Motivated and results-driven college admissions / recruiting professional with 15+ years of diverse enrollment management experience. Expert in developing and implementing recruiting, marketing, and enrollment strategies. Dedicated to achieving team goals through training, leadership, and inter-departmental collaborations. Excellent analytical, interpersonal, and communication skills.
Overview
18
18
years of professional experience
Work History
Director of Admissions & Recruiting
Director of Admissions & Recruiting
New York, NY
02.2021 - Current
Developed and implemented a comprehensive marketing and recruitment strategy resulting in a 75% increase in applications.
Responsible for the hiring, training and managing of admissions, processing, reception and student worker staff.
Prepare year to date inquiry, application, enrollment and event reports for senior management.
Meet weekly with the admissions team to develop strategies on how to achieve enrollment goals.
Manage the in-person and virtual recruitment events schedule and for domestic and international students.
Represent the college at recruiting and visibility events.
Analyze inquiry and application data to inform marketing decisions.
Create, develop and maintain partnerships with community colleges, community based organizations and high schools to recruit diverse applicants.
Collaborate with academic deans & VP of Enrollment to develop a streamlined graduate application review processes and create program specific recruitment events.
Ensure applications submitted to program directors for review are in compliance with the colleges admissions policies.
Partner with internal marketing team to create content for the colleges social media platforms, create marketing plans and discuss / finalize collateral purchases.
Collaborated with Director of Financial Aid to optimize the colleges institutional awards to address student financial needs.
Created a student re-engagement program which doubled the schools re-admitted student population.
Counsel international candidates and families on application requirements and the I-20 application process.
Work with peer institutions to establish and broaden articulation agreements.
DSO in training.
Enrollment Manager & Recruiter
AMDA College & Conservatory of the Performing Arts
New York, NY
02.2010 - 12.2020
Fielded inquiries from domestic and international candidates and families.
Developed and implemented an engagement campaign for prospective students (domestic & int'l), parents and high school counselors.
Collaborated with Director of Financial Aid to optimize the colleges institutional awards.
Worked inter-departmentally to develop and staff domestic and international recruitment and yield events.
Assisted domestic and international students/families with completion of applications, FAFSA, scheduling of campus visits and auditions.
Hired and trained call center workers and created call campaigns to support admissions goals.
Created the admissions travel team and guidebook, set travel staffing for domestic and international events and represented the college at international and domestic recruiting events.
· Prepared monthly event success reports the VP of National Enrollment and Directors of Admissions.
Consistently exceeded yearly admissions goals.
Senior Admissions Counselor
Star Career Academy
New York, NY
03.2006 - 01.2010
Received incoming calls from potential students and provided detailed information about the institution and program offerings.
Assisted students in understanding academic application processes, admissions requirements and financial aid options.
Reviewed admissions applications and evaluated credentials to approve students for enrollment.
Documented, maintained and tracked prospective student applications.
Organized recruitment and admission events for prospective students.
Remained up to date on school policies and program requirements.
Consistently surpassed monthly enrollment goals.
Education
Bachelor of Arts - Economics
University of Rochester
Rochester, NY
05.2000
Skills
Excellent written / verbal communication skills
Self-motivated, goal-oriented
Adaptable
Training & Development
Critical Thinking
Planning and Coordination
Supervision & Leadership
Team Building
Team Management
Data Management
Emotional Intelligence
Relationship Building
Active Listening
Conflict Resolution
Customer Service
Proficient in SLATE, MS Office, CampusVue, PowerCampus, Zoom and Talisma
References
References available upon request.
Timeline
Director of Admissions & Recruiting
Director of Admissions & Recruiting
02.2021 - Current
Enrollment Manager & Recruiter
AMDA College & Conservatory of the Performing Arts
Director of Project Management – Director of Operations & Data Analytics at Director of Project Management – Director of Operations & Data AnalyticsDirector of Project Management – Director of Operations & Data Analytics at Director of Project Management – Director of Operations & Data Analytics