Elliot Thwaite

As the creator and driving force behind TrueFit Placement Solutions, I have started from the ground up with a clear vision: to revolutionize the senior living placement process by prioritizing trust, efficiency, and personalized solutions over outdated, impersonal corporate models. Unlike traditional placement agencies, TrueFit leverages direct relationships with hospital discharge planners and care managers to secure high-quality leads, ensuring families receive guidance from a trusted advisor rather than being funneled through an impersonal system. While I will continue working on the legal aspects of this, I am confident this vision can destabilize the big corporations like A Place For Mom who rely on lack of competition.

• Assessed individual care needs through in-depth consultations, mirroring the intake and evaluation processes used in Resident Care Coordination & Admissions.
• Built trust-based relationships with seniors and their families, guiding them through the emotional and logistical challenges of transitioning into senior living.
• Delivered tailored placement recommendations, ensuring alignment between resident needs and community offerings.

• Generated and converted high-quality leads through strategic referral partnerships with hospitals and case managers, a critical skill for Admissions Directors and Marketing & Outreach roles.
• Mastered persuasive sales techniques, including objection handling, urgency creation, and emotional intelligence-based decision coaching, leading to increased move-ins and retention.
• Conducted facility consultations, and worked closely with 4 different Executive Directors:
• Educated families on senior care options and closing placements with confidence.

• Developed a streamlined, scalable admissions process, ensuring efficient onboarding and smooth transitions for residents—skills that directly translate to Resident Care Coordination.
• Designed custom intake and follow-up protocols, improving engagement, retention, and satisfaction metrics.
• Implemented CRM and tracking systems, monitoring lead conversion rates and optimizing communication strategies.

• Handled high-stress situations with families in urgent need of placement, demonstrating problem-solving, emotional intelligence, and crisis resolution skills—all essential in Admissions & RCC roles.
• Addressed family concerns proactively, positioning TrueFit as a trusted advisor rather than just a placement service.
• Maintained continuous communication with residents, families, and healthcare professionals to ensure smooth transitions and long-term satisfaction.

Serving as an Administrative Assistant at Arcadia Senior Living provided me with a deep, hands-on understanding of the senior living industry, equipping me with the skills and insight needed to excel in admissions, resident care coordination, and operational leadership. Having grown up immersed in the industry, I possess a unique, intuitive grasp of its complexities—allowing me to seamlessly navigate challenges, communicate effectively with families, and optimize internal processes. My experience in this role has given me the ability to anticipate needs, problem-solve on the fly, and execute high-level administrative and client-facing responsibilities with precision.

• Assisted in family consultations and resident intake processes, ensuring prospective residents felt supported and well-informed during their transition.
• Responded to inquiries with professionalism and urgency, acting as a trusted point of contact for both families and prospective residents.
• Contributed to marketing and community outreach efforts, helping to attract new residents and maintain strong occupancy rates.

• Managed and streamlined administrative workflows, ensuring accurate documentation, resident record-keeping, and compliance with state regulations—critical skills for Admissions Coordinators and Resident Care Leaders.
• Oversaw move-in coordination, working directly with residents, families, and staff to facilitate a smooth, stress-free transition into the community.
• Served as a liaison between departments, ensuring seamless communication between care teams, marketing, and executive leadership.

• Gained firsthand exposure to the inner workings of senior living operations, from admissions and sales to care planning and regulatory compliance.
• Built trusted relationships with residents, families, and healthcare professionals, demonstrating exceptional interpersonal skills and emotional intelligence.
• Developed a keen understanding of the decision-making process in senior care, allowing me to effectively address concerns, provide guidance, and drive positive outcomes.

• Anticipated challenges before they arose, ensuring smooth daily operations and proactive issue resolution—a key skill for Resident Care Coordinators and Admissions Directors.
• Adapted quickly to high-pressure situations, balancing resident needs, staff coordination, and administrative demands with efficiency.
• Took initiative beyond standard administrative duties, proving my ability to think strategically and contribute at a leadership level.

Unlike many who enter senior living later in their careers, my early exposure to the industry has given me a level of expertise that takes most professionals years to develop. From the business side of senior care to the emotional nuances of family decision-making, I have an instinctive understanding of what it takes to succeed in this field. This role solidified my ability to handle high-level responsibilities, drive operational efficiency, and build relationships that foster trust and long-term success.

As a server in a senior living community, I honed exceptional interpersonal, time management, and problem-solving skills, ensuring a seamless dining experience for residents while maintaining efficiency in a fast-paced environment. This role strengthened my ability to multi-task, communicate effectively with seniors and staff, and provide top-tier service with attention to detail—skills that directly translate to resident relations, care coordination, and admissions roles.

• Delivered personalized, high-quality service, catering to individual resident needs with patience, adaptability, and professionalism.
• Managed high-volume meal service, coordinating with kitchen staff to ensure smooth operations and prompt delivery.
• Built strong relationships with residents and families, developing trust and rapport that enhanced overall community satisfaction.
• Assisted in special event coordination, demonstrating leadership, organization, and problem-solving skills under pressure.
• Maintained strict compliance with health and safety regulations, ensuring a safe and welcoming dining environment.

This experience reinforced my ability to handle resident interactions with care, operate within structured systems, and contribute to a positive senior living environment—all crucial for roles in marketing, resident care, and operations.