Eli Ash

• Own AI outcomes for a diverse portfolio; deploy and continuously optimize chat + voice agents to convert leads and retain customers.
• Built several automation apps (vibe-coded) for routine Hatch tasks, standardizing processes and cutting repetitive work for CS, Sales, and Support.
• Created a scalable AI Playbook library and custom AI bot prompts to diagnose and resolve tough bot issues when initial prompts underperformed improving reliability and adoption.
• Instrumented outcomes (activation checklist, TTV, first-response time, AI resolution rate, appointment conversion); ran A/B tests; packaged results into QBRs and expansion offers.
• Lead customer workshops and enablement to drive adoption; published wins as case studies.

Key Stats

• Achieved 105% MRR performance on my book (net retention on an MRR basis), reflecting consistent expansion and low churn.
• $1.5M+ ARR portfolio; 100+ active accounts.
• 20-day TTV to first value across activations.
• +30% average conversion after AI playbook deployment.
• +20% increase in appointments booked
• 500–2,500+ monthly AI conversations per account post-activation.

• Developed proposals and presentations to pitch product offerings to potential clients.
• Build and maintain vendor relationships.
• Led contract negotiations with prospective clients while ensuring compliance with company policies and legal requirements.
• Utilize industry knowledge and vendor relations to assist in developing preferred vendor programs.
• Managed sales pipeline and forecasted revenue projections accurately.
• Identified and qualified prospective clients to maintain a strong sales pipeline.

Key Stats

• Drove a 13% increase in sales revenue by cultivating new client relationships and executing referral programs.
• Exceed monthly sales quotas by an average of 40%.
• Revamped the department's outreach approach, resulting in a 25% rise in client acquisitions.
• Built and maintained relationships with senior decision-makers.

• Managed Sales team while remaining as top sales agent in projects sold for the department.
• Led training & mentoring sessions for all new hires as the Department expanded by 200%.
• Negotiated contracts with vendors, suppliers, or contractors as needed.
• Building and maintaining contractor network + repeat customers based on customer service.
• Developed strong professional relationships to mitigate roadblocks and client service issues.
• Collaborated with management in developing new teams.

Key Stats

• Highest overall financing dollars sold company-wide: $1.03M.
• Second highest total project revenue company-wide: $4.57M.
• Highest project profit company-wide: $490,000+.
• Mentored and coached a team of 15 sales professionals, resulting in a 25% improvement in individual performance and a 30% increase in overall team sales productivity.

• Managed client relationships for high-profile Government & Education accounts, owning a $30M+ ARR book of business.
• Defined client needs and business requirements to meet and exceed expectations.
• Served as the direct sales contact for the entire sales cycle.
• Grew the company's cross-functional coordination.
• Collaborated with third-party vendors to troubleshoot issues.
• Achieved 98% client retention rate through proactive account management and strategic relationship-building, leading to a high level of customer satisfaction and loyalty.

• Developed and ran Vocational Training Center in addition to its programs for Adults with Developmental Disabilities.
• Managed a team of over 15 staff and interns.
• Created lesson plans for staff.
• Networked with businesses to create employment opportunities.
• Coordinated with job developers to offer personalized employment opportunities for clients.
• Implemented new vocational training programs, resulting in 60% growth in client base.
• Created an Individualized job evaluation system for clients leading to 35% increase in client employment rate.
• Represented the organization at conferences, meetings, and other events as a spokesperson for the program.
• Developed budgets and operational plans for program.