ELIZABETH WALTERS
Dallas,TX
Summary
www.linkedin.com/in/elizabeth-walters-dtx
Overview
11
11
years of professional experience
Work History
FIELD MARKETING MANAGER
AiDash
02.2022 - Current
- Managed over 40+ field events annually, including trade shows, user conferences, and local activations, resulting in increased qualified leads, and improved brand visibility.
- Developed and executed regional marketing strategies that increased lead generation across targeted territories, aligning closely with sales teams to drive pipeline growth.
- Executed a $900K annual budget, negotiating vendor contracts and optimizing ROI through data-driven performance analysis.
- Created and curated weekly social media content growing social following on LinkedIn by 13X.
- Managed multiple webinar series to drive thought leadership and sales pipeline.
INTERN
10Fold Communications
07.2021 - 10.2021
- Digital media and marketing intern.
- Created and curated weekly social media content for multinational tech companies and executed influencer engagement programs.
INTERN
Prince Digital Group
05.2020 - 12.2020
- Digital media and marketing intern, working with Google Analytics, Google SEO, geofencing, targeted digital messaging, sales pipeline management, sales presentations, and digital media proposal development.
CAMPUS BRAND AMBASSADOR
08.2018 - 08.2019
- Social media promotion of products via Instagram for Crocs and Kristen Chambers Designs.
SALES ASSOCIATE
Anna Grey Jewelry
05.2014 - 06.2019
- In-store Sales Associate for jewelry and designer products.
Education
BACHELOR OF ARTS - Advertising, Computing Technology & Applications
The University of Alabama
05.2021
Skills
- HubSpot Marketing Software
- Asana
- Google Analytics
- Google SEO
- Device Geofencing
- Excel
- SQL
- Website Design
- Survey Design
- Sales Pipeline Management
- Digital Media Proposal Development
- Database Design
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Trade show management
Timeline
FIELD MARKETING MANAGER
AiDash
02.2022 - Current
INTERN
10Fold Communications
07.2021 - 10.2021
INTERN
Prince Digital Group
05.2020 - 12.2020
CAMPUS BRAND AMBASSADOR
08.2018 - 08.2019
SALES ASSOCIATE
Anna Grey Jewelry
05.2014 - 06.2019
BACHELOR OF ARTS - Advertising, Computing Technology & Applications
The University of Alabama
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