Elizabeth Horsley, MS

Passionate about healthcare and on a mission to make complex medical information clear, compelling, and impossible to ignore. I love the challenge of blending science and storytelling—taking intricate data and turning it into content that educates, inspires, and helps improve health outcomes. Whether writing for HCPs or patients, I create high-impact messaging that resonates. Full of ideas and always ready to adapt, I bring creativity and strategic thinking to every project.

• How can I even begin to express my gratitude to this incredible, talented, hard-working lady? Whether she's crafting copy for a 40-page webinar or working tirelessly to deliver an ARD, Liz navigates with grace, humor, and #tenacity. Liz Horsley, THANK YOU for all that you do. For staying positive, for solving problems and consistently going above and beyond. You are so appreciated.
• Where do I even begin?! These two are not only amazing copywriters (and extremely thorough might I add!), but great at staying cool under pressure and always have a can-do positive attitude no matter the crazy deadlines I throw at them & the endless rounds of revisions. They're great at communicating and raising flags on any concerns. But most of all, they're great at helping find solutions on how we can still get our best quality of work in our extremely tight deadlines. I can't say enough good things about these two & thoroughly enjoy working with them on my projects!
• Liz is a copywriting MACHINE! Having to write an entire website in a week is no small feat on top of an already busy few weeks. Her work is detailed, thought-through, and even when the copy is put into layout, she is going back to make sure it reads correctly. That kind of attention to detail is commendable. So THANK YOU for what's been extra hours and late nights; it's noticed and appreciated.
• Thank you, Elizabeth, for being instrumental in creating a new world for Copy and Editorial. We are all collaborating more, beginning to understand each other's roles more, and I can already see the difference in process on my brands with efficiencies, knowing we're supporting one another and aligning on recommendations. There's really no handbook on how you start to change the culture, but if there was you should write it. It's a small change, to reach out to our team and make yourself available, but it's making a HUGE difference. Appreciate you and your team!
• Thank you to the KC Editorial team for making me feel right at home during my visit... Liz, thank you for leading so many of our endeavors last week. You could not have done a better job organizing schedules and meetings, working with our brand teams, making my time in KC simultaneously productive and fun…I could go on. No matter how much you had on your plate, you always found the time to help me figure out everything I needed to figure out. I can't wait to come back!, Thanks for your expertise.
• I envy the ability to write so clearly. Thanks for all your work on my submission. You helped to make it a much better article. I especially appreciate you making my requested changes to the figure and reworking the patient education handout, but you've made all of the manuscript much cleaner.
• Liz is good at working with her authors to refine their articles and at communicating with her medical editors when needed. She is always willing to help her coworkers.
• Liz follows through with her projects/manuscripts and keeps them on track so others involved won't be delayed. She is aware of how her work affects others and she makes an extra effort to be as thorough as possible.
• Liz continues to work well with her coworkers, production staff, authors, and medical editors. She is respectful of her colleagues and is open to any discussion that might be needed if any issues come up.

1. Individualization

2. Ideation

3. Strategic

4. Learner

5. Empathy

According to Clifton StrengthsFinder, my top 5 strengths complement each other in the following ways:

• I enjoy looking at the world from different perspectives, making me an innovative and creative brainstorming partner.
• Inventive, original, and resourceful, my mind can venture beyond the commonplace and the obvious. I can also quickly spot patterns and trends, conceiving entirely new ways of seeing things.
• I welcome opportunities to learn new things and to acquire additional skills. I have a natural ability to absorb information quickly, and I don't shy away from tackling challenging subject matter.
• I have a gift for figuring out how different people can work together productively. Because I can see what makes each individual unique, I know how to bring out their best.
• I affirm others for who they are, celebrating their unique gifts. Having strong empathy also helps me craft messaging that connects with target audiences, getting to the heart of the matter in ways that are memorable.