Elizaveta (Liza) Harutyunyan
Manhattan Beach,USA
Summary
Enthusiastic Product Manager with 10+ years of product management experience in automotive infotainment and connected vehicle area. Capable to launch multiple impactful products in Automotive and beyond. Forward thinking professional who possesses a deep understanding of product management, user experience, system design, software development, and partner management.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Software Product Manager
Stellantis
04.2022 - Current
- Led product strategy and vision, supported by data and research
- Defined Communications and Productivity products’ requirements, strategy and roadmaps working together with external partner (Amazon)
- Managed prioritization and trade-offs among customer experience, performance and operational support requirements
- Worked closely on product development with software engineering and UX design teams and external development partners (Amazon, TomTom)
- Created buy-in for product vision both internally and with key partners.
Team Leader
Mobis Parts America, Hyundai Motor Company
08.2020 - 01.2022
- Led Accessory Product Planning Department of 6 responsible for future product planning, pricing and OEM account management
- Developed accessory product strategy, followed by execution and business planning of accessory offering for future vehicles
- Set up and conducted stakeholders’ presentations and sales pitches
- Provided on the job support, performance reviews and coaching for the team.
Senior Product Planner
Mobis Parts America Hyundai Motor Company
03.2018 - 08.2020
- Generated assigned new vehicle product plans and supporting data
- Identified and sourced new accessories through existing or new suppliers according to industry trend and current installation feasibility; gathered raw data and generated profitability report of each current accessory item per stage
- Led creation of Product portfolios, identified risks and opportunities.
Product Section Manager
Nissan Motor Corporation
09.2014 - 09.2015
- Provided product lifecycle planning/development to support model, drive sales and ensure profitability goals
- Managed of the portfolio of the electric vehicles & sport cars in the short- and long-term market perspective
- Monitored models in market performance from overall opinion to customer order tracking on weekly and monthly basis
- Developed sales and marketing strategies and programs/campaigns to retain and increase models segment share.
Carline Marketing/Brand Manager
General Motors, GM
08.2012 - 09.2014
- Planned and recommended strategic direction of company brands in region
- Led monthly forecast meeting market review and positioning status; market & segmentation forecasting and analysis
- Developed sales and marketing strategies and programs/campaigns
- Managed communication with Vehicle line Managers, manufacturing plants and aftersales organizations.
Product Management Specialist
Volkswagen Group
10.2011 - 08.2012
- Developed strategy and roll-out plan of new projects in area of spare parts
- Created and implemented marketing campaigns together with brands.
Purchasing Specialist
Volkswagen Group
03.2011 - 10.2011
- Developed and maintained accessories database, controlled stock availability
- Managed relations with external vendors: placed orders, planned and purchased accessories.
Sales Support and Marketing Coordinator
Jaguar Land Rover
09.2009 - 02.2011
- Produced marketing communication assets and developed marketing/media plans for Military, Armored and Tax Free Sales
- Designed, created, launched and further coordinated Professional Vehicles website in Global Land Rover website network
- In March 2010, Sao Paulo, Brazil: delivered field market research and prepared rollout marketing strategy, business development of new project
- Delivered project management of department events (including major overseas military exhibitions).
Education
Master of Science - MSc in Media and Communications
London School of Economics
12.2008
Bachelor of Arts - International Relations and History
Lomonosov Moscow State University
07.2007
Skills
- Product Vision and Strategy
- Prioritization and Execution
- Roadmap development
- Teamwork and Collaboration
- Roadmap development
- Stakeholder Communications
- Competitive Analysis
Certification
- Product Manager Certification (PMC) Product School
- Certified SAFe 5 Product Owner/Product Manager
- Certified SAFe 5 Agilist
Timeline
Software Product Manager
Stellantis
04.2022 - Current
Team Leader
Mobis Parts America, Hyundai Motor Company
08.2020 - 01.2022
Senior Product Planner
Mobis Parts America Hyundai Motor Company
03.2018 - 08.2020
Product Section Manager
Nissan Motor Corporation
09.2014 - 09.2015
Carline Marketing/Brand Manager
General Motors, GM
08.2012 - 09.2014
Product Management Specialist
Volkswagen Group
10.2011 - 08.2012
Purchasing Specialist
Volkswagen Group
03.2011 - 10.2011
Sales Support and Marketing Coordinator
Jaguar Land Rover
09.2009 - 02.2011
Master of Science - MSc in Media and Communications
London School of Economics
Bachelor of Arts - International Relations and History
Lomonosov Moscow State University
Similar Profiles
Amy Hyde WeistAmy Hyde Weist
User Experience Research Lead at StellantisUser Experience Research Lead at Stellantis
Yolanda PaigeYolanda Paige
Purchasing Intern at StellantisPurchasing Intern at Stellantis
Richard Jacobs IIRichard Jacobs II
Auto Worker at StellantisAuto Worker at Stellantis
Alexandr St. LouisAlexandr St. Louis
Security Guard at StellantisSecurity Guard at Stellantis
Klaudia SchegolevaKlaudia Schegoleva
Senior Associate at KPMGSenior Associate at KPMG