Eliett Rakower
New York
Summary
Experienced multi-channel marketing manager with a proven track record at leading fashion media companies, specializing in beauty, lifestyle and luxury fashion brands. Expertise spans brand strategy, innovative partnerships, event production, content creation, advertising, digital media campaigns and data-informed solutions, all with the goal of meaningful revenue growth. Lifelong media, style and fashion enthusiast driven by a sense of personal accountability with a strong work ethic, exceptional organizational and creative problem-solving skills, instinctively collaborative nature and ability to thrive—and deliver—in fast-paced environments.
Overview
8
8
years of professional experience
Work History
Marketing Manager
Future (Who What Wear & Marie Claire)
New York
05.2023 - 06.2026
- Led integrated marketing campaigns across digital, social, influencer, audio and experiential channels for top beauty, luxury and lifestyle brands, driving measurable engagement, awareness and conversion.
- Developed and delivered visually compelling pitch decks and marketing materials to secure client buy-in and communicate strategic vision.
- Partnered with cross-functional teams (sales, editorial, creative, planning and events) to craft tailored campaign solutions in response to RFPs.
- Managed end-to-end execution of creative initiatives, including custom photoshoots, podcasts, livestreams and branded experiences, while maintaining alignment with brand objectives, vendor coordination and logistics, ensuring seamless delivery of high-quality activations.
Marketing Coordinator
Delish
New York
12.2021 - 03.2023
- Ideated and developed customized, storytelling-driven solutions in response to digital and integrated RFPS and projects.
- Created and wrote strategic, category-driven client presentations and go-to-market pitches for sales development, focused on data insights and core brand equities.
- Partnered closely with Sales and Ad Product teams to ensure Delish achieved and exceeded our objectives through best-in-class marketing proposals and strategies.
- Managed pro-active packages around digital, social and print product offerings.
Sales Planner
Hearst Magazines
New York
02.2021 - 12.2021
- Managed all client relationships, requests and correspondence.
- Completed RFPs, competitive research, content creation and brand strategy.
- Supported advertising directors through all steps of creation, sale and implementation of campaigns. Maintained an in-depth understanding of assigned accounts.
Executive Assistant; Advertising Assistant
O, The Oprah Magazine
New York
06.2019 - 02.2021
- Handled all client requests, completed RFPs, processed Insertion Orders and managed sales call preparation and follow-up.
- Sales call preparation: Assembled media kits, crafted strategic content, conducted research, brainstormed marketing opportunities, competitive analysis, etc.
- Ensured the team achieved goals and objectives, organized monthly sales meetings, ordered supplies, scheduled group activities and served as the point of contact to both building management and outside clients.
- Acted as the face of the Oprah Magazine brand and maintained knowledge about the brand; Trained and onboarded other team members.
- Proactively booked and managed travel; Completed biweekly expense reports.
- Promoted from Ad Assistant to Executive Assistant to the Publisher in 6 months.
Freelance Writer
Clipper Magazine
New York
02.2019 - 08.2019
- Wrote articles and creative copy; Executed editorial strategy for local businesses.
- Developed and edited targeted promotional materials to help clients achieve goals.
Public Relations Associate
TC Laughlin Public Relations
New York
08.2018 - 05.2019
- Managed publicity and promoted client content, social media, campaigns and events.
- Developed strategic content; Executed public relations strategies across media outlets.
- Conducted critical research to inform targeted brand campaigns and partnerships.
Intern
Modern Luxury Media
New York
05.2018 - 08.2018
- Wrote and edited content and branding material to be published in Beach Magazine.
- Organized and promoted events and functions to improve publicity and engagement.
- Crafted captivating lifestyle articles to showcase local businesses and brands.
Education
Bachelor of Arts - Journalism
University of Wisconsin-Madison
Madison, WI05-2019
Skills
- Digital Media Marketing
- Social Media and Social Media Marketing
- Advertising
- Writing
- Brand Strategy
- Research
- Public Speaking
- Time Management
- Cross-Functional Collaboration
- Leadership
- Critical and Creative Thinking
- Budgeting and Allocation
- Digital Strategy
- Client Relationship Management
- Microsoft Office
- Powerpoint
- WordPress
- Salesforce Sales Cloud
- Media Radar
Honors And Awards
- Tom Schnetz Communications Excellence Award, 2019
- Dean's High Honors, 12/01/16 - 05/01/19
- Scholar Scholarship, Spring 2017
- Elite Content Creator, The Odyssey, 2016
Leadership Experience
- Sigma Delta Tau Sorority, Madison, WI, Standards Chair, Executive Board, 09/01/15, Present
- The iConnect Program at Cerebral Palsy of Westchester, President and Founder, 05/01/14, 12/01/18
Timeline
Marketing Manager
Future (Who What Wear & Marie Claire)
05.2023 - 06.2026
Marketing Coordinator
Delish
12.2021 - 03.2023
Sales Planner
Hearst Magazines
02.2021 - 12.2021
Executive Assistant; Advertising Assistant
O, The Oprah Magazine
06.2019 - 02.2021
Freelance Writer
Clipper Magazine
02.2019 - 08.2019
Public Relations Associate
TC Laughlin Public Relations
08.2018 - 05.2019
Intern
Modern Luxury Media
05.2018 - 08.2018
Bachelor of Arts - Journalism
University of Wisconsin-Madison