Elena Tzalel
Ann Arbor
Summary
Adaptable Software Engineer and restaurant manager skilled in both technical development and creative leadership. Experienced in software design, data analytics, and digital marketing. Passionate about building efficient systems and meaningful customer experiences that connect technology, design, and business.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Marketing & Digital Media Manager
Tiliani Restaurant
Dearborn
07.2025 - Current
- Lead all marketing, branding, and digital media strategy for a fine-dining restaurant in downtown Dearborn.
- Manage social media presence and content creation, highlighting seasonal menus, chef features, and community partnerships.
- Design and maintain the restaurant's website to ensure consistent branding and updated offerings.
- Direct photography, copywriting, and promotional campaigns that increase engagement and visibility.
- Collaborate with ownership to develop marketing materials and event menus that align with the restaurant's creative direction.
Marketing and Media Manager
JOINLU
Ann Arbor
01.2025 - Current
- Managed social media platforms and created engaging content for diverse audiences.
- Developed comprehensive media strategies to enhance brand visibility and engagement.
- Monitored industry trends to inform innovative media tactics and strategies.
- Developed and implemented media strategies to promote company's products and services.
Manager, Server, and Bartender
Café Zola
Ann Arbor
06.2020 - Current
- Oversee daily operations, staff coordination, and service quality at a high-end restaurant.
- Train and supervise staff to maintain exceptional customer experience and efficiency during high-volume service.
- Serve food and beverages with close attention to guest needs, fostering repeat clientele and community loyalty.
- Investigate and resolve guest issues, implementing solutions that improved satisfaction and reduced complaints by 40%.
- Helped revamp the restaurant's online presence and digital menus during the COVID-19 lockdown.
Software Engineer
University of Michigan
Ann Arbor
07.2024 - 05.2025
- Performed exploratory analysis on large datasets using SQL and Python libraries such as Pandas, NumPy, Scikit-Learn, and Matplotlib.
- Integrated third-party APIs into existing systems for enhanced functionality.
- Implemented robust code in multiple programming languages including Java, C++, and Python.
Data Analytics Intern
Amnesia Media
San Francisco
06.2022 - 08.2022
- Built a comprehensive database of state-level laws and policies regarding marijuana sales and marketing.
- Examined datasets to classify states based on policy restrictions, streamlining decision-making.
- Led a cross-functional team to implement data quality metrics, reducing inaccuracies by 30%.
- Constructed a Python data structuring application with NumPy, improving data accuracy by 15%.
- Conducted QA measures to resolve reporting anomalies, boosting data reliability by 40%.
Intern
Fastest Path to Zero, University of Michigan
Ann Arbor
04.2020 - 05.2020
- Supported the lead programmer in developing a web-application to site clean energy technologies in the U.S.
- Developed and executed front-end and back-end projects via GitHub, streamlining user interface and operations.
- Guided weekly team meetings.
Education
Bachelor of Science - Computer Science
University of Michigan
Ann Arbor, MI04.2023
Skills
- C
- Java
- JavaScript
- Python
- Data Analytics
- Customer Relations
- SQL
- Digital Marketing
- Web Design
- Team Management
- Social media management
- Website development
Certification
Google Professional Certification, Cybersecurity, 12/31/23
Timeline
Marketing & Digital Media Manager
Tiliani Restaurant
07.2025 - Current
Marketing and Media Manager
JOINLU
01.2025 - Current
Software Engineer
University of Michigan
07.2024 - 05.2025
Data Analytics Intern
Amnesia Media
06.2022 - 08.2022
Manager, Server, and Bartender
Café Zola
06.2020 - Current
Intern
Fastest Path to Zero, University of Michigan
04.2020 - 05.2020
Bachelor of Science - Computer Science
University of Michigan