Summary
Overview
Work History
Education
Skills
Accomplishments
References
Timeline
Generic

Elizabeth Kelly

Port Washington,NY

Summary

  • Results-driven merchandising and planning executive with a proven track record in developing strategies that enhance business performance and profitability. Recognized for building strong collaborative relationships and leading motivated teams to achieve high productivity. Demonstrated expertise in executing merchandising directives and analyzing market data to create tailored My Macy's localization assortments for specific stores. Strong leadership presence fosters effective partnerships with store, district, central, and vendor teams.

Overview

43
43
years of professional experience

Work History

TRS: Training & Revision Specialist

American Greetings
Metro & Long Island, NY
07.2020 - Current
  • Supported merchandise development and coordinated revisions within assigned geographic area.
  • Collaborated with Field Manager to identify training needs for new and existing hires.
  • Scheduled training sessions for merchandisers based on identified needs and metrics.
  • Trained on Everyday Best Practices, ensuring compliance with store standards and inventory management.
  • Instructed on Seasonal Best Practices, including changeovers and display maintenance.
  • Led training on American Greetings technology, keeping up to date with tablet functionality.
  • Coordinated revision activities by communicating consistently with Field Manager.
  • Executed low-complexity fixture work, adhering to safety best practices.

Freida Rothman Jewelry Trunk Shows

SAS Retail Services
Long Island, NY
01.2018 - 01.2020
  • Executed special events to elevate brand visibility at Bloomingdale's, Nordstrom, and Lord & Taylor.
  • Managed complete merchandiser service cycle for optimal product presentation.
  • Coordinated with major retailers to align promotional strategies and maximize sales opportunities.

Special Assistant

Catalyst Post Services
Burbank, CA
03.2015 - 12.2017
  • Assisted with remodeling projects for office spaces across multiple locations.
  • Coordinated procurement of office supplies to meet operational needs.
  • Managed key projects involving various offices and business opportunities.

District Merchant/Planner: Jewelry & Watches, Home

Macy's
Metro & Long Island, NY
01.2010 - 02.2015
  • Oversaw district sales and margin by identifying merchandise assortment opportunities.
  • Directed merchandise execution through visual presentation standards and oversight.
  • Coached managers and associates to enhance selling capabilities.
  • Analyzed business performance to drive sales, margin, and turnover in the district.
  • Identified localization opportunities to inform assortment-related actions for RPM/DPM.
  • Led sales teams, facilitating training workshops to elevate performance.
  • Drove sales initiatives through My Macy's Special Events and Semi-Annual Sales Events.
  • Managed trunk shows, clientele events, and bridal registry to increase customer engagement.

Regional Merchandise Manager: Jewelry & Watches

Macy's
Metro & Long Island, NY
10.1999 - 01.2010
  • Drove sales through effective merchandising techniques and communication with store partners and merchants.
  • Collaborated with Central buying and planning teams to ensure optimal merchandise assortments by store.
  • Coached GSMs on associate performance measures, enhancing sales and service metrics.
  • Successfully completed new store openings in Northeast, Midwest, and Puerto Rico.
  • Facilitated Regional/District training seminars for Fine Jewelry and Watches.

Jewelry Planner

Macy's
Northeast, NY
10.1997 - 10.1999
  • Designed collections for social, trend, and boxed jewelry across multiple brands.
  • Executed buying and planning assortments for Swarovski, Carolee, Monet Pearl, Erwin Pearl, and Anne Klein.
  • Developed BSR models to optimize product selection and inventory management.
  • Collaborated with vendors on product design for bridal and holiday collections.

Assistant Store Manager

Macy's
Roosevelt Field, NY
10.1995 - 10.1997
  • Oversaw merchandise execution across Men's Center Core, Juniors, Kids, and Soft Home categories.
  • Managed sales initiatives for Furniture, Rugs, and Mattresses, driving revenue growth.
  • Coordinated promotional events to enhance customer engagement and boost sales performance.
  • Conducted training sessions for staff to improve product knowledge and sales techniques.

Cosmetic Buyer

Macy's
Northeast, NY
10.1993 - 10.1995
  • Managed luxury beauty brands including Origins, Shiseido, La Prairie, Borghese, Lancaster, Monteil, Erno Laszlo, and Alexandra de Markoff.
  • Executed product launches and promotional events for skincare, makeup, and fragrances.
  • Developed GWP/PWP strategies to enhance brand visibility and consumer engagement.
  • Trained teams on new product offerings to ensure effective sales techniques.

Men's Collections Buyer

Macy's
Northeast, NY
10.1992 - 10.1993
  • Oversaw corporate and promotional buys for Thornton Bay and Izod Lacoste.
  • Executed assortment planning to align with market trends and consumer demand.
  • Managed basic stock replenishment processes to maintain optimal inventory levels.
  • Conducted store visits to assess product performance and merchandising standards.

Men's Group Manager

Macy's
Roosevelt Field, NY
10.1991 - 10.1992
  • Executed comprehensive renovation of men's store to enhance sales and shopping experience.
  • Achieved sales targets through effective merchandising strategies and product placement.
  • Trained staff on sales techniques and customer service best practices.
  • Delivered exceptional customer service, fostering loyalty and repeat business.

Assistant Buyer Men's Polo Ralph Lauren

Macy's
Northeast, NY
11.1990 - 11.1991
  • Managed purchasing for Men's Polo Ralph Lauren collections to optimize inventory levels.
  • Planned and coordinated seasonal collections of Men's Polo Ralph Lauren products.
  • Oversaw BSR allocation to enhance product visibility and sales performance.

Sales Manager Men's Collections

Macy's
Herald Square, NY
10.1989 - 10.1990
  • Executed sales strategies for designer shirts and ties to achieve revenue targets.
  • Managed merchandise execution for collections from Polo Ralph Lauren, Nautica, Calvin Klein and Aeropostale.
  • Trained staff on product knowledge and customer engagement techniques.
  • Provided exceptional customer service to enhance shopping experience across multiple brands.

Executive

Abraham & Strauss
Manhasset , NY
06.1988 - 09.1989
  • Executed executive development training program to enhance leadership skills.
  • Curated fine jewelry and watches collection for upscale clientele.
  • Merchandised dresses department for social occasions.
  • Managed coats/swimwear inventory to optimize sales.
  • Assisted the men's dress furnishings department to ensure merchandise presentation, quality and variety.
  • Assisted customers with bridal registry offerings, including china and home decor.
  • Managed seasonal trim shop operations from initial set up through promotional selling season.

Administrative Assistant

Direct Marketing Enterprises
Westbury, NY
05.1987 - 05.1988
  • Supported Art Director and team in daily operations.
  • Executed general office duties to maintain workflow efficiency.
  • Managed filing system to ensure organized documentation.
  • Coordinated ordering of supplies to meet departmental needs.

Retail Executive

B'Altman & Co.
Manhasset, NY
06.1982 - 05.1988
  • Managed Women's Accessory departments, enhancing inventory turnover and sales performance.
  • Assisted Jewelry & Watches areas, increasing customer engagement and purchase rates.
  • Assisted Ready-to-Wear departments, optimizing sales, executing merchandising and visual directives.
  • Assisted Men's Store operations, achieving sales targets and customer satisfaction.
  • Followed Home Store initiatives to improve product placement and inventory management.

Education

Business Administration And Management

New York Institute of Technology
Old Westbury, NY

Skills

  • Employee training and development
  • Visual merchandising
  • Inventory management and planogram execution
  • Sales analysis and merchandise planning
  • Team collaboration
  • Vendor relationship management
  • Brand awareness strategies
  • Customer service excellence
  • Effective communication skills
  • Time management and adaptability

Accomplishments

  • Athletics Hall Of Fame Inductee Paul D. Schreiber HS. Honored and admitted into HOF September 2015.
  • My Macy's Localization Strategy Honor for the Macy's Flushing store. LIW Jewelry/Watches/Center Core Honored by Macy's CEO Terry Lundgren and DVP Dennis Witte at Radio City Music Hall. December 2013.
  • District Manager of the Year: Jewelry & Watches: Macy's 2013 & 2010. Honored at company wide event.
  • Regional Merchandise Manager: Jewelry & Watches: Macy's 2007 & 2006. Honored at company wide event

References

References available upon request.

Timeline

TRS: Training & Revision Specialist

American Greetings
07.2020 - Current

Freida Rothman Jewelry Trunk Shows

SAS Retail Services
01.2018 - 01.2020

Special Assistant

Catalyst Post Services
03.2015 - 12.2017

District Merchant/Planner: Jewelry & Watches, Home

Macy's
01.2010 - 02.2015

Regional Merchandise Manager: Jewelry & Watches

Macy's
10.1999 - 01.2010

Jewelry Planner

Macy's
10.1997 - 10.1999

Assistant Store Manager

Macy's
10.1995 - 10.1997

Cosmetic Buyer

Macy's
10.1993 - 10.1995

Men's Collections Buyer

Macy's
10.1992 - 10.1993

Men's Group Manager

Macy's
10.1991 - 10.1992

Assistant Buyer Men's Polo Ralph Lauren

Macy's
11.1990 - 11.1991

Sales Manager Men's Collections

Macy's
10.1989 - 10.1990

Executive

Abraham & Strauss
06.1988 - 09.1989

Administrative Assistant

Direct Marketing Enterprises
05.1987 - 05.1988

Retail Executive

B'Altman & Co.
06.1982 - 05.1988

Business Administration And Management

New York Institute of Technology

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