ELIZABETH B. LAFITTE
Columbia,SC
Summary
Confident and energetic Patient Education Consultant with over10+ years in marketing and PR. Diplomatic communicator adept at managing all patient relationships. Drives the process of educating potential patients through the implant process. A true empathetic seller, who provides meaningful and authentic patient experiences and can build a rapport and trust with patients as they make this life changing decision. Business savvy, helping navigate, educate and assist prospective patients in the decision-making process. A natural leader with strong attention to detail and accuracy, extensive multitasking skills and significant ability to perform well in a fast paced medical office environment.
Overview
11
11
years of professional experience
Work History
Patient Education Consultant
ClearChoice Dental Implant Center
10.2024 - Current
- Led the consult sales process from initial contact to final sale, ensuring a seamless customer experience.
- Educated prospective patients on ClearChoice’s services, ensuring thorough understanding and informed decision-making.
- Conducted follow-up calls to prospective patients to provide essential information and address inquiries.
- Developed customized payment plans for potential patients, ensuring alignment with their financial capabilities.
- Enhanced sales strategies by initiating proactive outreach, engaging with the community, and generating leads.
- Leveraged lead generation, community engagement, and proactive outreach to create a strong pipeline.
- Facilitated a smooth and seamless transition from consult to procedure.
- Collaborated with doctors and general managers to develop and implement effective sales strategies.
Patient Education Consultant
ClearChoice Dental Implant Center
10.2024 - Current
- Owning the consult sales process throughout the entire sales cycle
- Educate prospective patients on ClearChoice’s services
- Follow up calls to Prospective Patients
- Building out payment plans for potential patients that align with their financial needs
- Creating a robust sales book by proactive outreach, community engagement and lead generation
- Utilizing lead generation, community engagement and proactive outreach to build out a robust pipeline
- Ensuring a smooth and seamless transition from consult to procedure
- Collaborate with doctors and general managers to create and drive sales
Interior Designer | Consulting
Liz LaFitte Design
05.2023 - 10.2024
- Provide initial design consultation to ascertain client’s style preferences and develop a formal plan and budget
- Collaborate seamlessly with the client from project inception to completion, ensuring smooth execution of project goals
- Manage vendor relationships and continuously researching to stay ahead of design/market trends
- Selected and sourced materials, furniture, and accessories for aesthetically pleasing spaces.
- Managed budgets and timelines effectively to deliver projects on schedule and within budget constraints.
- Developed key client relationships, providing design solutions that met needs and budgets without compromising quality or design intent.
- Specified appropriate products and materials to meet project objectives and design scheme.
- Conducted site visits and meetings with clients to gather necessary information for successful project execution.
Senior Channel Partner Sales Manager
Waystar
12.2019 - 03.2023
- Utilized extensive10+ years of experience in the Healthcare industry to effectively manage relationships, ensure partner success, and drive marketing efforts within the complex healthcare partner community
- Developed and implemented strategies and processes to expand and maintain business partnerships with healthcare IT companies, PMS vendors, EHR systems, and physicians
- Established and nurtured strong relationships with CEOs, COOs, executive leadership, and business owners to influence and drive business growth
- Coordinated cross-functional collaboration with support, account management, leadership, operations, and finance teams to meet partner performance objectives and exceed expectations
- Evaluated partner clients and utilized strategic thinking to identify opportunities for increasing revenue from the company’s suite of service offerings
- Successfully increased revenue, client visibility, and built trusted partnerships through the implementation of organic strategies at all levels of leadership
- Managed6 top-tier accounts across six states in2022, resulting in the signing of $2.3 million in net new annual revenue for the company
- Responsible for18 regional accounts across10 states in2021, achieving105% of quota
- Recognized as a2021 Winners Circle recipient, ranking in the top three from the Channel Partner Sales Team
- Single-handedly quadrupled stagnant channel partners’ revenue booking numbers from2020 to2021, resulting in the partner becoming a Top Tier Account
- Led annual joint partner planning for each account, developing performance objectives, financial targets, documentation, financial models, and critical milestones to foster a productive partner relationship
Channel Partner Sales Consultant East Region
TriZetto Provider Solutions, a Cognizant Company
11.2014 - 11.2019
- Consulted, negotiated, and strategically partnered with Healthcare Executives, Practice Management System Vendors, Consultants, Physicians, and Healthcare IT Business Owners to cultivate strong relationships within the Healthcare IT industry, with a focus on revenue cycle management (RCM)
- Demonstrated expertise in optimizing workflows and operational efficiencies within practice management systems, electronic health records (EHR) vendors, physician’s offices, and medical billings
- Provided valuable advice and insights to the leadership team and partners to identify strategic revenue-generating initiatives for the company
- Assisted in the sales efforts of fellow team members by offering coaching, actively listening, and providing feedback from both the partner and customer perspectives
- Created personalized marketing initiatives and plans with partners
- Closed a $1.42M annualized revenue partnership in Q1 of2019
- Established the foundation for the Channel Program and successfully brought the company’s initial partners under contract
- Effectively managed the Top20 accounts in the Southeast Region, spanning from New York to Florida
- Exceeded revenue goal in2016, achieving138% of target with $117,163,734 in annualized revenue
- Achieved an overall growth of7% in annualized revenue from2017 to2018
- Developed comprehensive documentation, financial models, and processes for new partnerships
- Oversee the ongoing development of operational practices and partner strategies to drive measurable increases in revenue and market share, resulting in a7% increase in regional market share
- Collaborated closely with legal and finance teams on contracting, profitability/ROI analysis, and ensuring adherence to agreement terms
- Acted as a valuable resource and sales funnel for partner and practice management systems to the sales teams, generating an additional400 net new leads
- Strategically optimized the overall relationship potential from the region
Inside Sales Consultant
PHIcure, Inc. (Previously part of Immediata)
04.2014 - 11.2014
- Successfully managed marketing and national sales outreach to over150 providers and PMS/EMR vendors per week
- Demonstrated exceptional skill in interacting with C-level executives, practice administrators, and physicians at provider offices, billing services, and PMS/EMR vendors
- Conducted remote demonstrations of PHIcure’s products and services, averaging five new demos per week
- Coordinated webinars and implemented marketing initiatives to generate new business and drive revenue growth
- Negotiated with potential clients daily, offering proposals, innovative pricing options, and solutions to foster new business opportunities
- Maintained accurate and comprehensive reporting of all sales activities weekly and monthly through utilization of SalesForce CRM
- Recognized as the top salesperson in the company
Education
Bachelor of Science - Psychology
College of Charleston
Charleston, SCInterior Decorating Certificate -
Midlands Technical College
Columbia, SCTransformational Selling Certificate - Focus on the Buyer
Huthwaite
Skills
- Customer Retention
- Partnership Management
- Business Development
- Customer Service
- Efficiency Enhancements
- Salesforcecom CRM
- Consultant
- Partner Enablement
- Partner Marketing
- Microsoft Office Suite
- Negotiating
- Goal setting
- Product training
- Strong presentation skills
- Teamwork and collaboration
- Problem-solving
ADDITIONAL PROFESSIONAL EXPERIENCE
- Marketing Specialist - Blue Cross and Blue Shield of South Carolina, Columbia, SC
- Account Executive - Chernoff/Silver & Associates, Columbia, SC
Timeline
Patient Education Consultant
ClearChoice Dental Implant Center
10.2024 - Current
Patient Education Consultant
ClearChoice Dental Implant Center
10.2024 - Current
Interior Designer | Consulting
Liz LaFitte Design
05.2023 - 10.2024
Senior Channel Partner Sales Manager
Waystar
12.2019 - 03.2023
Channel Partner Sales Consultant East Region
TriZetto Provider Solutions, a Cognizant Company
11.2014 - 11.2019
Inside Sales Consultant
PHIcure, Inc. (Previously part of Immediata)
04.2014 - 11.2014
Bachelor of Science - Psychology
College of Charleston
Interior Decorating Certificate -
Midlands Technical College
Transformational Selling Certificate - Focus on the Buyer
Huthwaite
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