Eleyna Gonzalez
Summary
Creative Digital Media Designer with a passion for personal connection to drive detail-oriented execution of marketable materials. Innovative approach to ideas and creative solutions for problems within project management. Great attention to time and detail and strives to get work done efficiently and beautifully. Community-oriented worker who enjoys team building and the opportunity to make real connections with clients.
Overview
1
1
year of professional experience
Work History
Graphic Design Specialist
The Catholic Center
05.2023 - Current
- Collaborate with ministry leaders to develop eye-catching graphic media elements for social media outlets, amplifying brand awareness and community-outreach initiatives in Athens.
- Leveraged skills in creative design and brand cohesion to design product logos, merchandise designs, and digital media graphics to provide a dynamic visual element to the Center's brand identity and outreach efforts.
Digital Marketing Intern
Blue Corona
06.2023 - 08.2023
- Improved website performance and search rankings by conducting SEO site crawling for on and off-site SEO elements.
- Enhanced click-through and conversion rates by assisting in he development and execution of PPC campaigns, optimizing display formats and keywords.
- Boosted brand awareness and interaction by tailoring industry-specific email content for diverse home service clients, effectively educating readers.
- Drove brand awareness, engagement, and reach across various channels by designing an integrated media campaign for a remodeling client, equipped with OTT & social media related content
Marketing Media Specialist
Karen Kemp Fine Art
08.2022 - 05.2023
- Composed engaging content and digital designs for art-inspired blog posts and sale-promotional emails
- Catered digital media and promotional elements to prospective clients through managing email workflows assigned to proper outlets
- Enhanced user experience and brand-specific aesthetic cohesion by consulting the client on website-specific design elements
- Fashioned Instagram reels and dynamic story posts to increase brand awareness and user engagement over a 3 month period
Education
Master of Arts - Emerging Media
University of Georgia
Athens, GA05.2025
BBA - Digital Marketing
University of Georgia
Athens, GA05.2024
Skills
- Figma
- Canva
- Adobe Illustrator
- Adobe Photoshop
- HTML & CSS
- Bootstrap
- Wordpress
- Google Analytics
- Google Search Console
- GLSA
- Social Media Campaign Management
- Integrated Media Campaign Ideation
Timeline
Digital Marketing Intern
Blue Corona
06.2023 - 08.2023
Graphic Design Specialist
The Catholic Center
05.2023 - Current
Marketing Media Specialist
Karen Kemp Fine Art
08.2022 - 05.2023
Master of Arts - Emerging Media
University of Georgia
BBA - Digital Marketing
University of Georgia
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