Elisha Davis
Marion,OH
Summary
Dedicated Marketing Strategist with 3+ years of experience in email marketing, SEO, and content marketing. Proven track record in developing and executing successful marketing strategies, driving audience engagement, and achieving business goals. A highly analytical problem solver, determined to create innovative solutions for optimal omnichannel marketing results.
Overview
2
2
years of professional experience
Work History
Content Creator /Marketing Strategist
Dyenomite Apparel
Hilliard, OH
12.2023 - Current
- Successfully implemented email marketing strategies resulting in a significant 145.58% increase in attributed revenue and a 312% increase in CTR.
- Increased organic impressions by 200% and achieved a 5.5 average SERP position increase using SEO best practices to optimize website pages.
- Boosted engagement and brand awareness through strategic social media content, leading to a 72.6% increase in followers and a 35.6% increase in overall engagement.
- Monitored Google and meta ad performance to achieve target ROAS and evaluate campaign success.
- Responsible for developing and overseeing marketing content for diverse channels including social media platforms, SEO strategies, email campaigns, paid advertising, and website.
MARKETING STRATEGIST
Freelance
Galion, OH
11.2022 - Current
- Develop and execute email marketing strategies, resulting in a 46% increase in conversion rate
- Create marketing strategies to launch new products and reposition branding, resulting in a 55% increase in organic reach
- Designed and created graphics and sales copy for digital marketing campaigns.
LEAD MARKETING STRATEGY SPECIALIST
Super Purposes
Remote, OH
08.2022 - 05.2023
- Led successful social media campaigns that increased engagement by 36%
- Developed SEO-driven marketing and sales copy, contributing to a 62% increase in organic traffic
- Oversaw the recruitment, training, and development of the marketing team.
MARKETING COORDINATOR
Sposie
Toledo, OH
10.2022 - 04.2023
- Achieved a 326% increase in email open rates and a 1.76% increase in CTR
- Optimized content strategy, leading to a 200% increase in social media followers
- Established influencer partnerships and secured evergreen backlinks through PR outreach.
Education
BACHELOR OF ARTS - COMMUNICATION -
University of Toledo
08.2020
Skills
- Marketing Strategy
- Content Marketing
- Campaign Management
- Content Creation
- Copywriting
- Performance Reporting
- Marketing Automation
- Klaviyo Specialist
- Google Analytics
- Google Search Console
Timeline
Content Creator /Marketing Strategist
Dyenomite Apparel
12.2023 - Current
MARKETING STRATEGIST
Freelance
11.2022 - Current
MARKETING COORDINATOR
Sposie
10.2022 - 04.2023
LEAD MARKETING STRATEGY SPECIALIST
Super Purposes
08.2022 - 05.2023
BACHELOR OF ARTS - COMMUNICATION -
University of Toledo
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