Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Elizabeth Overcast

Indianapolis,IN

Summary

Organized and Resourceful Event and Catering Sales Specialist offering expertise in problem-solving, data analysis and customer service. Committed and hardworking event and sales professional with 15 years experience, I adept quickly learning new technologies and processes for driving success. Proven track record of successfully managing multiple projects and developing innovative solutions.

Overview

12
12
years of professional experience

Work History

Catering Sales Manager

Kahn's Catering
05.2023 - Current
  • Increased event bookings by developing and implementing effective catering sales strategies.
  • Boosted revenue with the creation and execution of customized catering packages for clients.
  • Strengthened client relationships through consistent communication and excellent customer service.
  • Coordinated seamless events by collaborating with cross-functional teams, including chefs, servers, and event planners.
  • Enhanced client satisfaction by addressing and resolving concerns in a timely manner.
  • Generated new business leads through targeted marketing campaigns and networking initiatives.
  • Conducted site visits for prospective clients to showcase venue capabilities and offerings.
  • Maximized event profitability by upselling additional services and menu items to clients.
  • Collaborated with culinary team to develop innovative menus tailored to specific client needs and preferences.
  • Ensured adherence to budgetary constraints while delivering high-quality catering experiences for clients.
  • Monitored industry trends to stay competitive within the catering market space.
  • Developed comprehensive proposals that effectively showcased the unique value proposition of our catering services.
  • Collaborated with clients to confirm event details such as setup logistics, decorations and food and beverage selections to fulfill client requests.
  • Organized corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
  • Participated in planning meetings, site visits and vendor evaluations to enhance quality of client services.
  • Communicated with venue personnel to coordinate event logistics.
  • Performed service and menu upgrades and upselling activities to meet predetermined revenue objectives.
  • Determined facility, services and staffing needs to establish framework for successful event execution.
  • Managed accounts to retain existing relationships and grow share of business.
  • Built relationships with customers and community to establish long-term business growth.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.

Owner/ Sales and Event Director

Memorable Moments By Magee
03.2015 - 04.2020
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • Managed financial aspects of the business, including budgeting
  • Implemented marketing strategies to increase brand awareness and attract new customers.
  • Negotiated contracts with suppliers for better pricing and terms, reducing overall costs for the business.
  • Successfully navigated challenging economic conditions by making informed decisions that protected the business''s financial stability.
  • Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
  • Evaluated industry competition regularly to maintain a competitive advantage in the marketplace.
  • Proactively identified areas of risk within the organization implemented necessary safeguards mitigating any potential negative impact on the business.
  • Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
  • Evaluated suppliers to maintain cost controls and improve operations.
  • Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
  • Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
  • Founded and managed Memorable Moments business, growing revenue in first year.
  • Prepared bank deposits and handled business sales, returns and transaction reports.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
  • Oversaw business budget planning and administration, accounting functions, and purchasing.
  • Put together realistic budgets based upon costs and fees for successfully operating business.
  • Prepared annual budgets with controls to prevent overages.
  • Interacted well with customers to build connections and nurture relationships.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.

Catering Service Manager

Pinehurst Resort & Country Club
06.2012 - 06.2014
  • Boosted client satisfaction by tailoring catering services to meet unique event needs and preferences.
  • Streamlined operations for increased efficiency by implementing effective staff training and development programs.
  • Enhanced revenue generation with upselling strategies and personalized service offerings.
  • Established long-term relationships with clients, resulting in repeat business and customer loyalty.
  • Developed comprehensive event plans to deliver seamless catering experiences from start to finish.
  • Evaluated staff performance regularly, providing constructive feedback for continuous improvement.
  • Oversaw budget management for each event, ensuring optimal allocation of resources and maximizing profitability.
  • Optimized staffing levels during peak periods, effectively managing workload distribution among team members.
  • Spearheaded marketing efforts to promote the company''s catering services across various channels, driving brand visibility and attracting new clientele.
  • Fostered a positive work environment that encouraged teamwork and collaboration among staff members through regular communication and support mechanisms.
  • Met with clients to outline desired goals and prepared quotes for overall catering costs.
  • Worked with chefs to plan menus according to client needs and budgets.
  • Set and enforced performance and service standards to keep consistent, high-quality environment devoted to customer satisfaction.
  • Motivated staff to perform at peak efficiency and quality.
  • Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
  • Coordinated with catering staff to deliver food services for special events and functions.


Education

Associate of Arts - Interior Design And Business

Southern Technical College At Fort Myers
Fort Myers, FL
11.2018

Skills

  • Sales Strategy
  • Corporate Event Expertise
  • Contract Management
  • Catering Oversight
  • Revenue Generation
  • Sales Generation
  • Sales Initiatives
  • New Client Acquisition
  • Event Coordination
  • Inventory Control
  • Marketing Materials
  • Proposal Development
  • Contract Development
  • Contract Negotiation
  • Sales strategy implementation
  • Effective communication
  • Event planning proficiency
  • Analytical thinking
  • Attention to detail
  • Customer relationship management
  • Organizational skills
  • Budget management
  • Adaptability and flexibility
  • Marketing knowledge
  • Conflict resolution
  • Food safety understanding
  • Team leadership
  • Creativity and innovation
  • Interpersonal skills
  • Problem-solving abilities
  • Time management
  • Multitasking capabilities
  • Industry knowledge
  • Strong negotiation skills
  • Strategic Planning
  • Customer Service
  • Sales Reporting
  • Operating Procedures and Policies
  • Rapport and Relationship Building
  • Networking Events
  • B to B Sales

Accomplishments

  • Supervised team of 140 staff members
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Surpassing revenue targets
  • Securing key clients with a 90% retention rate
  • Oversight of a team of sales manager/coordinators and partnership with an operations team

Timeline

Catering Sales Manager

Kahn's Catering
05.2023 - Current

Owner/ Sales and Event Director

Memorable Moments By Magee
03.2015 - 04.2020

Catering Service Manager

Pinehurst Resort & Country Club
06.2012 - 06.2014

Associate of Arts - Interior Design And Business

Southern Technical College At Fort Myers

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Elizabeth Overcast