Emily Chaddock
Las Cruces,NM
Summary
Results-driven marketing leader born to build strategic, successful campaigns to drive profits, increase market share and cement industry dominance for demanding customers. Focused, performance-minded manager with proven skills in project management, team building, stakeholder relations and campaign optimization. Ready to offer 15 years of experience to new role dedicated to achieving exceptional results on tight timetables.
Overview
18
18
years of professional experience
Work History
Southwestern Regional Development Manager
Alzheimer's Association
04.2018 - 10.2022
- Ran the Walk to End Alzheimer's, successfully hit goals and encouraged new business and community leaders to be involved
- Brought a sense of community to the Alzheimer's Association
- Successfully gained sponsorships, through grants, cold calling, and persistence
- Influenced in helping family members struggle with the disease through care consultations, follow up and outreach
- In my four years with the association I have raised over $650,000 in grants, events, sponsorships and community connections.
- Planned advertising campaigns for online, print and other mediums.
- Developed marketing strategies based on corporate objectives and market trends.
- Maintained fundraising database to produce accurate monthly reports for board of directors.
- Directed social media campaigns, developed marketing materials, executed in-person fundraisers and served as articulate, enthusiastic and visible spokesperson.
- Planned, mobilized and managed development programs that attracted record-setting donations for non-profit institutions, allowing unprecedented expansion of services.
- Cultivated business partnerships to build lasting relationships with internal and external parties.
- Raised funds by coordinating events.
Talent Manager/Promotional/Staffing
Freelance
01.2005 - 10.2022
- Recruited representatives for local, state, and regional promotional events including Cartoon Network, Jack Daniels, NFL, Coke-Cola and 100's more.
- Successfully led key projects to increased sales and brand awareness
- Collaborated on projects that raised awareness for issues dealing with residents of New Mexico such as Free the Patio 2012 Campaign and Be Well New Mexico.
- Established and deepened partnerships with third-party organizations such as recruitment agencies to maintain strong pipeline of high-quality candidates.
- Bolstered brand awareness by creating and executing marketing campaigns utilizing trade shows, round-tables and webinars.
- Reinforced branding initiatives by coordinating presentations and creating marketing campaigns to maximize outreach.
- Introduced sales, promotions and other brand initiatives to gain customer loyalty.
Event Manager
Las Cruces Event
01.2016 - 09.2017
- Increased attendance at events by marketing to a broader range of consumers
- Successfully gained sponsorships, through grants, cold calling, and persistence
- Updated budgets and helped monitor goals for event revenues
- Organized venues, budgets, guest lists, catering and event timelines.
- Met with potential clients to perform site inspections and give tours of facility, meeting rooms and offered activities.
- Maintained adherence to client-event requirements through delegation, prioritizing and management of production phases from concept to execution.
- Marketed and publicized special events in social calendars.
- Developed and implemented effective marketing plans for generating event revenues.
Education
Bachelor's degree - Individualized Studies With A Minor Communications
New Mexico State University
05.2021
Associate's degree - General Studies and Digital Graphics
Dona Ana Branch
Certification - Web Design
Dona Ana Branch Community College
05.2012
Skills
- New Business Development
- Public Relations
- Nonprofit Organizations
- Communication
- Community Outreach
- Event Planning
- Marketing Event Planning
- Fundraising
- Social Media
- Marketing
- Promotional
- Detail-Oriented
- Strategic Planning and Alignment
- Relationship Building
- Campaign Performance Tracking
- Verbal and Written Communication
- Budget Forecasting
- Research and Development
Additional Information
- Honors & Awards , 2020 Outstanding Women of the Mesilla Valley - Bulletin Dec 2019 Featured in the Bulletins issue for outstanding women in las cruces. Emily Chaddock - page 2
Timeline
Southwestern Regional Development Manager
Alzheimer's Association
04.2018 - 10.2022
Event Manager
Las Cruces Event
01.2016 - 09.2017
Talent Manager/Promotional/Staffing
Freelance
01.2005 - 10.2022
Bachelor's degree - Individualized Studies With A Minor Communications
New Mexico State University
Associate's degree - General Studies and Digital Graphics
Dona Ana Branch
Certification - Web Design
Dona Ana Branch Community College
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