Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Elizabeth Finks

Chicago,IL
Elizabeth Finks

Summary

I’m an innovative and impassioned talent management executive who constantly strives to drive brand and revenue growth through competitive marketing, digital marketing & media initiatives.

Overview

8
years of professional experience

Work History

C3 Management

Touring Director & Day-to-Day Manager
09.2021 - 04.2023

Job overview

  • Developed and managed 4 successful music artist/band careers concurrently overseeing all aspects of clients' career development including touring, PR, content development, promotional media, digital growth, label relations, publishing, licensing, music recording, and releases.
  • Collaborated on creative projects with freelance design artists and content creators to implement unique assets and strategies around artist rollouts.
  • Built digital ad campaigns and managed clients’ social media & online presence resulting in increased fan engagement, followers, sales conversion rates, and website visibility through SEO strategy.
  • Monetized clients' social platforms, including streaming and merchandise.
  • Successfully launched tour announcements and new music releases, securing press coverage and generating buzz through targeted marketing campaigns.
  • Tracked and monitored music sales, airplay, royalties, and registry of PROs via BMI, ASCAP, and SESAC.
  • Managed financial processes related to quarterly budgeting and cash flow forecasting, including reconciliation of tour expenses.
  • Identified and secured relevant partnership marketing opportunities that drove value for each Artist’s business and brand.
  • Aligned Artists' philanthropic work and values with their career and business goals.
  • Advised clients on creative ways to present their tours on budget, and implemented strategies to create new revenue streams and cut operational costs.
  • Coordinated all aspects of band touring including transportation, staffing, accommodations, scheduling, logistics and show design.
  • Advanced contractual agreements with venues, promoters, and vendors.
  • Grew merchandise operations increasing tour merchandise revenue for client band Dopapod by 259% over the course of one year.
  • Led merchandise operations coordinating vendor relations, design, production, marketing, and sales & inventory tracking resulting in increased revenue for the band.

Sideways Media

Marketing Coordinator & Junior Publicist
07.2020 - 09.2021

Job overview

  • Implemented comprehensive communication plans for clients in various industries including music, fashion, and health & wellness.
  • Coordinated with design and media teams to develop high-quality creative assets for cross-platform brand and content campaigns.
  • Managed social media accounts employing both proactive and reactive social media strategies in order to improve client's online presence.
  • Monitored, tracked, and communicated media placement results, KPIs, and wrap reports using data analytics tools to tell a story with data and demonstrate the success of marketing campaigns.
  • Prepared and distributed press releases.
  • Established meaningful media relationships helping to secure high-quality press coverage for our clients.
  • Collaborated with cross-functional teams to establish successful and timely execution of projects and campaigns.

Paradigm Talent Agency / Monterey International

Music Booking Coordinator
09.2015 - 03.2020

Job overview

  • Coordinated booking tours, private events, and appearances for over 30 Artists/Bands.
  • Conferred with Artists & Management teams to develop effective & sustainable touring strategies for their careers.
  • Negotiated and executed contracts with venues, promoters, and vendors on behalf of Artists.
  • Collaborated with marketing and PR teams to promote artists and increase their visibility in the industry.
  • Managed rapidly changing priorities and set expectations for time-sensitive projects and initiatives.
  • Analyzed Artist touring data to inform and budget future touring decisions.
  • Managed administrative staff and oversaw the timely issuing of contracts, itineraries, weekly ticket counts, and financial statements.
  • Stayed up to date with industry trends and identified emerging artist and tour package opportunities.
  • Attended industry events and grew a strong network of industry contacts including artists, tour personnel, promoters, venue owners, managers, and other agents.

Education

Arizona State University
Tempe, AZ

Bachelor of Interdisciplinary Studies from Special Events Management & Communications
10.2014

University Overview

  • Dean's List all semesters
  • cum laude graduate

Skills

  • Skilled digital marketing professional experienced in social media and email marketing, content creation, copywriting, SEO, data analytics, insights, and trend forecasting
  • Proven experience managing multiple projects at once, and implementing processes with a high level of organizational skill
  • Excellent communicator
  • Closing tactics and contract negotiations
  • Account development and networking
  • Budgeting and forecasting
  • Proficient in Microsoft Excel, Word, PowerPoint
  • Social Media: TikTok, Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest
  • Analytics Software: Google Analytics, Sprout Social, Semrush, Minterio
  • Music & Tour Management Software: Master Tour, BAND, atVenu, CD Baby, Tunecore, Ingrooves, Soundexchange
  • Web Development & Content Creation using Squarespace, Adobe Creative Suite, Canva, VSCO, iMovie, and others
  • Task Management & CRM Software: Asana, Basecamp, Airtable, Trello, Slack, Cision, Mailchimp, YMLP

Timeline

Touring Director & Day-to-Day Manager
C3 Management
09.2021 - 04.2023
Marketing Coordinator & Junior Publicist
Sideways Media
07.2020 - 09.2021
Music Booking Coordinator
Paradigm Talent Agency / Monterey International
09.2015 - 03.2020
Arizona State University
Bachelor of Interdisciplinary Studies from Special Events Management & Communications
Elizabeth Finks