Elizabeth Benavides
San Antonio
Summary
Dynamic and results-oriented Business Development professional with over 10 years of experience in the healthcare skilled nursing sector, specializing in market research, analysis, and evaluation of growth strategies. Proven ability to identify and capitalize on emerging trends that drive profitability and enhance competitive positioning. Strong track record of fostering relationships and implementing innovative solutions that contribute to organizational success. Committed to leveraging industry expertise to achieve sustainable growth and operational excellence.
Overview
13
13
years of professional experience
Work History
Skilled Nursing Facility / Onsite Hemodialysis
Meridian Care of San Antonio
08.2024 - Current
- Maintain and improve occupancy level in accordance with the marketing and business plans; utilize established sales processes, systems, and forms to perform job duties, track information, compile data reports, and achieve desired community occupancy goals
- Complete DBD sales calls on a weekly basis to meet or exceed the established goals for professional leads as set by the community marketing plan. Contacts include physicians, hospital discharge planners, social workers, medical insurance providers, financial professionals, and other local community contacts as appropriate.
- Communicate the role and mission of the facility to the community, physicians, Pulmonologist, Nephrologist, Dialysis Clinics, clinic teams, hospital case managers, specialty clinics and payer programs such as Medicare and Medicaid throughout our demographic area.
- Cold call sales to hospitals, senior living facilities, free standing dialysis clinics and local case managers to generate new referrals for SN; including ARU, LTACH . and Onsite Hemodialysis. Community engagement and hospital presentations.
- Knowledgeable of ventilator program and kidney disease. Demonstrate understanding of post-acute care and collaborate with physicians and all members of the multidisciplinary team to facilitate care.
- Meet directly with patient/family to assess needs and develop a plan for continuum of care in SNF or LTC. Educate CM’s, DCP and families about SNF, SNF Dialysis, Ventilator Care, Tracheostomy Care, & Kidney Care. Provide support for high-risk patients with multiple comorbidities. Secure placement in dialysis den.
- Present weekly recap of client base of ongoing marketing and sales activities; comprehensive follow up to track referral performance. Establish effective goals, sales targets to increase census and revenue.
- Daily Communication with Dialysis Partner and collect needed medical records for placement and eligibility. Coordinate continuum of care with PCP, Nephrologist.
- Knowledgeable with Medicare, Managed Care and Prior Authorizations.
- Assist in collection and reporting of financial indicators including cost per case, excess days, RTA’s, and denials.
- Rounding with Medical Director to various hospitals; complete credentialing for new providers.
- Evaluates and identify all opportunities for continued growth including collecting competitive analysis data from competitors.
Skilled Nursing Facility / Onsite Hemodialysis
Castle Hills Rehabilitation
02.2023 - 07.2024
- Develop new marketing materials, collateral, and update facility website.
- Coordinate new events, physician/community events, luncheons, and physician introductions, Complete new physician credentialing and onboarding
- Manage all referrals and leads. Conduct appropriate screening of patients; Complete bedside visits, meet patient/RP to discuss level of care, verify insurance, submit for prior authorization.
- Effectively communicate with Dialysis Partner to ensure proper funding and coverage including LOA’s. Collect, protect, and submit medical records for Clinical and financial approval.
- Work cohesively with IDT, Therapy and Hemodialysis to discuss daily forecasted admissions, identify clinical needs and create interventions to avoid RTA’s.
- Track referral data monitoring referral metric using Point Click Care.
- Partner with Hospital Case Managers, Social Workers, Physicians, Nephrologist, Discharge Planners, and other Community Resources/Clinics to effectively offer education and support for patients requiring Skilled nursing and hemodialysis.
- Interface directly with managed care providers, key physicians, and other program delivery personnel providing continuous education for SNF HD and collect feasible data to evaluate growth opportunities for our SNF HD program.
- Proactively collaborate with Referral Sources, Case Managers, and Managed Care Providers to create safe discharge planning to SNF HD while maintaining and providing the highest level of care for the patient.
- Maintain measure and tracking system delivering timely reports and presentations on a regular basis. Provides specific feedback to the COO and Administrator on performance achieved on a monthly and quarterly basis.
- Foster cross-department interactions including Dialysis partner to bridge the gap between different departments creating synchrony and transparency.
- Communicate with Outpatient Dialysis Clinic to ensure patients are approved to resume in-center hemodialysis.
- Identify barriers and operational challenges through proper contingency planning ensuring business strategies are measurable, scalable, and achievable.
Director of Business Development
San Antonio Residence and Rehab
07.2019 - 01.2023
Marketing Director
Parklane West
10.2012 - 04.2019
Education
Associates of Business Administration - Administration
Northeast Lakeview College
06-2016
Licenses Insurance Agent -
Texas State Notary
Skills
- Market analysis
- Client Relations
- Insurance coverage verification
- Patient eligibility requirements
- Sales pipeline management
- Goals and performance
Timeline
Skilled Nursing Facility / Onsite Hemodialysis
Meridian Care of San Antonio
08.2024 - Current
Skilled Nursing Facility / Onsite Hemodialysis
Castle Hills Rehabilitation
02.2023 - 07.2024
Director of Business Development
San Antonio Residence and Rehab
07.2019 - 01.2023
Marketing Director
Parklane West
10.2012 - 04.2019
Associates of Business Administration - Administration
Northeast Lakeview College
Licenses Insurance Agent -
Texas State Notary
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