Ellen J. Kaye
Menomonee Falls,WI
Summary
Experienced and outcome-focused Regional Vice President of Sales with a demonstrated history of leading teams, strategic planning, and consistently delivering outstanding sales results. Proficient in devising and implementing comprehensive strategies to fuel revenue growth, surpass product and service sales targets, and nurturing a high-performance sales culture while ensuring enduring customer satisfaction and retention.
Overview
15
15
years of professional experience
Work History
Regional Vice President
Renaissance Learning Inc.
01.2020 - Current
- Led a high-performing sales team ranging between 7-23 members consistently exceeding sales quotas and year-over-year revenue growth expectations.
- Successfully turned around an underperforming sales team, achieving a 50% improvement in net new clients while securing a 96% retention rate of current customers.
- Identified and capitalized on untapped market segments, resulting in a 22% increase in market penetration.
- Pioneered the development and implementation of customized visualization tools, orchestrating highly productive one-on-one meetings and leading pipeline review sessions to optimize the sales process, resulting in significantly improved revenue forecasting accuracy and their adoption as standard resources across the department's leadership team.
- Collaborated with cross-functional teams to ensure aligned strategies for a seamless customer experience and also served as the go-to-market segment leader for three mergers.
- Received multiple awards and recognitions, including Market Segment Sales Leader of the Year, for outstanding sales performance and leadership.
Account Executive
Renaissance Learning Inc.
04.2012 - 01.2020
- Consistently surpassed annual sales and service targets through the formulation and execution of strategic and tactical plans for assigned territories. Area Covered: Wisconsin, Minnesota, North Dakota, Northern Illinois.
- Established and nurtured new customer relationships, successfully securing deals with the three largest accounts in the state: Milwaukee Public Schools, Madison Metropolitan School District, and Archdiocese of Milwaukee Schools.
- Cultivated robust internal relationships with teams across Product Management, Psychometrics, Research, Customer Support, Government Affairs, and Marketing Departments.
- Sales Advisory Committee Member: 2014, 2016, and 2018
Account Executive
Great Lakes Home Healthcare Services
01.2009 - 01.2012
- Formulated a strategic plan and provided leadership guidance for the NY territory.
- Devised and implemented a comprehensive sales strategy to effectively market products and shape referral habits, resulting in a substantial increase in referrals from physician offices, medical facilities, and hospitals.
- Effectively grew revenue from the territory's seven largest hospitals and four largest medical centers by fostering a strategic partnership mindset and delivering exceptional customer service.
- Collaborated cross-functionally to develop targeted events, marketing, and advertising strategies for targeted messaging to increase referrals and overall sales.
- Drove the successful New York go-to-market launch of two new product lines and actively forged robust partnerships with local equipment representatives, resulting in mutually beneficial outcomes for both organizations.
- Continuously surpassed monthly sales/referral targets, resulting in awards and recognition.
Education
MBA - Project Management
Jones International University
Centennial, CO12.2009
Bachelor of Arts - Communication And Political Science
St. Norbert College
De Pere, WI05.2005
Skills
- Ethical Leadership
- Strategic Vision and Oversight
- Team Building and Development
- Cross-Functional Collaboration
- Customer Satisfaction
- Sales and Revenue Growth
- Financial Acumen
- Resource Allocation
- Sales Forecasting
- Operational Excellence
- Project Management
- Team Mentorship
Timeline
Regional Vice President
Renaissance Learning Inc.
01.2020 - Current
Account Executive
Renaissance Learning Inc.
04.2012 - 01.2020
Account Executive
Great Lakes Home Healthcare Services
01.2009 - 01.2012
MBA - Project Management
Jones International University
Bachelor of Arts - Communication And Political Science
St. Norbert College
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