Overview
Work History
Education
Skills
Hobbies and Interests
Timeline
Generic

Eliana Feldstein

Melville,NY

Overview

29
29
years of professional experience

Work History

Creative Design Director – Handbags, SLG, Cosmetics, and Gifting

AHQ
07.2019 - 10.2023
  • Directed the end-to-end design process for handbags, small leather goods (SLG), and cosmetic accessories, overseeing projects from concept to completion
  • Developed innovative concepts for branded collections and customer-specific private label products, aligning designs with target demographics
  • Conducted trend research to identify key colors, materials, and silhouettes
  • Delivered strategic presentations to senior leadership, collaborated with major accounts to deliver trend-forward designs, and partnered with cross-functional teams for seamless execution
  • Partnered with factories to develop samples for brands including Sam Edelman, French Connection, London Fog, Isaac Mizrahi, Vera New York and Walmart
  • Provided actionable fashion direction in strategic client meetings, driving innovation and inspiring on-trend designs

Designer – Handbags & SLG, Ladies Mid-Tier/Mass Markets

Fantasia Accessories, LTD.
04.2013 - 05.2018
  • Managed the complete product design process from initial concept through delivery
  • Designed branded collections and customized private label programs
  • Conducted trend analysis to identify colors, materials, and silhouettes tailored to customer preferences
  • Delivered strategic insights and collaborated with key accounts to create innovative, on-trend design solutions
  • Partnered with factories and production teams to create samples for Guess Factory, Franco Sarto, Naturalizer, Payless, and Walmart

Merchandiser/Designer for Koret Handbags and Unionbay Handbags

The Chateau Group
09.2009 - 04.2013
  • Conducted global market research to understand consumer and category needs
  • Designed handbag collections and presented trends to major buyers
  • Traveled internationally to study emerging trends
  • Designed products featured in Teen Vogue, Marie Claire, Gossip Girl, New York Post, and Today Show’s InStyle segment
  • Boosted sales growth by delivering affordable, trend-right designs tailored to customer preferences

Vice President, Design

Max Leather/Cipriani
07.2001 - 04.2008
  • Led brand development for gifts, small leather goods, and packaging
  • Managed creative teams to develop private label and licensed collections
  • Traveled to Asia for sourcing and production oversight
  • Directed timelines, cost negotiations, and financial planning
  • Launched fashion phone cases for T-Mobile and Motorola and collaborated on licensing projects with Nautica, Calvin Klein, Sean John, Michael Kors, and Nine West

Creative Director

Honey Fashions
01.1996 - 01.2001

Designer

Mitzi International, Ltd.
01.1995 - 01.1996

Education

Bachelor of Arts - Advertising and Packaging Design

Fashion Institute of Technology
New York, NY

Associate of Arts - Advertising Design

Fashion Institute of Technology
New York, NY

Skills

  • Social media design
  • Strategic thinking
  • Print design
  • Creative vision

Hobbies and Interests

Three-time Ironman and Boston Marathon finisher.

Timeline

Creative Design Director – Handbags, SLG, Cosmetics, and Gifting

AHQ
07.2019 - 10.2023

Designer – Handbags & SLG, Ladies Mid-Tier/Mass Markets

Fantasia Accessories, LTD.
04.2013 - 05.2018

Merchandiser/Designer for Koret Handbags and Unionbay Handbags

The Chateau Group
09.2009 - 04.2013

Vice President, Design

Max Leather/Cipriani
07.2001 - 04.2008

Creative Director

Honey Fashions
01.1996 - 01.2001

Designer

Mitzi International, Ltd.
01.1995 - 01.1996

Associate of Arts - Advertising Design

Fashion Institute of Technology

Bachelor of Arts - Advertising and Packaging Design

Fashion Institute of Technology

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Eliana Feldstein