and effectively targeting new markets.
Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.

Strategic Projects Manager

Courier Express

01.2017 - 10.2018

Delivered successful project outcomes by developing and implementing strategic plans, monitoring progress, and adjusting as needed.
Evaluated project performance using key performance indicators to determine areas requiring improvement or adjustment.
Played a major role in the completion of multiple high-priority projects on time and within budget by effectively managing resources and delegating responsibilities.
Capitalized on opportunities for innovation by continuously identifying areas ripe for improvement across the organization''s portfolio of projects.
Harnessed the power of data analytics to inform decision-making, optimize resource allocation, and drive project success.
Spearheaded process improvements that increased operational efficiency while reducing costs across multiple projects simultaneously.
Enhanced team productivity by providing clear direction, fostering collaboration, and maintaining open communication channels.
Ensured timely delivery of key milestones by creating detailed project schedules and employing rigorous tracking mechanisms.
Developed strong relationships with stakeholders through consistent engagement, transparent communication, and proactive problem-solving techniques.
Drove continuous improvement efforts by regularly reviewing internal processes and recommending enhancements based on industry best practices.
Implemented effective change management practices to minimize disruptions during periods of organizational transformation or restructuring.
Tracked project and team member performance closely to quickly intervene in mistakes or delays.
Verified quality of deliverables and conformance to specifications before submitting to clients.

Operations Manager

United Parcel Service, UPS

04.2015 - 04.2017

Led hiring, onboarding and training of new hires to fulfill business requirements.
Supervised operations staff and kept employees compliant with company policies and procedures.
Enhanced customer satisfaction by establishing clear communication channels and addressing concerns promptly.
Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
Introduced new methods, practices, and systems to reduce turnaround time.
Developed robust contingency plans to ensure business continuity during unforeseen disruptions.
Optimized supply chain operations through strategic vendor partnerships and efficient logistics planning.
Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.

Area Sales Operations Manager

Job1USA

04.2014 - 12.2015

Led hiring, onboarding and training of new hires to fulfill business requirements.
Supervised operations staff and kept employees compliant with company policies and procedures.
Enhanced customer satisfaction by establishing clear communication channels and addressing concerns promptly.
Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
Developed and maintained relationships with external vendors and suppliers.
Directed initiatives to improve work environment, company culture or overall business strategy.
Analyzed and reported on key performance metrics to senior management.
Introduced new methods, practices, and systems to reduce turnaround time.
Handled staff training initiatives aimed at upskilling the workforce to meet dynamic industry demands.
Interacted well with customers to build connections and nurture relationships.
Trained and guided team members to maintain high productivity and performance metrics.
Scheduled employees for shifts, taking into account customer traffic and employee strengths.
Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.

Change Management Leader

Nestle DSD

06.2011 - 12.2013

Spearheaded the development of internal communication campaigns designed to keep employees informed about upcoming changes and their anticipated impacts on daily routines or responsibilities.
Established a culture of continuous improvement by fostering open dialogue, feedback loops, and proactive problemsolving.
Facilitated workshops and training sessions for employees at all levels, increasing understanding and adoption of new processes.
Developed change adoption and implementation framework by reviewing individual change management tactics impact.
Coached team members in adopting new methodologies or tools related to change management, fostering a sense of ownership and commitment among all participants.
Streamlined organizational restructuring efforts for smoother transitions and minimal disruptions to daily operations.
Managed onboarding and training initiatives for employees.
Led cross-functional teams in developing and executing comprehensive change initiatives, resulting in improved company performance.
Conducted thorough risk assessments prior to project initiation to proactively address potential obstacles or challenges during execution phases.
Enhanced change management processes by implementing effective communication strategies and employee training programs.
Built strong relationships with key stakeholders across all departments through consistent engagement efforts aimed at creating buy-in for proposed changes.
Collaborated with cross-functional team to develop appropriate change management approach.
Provided ongoing communication with key contacts on changing demands.
Developed customized change management plans tailored to individual project goals, stakeholder needs, and organizational contexts.
Led teams of analysts to evaluate, plan and execute projects.
Managed internal and external client-facing relationships through transitional periods.
Designed processes and systems supporting business needs before, during and after transitions.
Identified impacted parties, business partners and resources required for planned changes.
Created methods to integrate functions, optimize processes and prepare staff through proactive training.
Educated staff on organizational mission and goals to help employees achieve success.
Developed effective improvement plans in alignment with goals and specifications.
Evaluated staff performance and provided coaching to address inefficiencies.
Helped meet changing demands by recommending improvements to business systems or procedures.
Observed packing operations to verify conformance to specifications.

Regional Sales Manager

Sara Lee Bakery

01.2008 - 04.2010

Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team.
Facilitated seamless communication between departments for better collaboration on projects that further supported regional growth initiatives.
Finalized sales contracts with high-value customers.
Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
Generated detailed sales reports and forecasts to analyze performance and track progress.
Developed sales strategy based on research of consumer buying trends and market conditions.
Consistently exceeded annual territory revenue goals by prioritizing high potential accounts and executing customized action plans.
Implemented innovative sales strategies that successfully penetrated new markets, boosting regional brand recognition.
Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
Exceeded quarterly sales targets consistently by leveraging extensive product knowledge and effective selling techniques.
Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
Enhanced overall customer experience by conducting regular account reviews, ensuring alignment with client objectives and company offerings.
Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
Developed and maintained positive relationships with clients in assigned sales territories.
Executed successful promotional events and trade shows.
Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
Prepared sales presentations for clients showing success and credibility of products.
Directed sales support staff in administrative tasks to help sales reps close deals.
Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Drove sales by developing multi-million dollar contract sales.
Built relationships with customers and community to establish long-term business growth.
Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
Communicated product quality and market comparisons by creating sales presentations.
Compiled and analyzed data to determine approaches to improve sales and performance.1
Managed team of 12 regional sales representatives and consistently achieved high sales targets.

Retail Store Manager

Sears Holding Corporation

01.1998 - 12.2008

Maintained customer satisfaction with quick and professional handling of product returns.
Created employee schedules to align coverage with forecasted demands.
Managed store organization, maintenance, and purchasing functions.
Improved store sales by implementing effective marketing strategies and attractive visual merchandising.
Trained team members in successful strategies to meet operational and sales targets.
Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
Completed routine store inventories.
Collaborated with upper management to develop strategic plans for store growth and expansion.
Upheld brand identity standards within the store location through consistent signage presentation merchandise displays following corporate guidelines.
Managed all aspects of budgeting for the retail location including labor costs, expenses control, revenue tracking.
Managed inventory control, cash control, and store opening and closing procedures.
Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
Rotated merchandise and displays to feature new products and promotions.
Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Scheduled employees for shifts, taking into account customer traffic and employee strengths.

Regional Account Manager

Kraft Heinz

04.1987 - 12.1997

Collaborated with sales team to develop innovative strategies for prospecting new clients and expanding market share.
Regularly exceeded sales quotas through persistent follow-ups with prospects, detailed product knowledge demonstrations, and persuasive negotiations.
Worked closely with marketing teams to create targeted campaigns designed to attract key decision-makers in prospective businesses.
Designed and organized product packages for presentations and sold to [Number] clients.
Delivered consistent revenue growth by exceeding sales targets on a quarterly basis.
Established trust-based relationships with customers that led to long-term partnerships and repeat business opportunities.
Negotiated contracts to secure advantageous terms and conditions for clients.
Increased regional sales by developing and implementing strategic account plans.
Streamlined sales processes, improving efficiency and reducing costs.
Participated in trade shows and conferences, promoting company products while networking with key industry players.
Strengthened client relationships through regular communication and exceptional customer service.
Finalized sales contracts with high-value customers.
Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
Generated detailed sales reports and forecasts to analyze performance and track progress.
Developed and managed budgets to confirm proper use of resources and maximize profitability.
Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
Built relationships with customers and community to promote long term business growth.
Met existing customers to review current services and expand sales opportunities.
Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Met with customers to discuss and ascertain needs, tailor solutions and close deals.
Contributed to team objectives in fast-paced environment.
Maintained current knowledge of evolving changes in marketplace.
Presented professional image consistent with company's brand values.
Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
Attended monthly sales meetings and quarterly sales trainings.

Summary

Overview

Work History

Business Owner/CEO

General Manager

Strategic Projects Manager

Operations Manager

Area Sales Operations Manager

Change Management Leader

Regional Sales Manager

Retail Store Manager

Regional Account Manager

Education

Bachelor of Science - Technology And Industrial Arts Education

Skills

Certification

1981 NCAA National Football Champion

Timeline

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