Detail-oriented, proactive, and personable Data Analyst with 5+ years of experience in collecting, analyzing, and interpreting customer data to drive acquisitions, customer experience, satisfaction, brand loyalty, and generate incremental revenue.
Overview
5
5
years of professional experience
1
1
Certification
Work History
CRM Analyst - Business Strategy & Analytics
Comcast Spectacor - Philadelphia Flyers
08.2022 - Current
Own day-to-day Salesforce administration including data entry, data cleansing, user support, and training.
Partner with sales directors and representatives to understand CRM usage and data requests.
Contribute to development and assessment of customer journeys.
Build consumer-friendly reports and dashboards to convey data and results of analyses.
Conduct campaign performance analysis to derive insights to optimize campaign strategy and generate incremental revenue.
Collaborate with other industry leaders in CRM to identify best practices to implement.
Generate targeted customer lists by pulling data, performing analysis, and cleansing based on specific criteria.
Analyze customer, prospect, and consultant data to identify valuable trends and insights on behavior and preferences.
Monitor data hygiene and integrity and identified opportunities to improve data quality.
CFO Business Partnership Analyst
Barclays
04.2022 - 08.2022
Monitored financial results, P&L drivers, metrics, and trends to build accurate partner/segment forecasts.
Analyzed and forecasted partnership performance to identify opportunities and risks for business.
Prepared presentations and effectively communicated results and insights to Senior Management.
Built scenarios and sensitivities around new products by conducting ad hoc analysis.
Produced quarterly forecasts and ongoing to guide business.
Completed contractually required analyses like Profit Share calculations for specific partners.
Partnered with global Finance Corporate Planning team for weekly opportunity & risk updates to corporate-level forecasts.
Supported short-term and long-term initiatives (tracking, validation, analytics).
Utilized data visualization tools such as Tableau to track partner performance.
Government Programs Caseworker & Risk Mitigator
PayPal
09.2020 - 04.2022
Government Programs Caseworker
Utilized Salesforce platform for daily Customer relationship management operations.
Served as liaison between Small Business Administration (SBA) and business owners to facilitate forgiveness of Paycheck Protection Program loans on behalf of borrowers.
Interviewed small business owners with goal of obtaining pertinent information to create personalized experience based on business needs.
Analyzed and interpreted government issued contract language to ensure adherence to regulated policies.
Regularly monitored forgiveness completion metrics to create individual and team workflow plans.
Identified problem areas within loan portfolio, analyzed risks, and suggest appropriate solutions.
Interpreted and analyzed financial statements and business tax returns.
Validated and updated customer data to ensure accuracy of information submitted for loans and forgiveness.
Risk Mitigator
Conducted business research to determine account risk and eligibility for loan offerings and completed enrollment procedures.
Identified trends and changes in collections environment and communicated findings to C-level executives.
Partnered with internal and external business partners to create seamless customer experience.
Reviewed contracts and agreements to identify potential risks and ideal mitigation strategies.
Used probing techniques to determine debtors' reasons for delinquency.
Negotiated with debtors to collect balances in full.
Monitored accounts for compliance with established payment plans and flagged non-compliances.
Consistently achieved monthly loan acquisition and collections goals through effective use of business strategies and negotiation skills.
Credit Card Account Manager
Discover Financial Services
05.2018 - 08.2020
Managed large, diverse, and varying portfolio of customer accounts daily, ensuring actions requested by customer were completed accurately, efficiently, and in compliance with internal controls and government regulations.
Provided exceptional customer service via phone and email, and monitored customer satisfaction utilizing Net Promoter System.
Worked in tandem with internal teams and customers to negotiate payments, verify account reconciliations, and make credit line extension decisions.
Initiated and resolved billing disputes by conducting transaction research, communicating with external companies, and collaborating with Fraud team when necessary.
Collected customer feedback and presented findings to upper management and executive teams for policy enhancement recommendations.
Oversaw business development to originate new client opportunities.
Mentored new hires, resulting in stronger staff development and increased productivity.
Education
Master's Degree - Business Administration
Goldey-Beacom College
Wilmington
04.2022
Bachelor's Degree - Business Administration
Goldey-Beacom College
Wilmington, DE
04.2021
Skills
SQL (Snowflake)
Microsoft Office (Excel, PowerPoint, Word)
Tableau
Salesforce Administration & Development
Data Analysis & Interpretation
Trend Analysis
Certification
Microsoft Excel
Microsoft Word
Timeline
CRM Analyst - Business Strategy & Analytics
Comcast Spectacor - Philadelphia Flyers
08.2022 - Current
CFO Business Partnership Analyst
Barclays
04.2022 - 08.2022
Government Programs Caseworker & Risk Mitigator
PayPal
09.2020 - 04.2022
Credit Card Account Manager
Discover Financial Services
05.2018 - 08.2020
Master's Degree - Business Administration
Goldey-Beacom College
Bachelor's Degree - Business Administration
Goldey-Beacom College
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