ELLERIE ANDERSON
www.linkedin.com/in/ellerieanderson
Summary
I am a strategic and creative advertising student, passionate about strategy, social media, data analysis, and brand storytelling. As a senior at the University of South Carolina, I bring hands-on experience in national brand campaigns, public relations, artificial intelligence, and nonprofit organizations. I am eager to contribute fresh ideas, analytical thinking, and a collaborative spirit to a forward-thinking team.
Overview
2
2
years of professional experience
Work History
SOCIAL MEDIA COORDINATOR
Process Hair Salon
Columbia, SC
09.2025 - Current
- Managed Instagram and TikTok accounts, increasing follower engagement by 50%.
- Curated and Organized content calendar and directed filming.
- Oversaw client check-ins, scheduling, and front-desk operations to ensure smooth service flow.
ARTIFICIAL INTELLIGENCE SEO INTERN
Junction37
New York, NY
05.2026 - 08.2026
- Conducted keyword research and competitive audits to optimize AI-driven marketing content.
- Delivered data insights to improve website visibility and client brand perception, resulting in higher click-through rates.
PUBLIC REALTIONS INTERN
Kaplow Communications
New York, NY
05.2025 - 08.2025
- Managed influencer relations and media outreach for clients, including HEYDUDE, Stanley, and Target.
- Pitched stories, compiled media lists, and monitored media coverage across earned channels.
- Supported campaign strategy and organized PR packages and events to strengthen client visibility.
MARKETING INTERN
Flip Flop App
01.2025 - 05.2025
- Analyze app user experience and engagement to improve retention strategies.
- Led student engagement initiatives, resulting in increased downloads and social media activity.
- Planned tabling events and giveaways to spread awareness.
Education
Bachelor - Advertising, Retail
University of South Carolina
Columbia, SC05-2026
Skills
- Expertise in Microsoft Office Suite
- Skills in Adobe Creative Suite
- Management of Google Ads campaigns
- Optimization with AI tools
- Strong organizational capabilities and detail-oriented
- Project and event management skills
- Effective public speaking abilities
- Team-oriented mindset
- Flexibility in dynamic environments
- Management of social media platforms (Facebook, YouTube, Instagram, Twitter, Snapchat, Pinterest, and TikTok)
Leadership Experience
- American Advertising Federation Executive Events Director
- Alpha Chi Omega Sorority Executive Recruitment Chair
- Google Nonprofit Marketing Program Lead
- Alpha Chi Omega National Capstone Leadership Education
Timeline
ARTIFICIAL INTELLIGENCE SEO INTERN
Junction37
05.2026 - 08.2026
SOCIAL MEDIA COORDINATOR
Process Hair Salon
09.2025 - Current
PUBLIC REALTIONS INTERN
Kaplow Communications
05.2025 - 08.2025
MARKETING INTERN
Flip Flop App
01.2025 - 05.2025
Bachelor - Advertising, Retail
University of South Carolina