Elizabeth Smith
Chicago,IL
Summary
Innovative Marketing leader with experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Overview
11
11
years of professional experience
Work History
Marketing and Communications Manager
Association Management Center (AMC)
05.2022 - Current
- Increased brand awareness by developing and executing strategic marketing campaigns.
- Enhanced customer engagement through the creation of compelling content for social media and email marketing initiatives.
- Collaborated with cross-functional teams to launch successful product promotions, resulting in increased sales and market share.
- Oversaw website design updates, enhancing user experience and boosting site traffic numbers.
- Supported internal teams with knowledgeable communications and marketing advice, helping each meet targets while maintaining cohesive organizational strategy.
Community Engagement Coordinator
Association Management Center (AMC)
12.2016 - 04.2022
- Enhanced community involvement by organizing and executing various outreach programs and initiatives.
- Strengthened relationships with special interest groups through regular communication and collaboration on projects.
- Improved event attendance rates by strategically planning, promoting, and managing community events.
- Evaluated the effectiveness of current engagement strategies by analyzing data, gathering feedback from stakeholders, and making necessary adjustments to improve outcomes.
Event Coordinator
American Rhinologic Society
04.2016 - 11.2016
Account Coordinator
Marcus Evans
10.2015 - 01.2016
Special Events Intern
Junior Achievement Of Central Illinois
12.2012 - 02.2015
Public Relations Intern
American Society For Gastrointestinal Endoscopy
05.2014 - 08.2014
Education
Bachelor of Science - Public Relations
Bradley University
Peoria, IL08.2015
Skills
- Marketing Plan Development
- Brand Management
- Strategic Planning
- Campaign Management
- Internal Communications
- Marketing Analytics
- Website Management
Timeline
Marketing and Communications Manager
Association Management Center (AMC)
05.2022 - Current
Community Engagement Coordinator
Association Management Center (AMC)
12.2016 - 04.2022
Event Coordinator
American Rhinologic Society
04.2016 - 11.2016
Account Coordinator
Marcus Evans
10.2015 - 01.2016
Public Relations Intern
American Society For Gastrointestinal Endoscopy
05.2014 - 08.2014
Special Events Intern
Junior Achievement Of Central Illinois
12.2012 - 02.2015
Bachelor of Science - Public Relations
Bradley University
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