Emily Mark, RD, SNS
Land O Lakes,FL
Summary
Dynamic National Sales Manager with extensive experience in strategic planning, contract negotiations, building sales teams, and revenue generation within the foodservice and K-12 sectors. Proven track record in achieving consistent growth, optimizing sales performance, and fostering client relationships. Expert in cross-functional collaboration, market development, and team leadership.
Overview
25
25
years of professional experience
1
1
Certification
Work History
National Sales Manager, Foodservice/Alt Retail
Hain Celestial Group Inc
02.2022 - Current
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Attended events, training seminars, and manufacturer product showcases.
- Achieved consistent year-over-year growth in both revenue generation and territory expansion through strategic planning and execution.
- Met with customers to give sales presentations, negotiate contracts and promote services.
- Analyzed industry trends to maintain a competitive edge in pricing strategies and product offerings.
- Led contract negotiations with clients, securing favorable terms that contributed to overall company profitability.
- Streamlined operations within the sales division, improving efficiency while reducing operating costs.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Developed compelling presentation decks to gain approval for ideas and communicate results.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Drove sales by developing multi-million dollar contract sales.
- Delivered comprehensive sales presentations, showcasing the company''s products and services to secure new business contracts.
- Liaised with marketing and product development departments to maintain brand consistency.
- Remained responsive to changing targets by preparing monthly, quarterly and annual sales reports and forecasts.
- Implemented data-driven decision-making processes for optimizing sales performance and targeting new opportunities.
- Established strong partnerships with channel partners for seamless distribution of products across various regions.
- Developed and maintained key relationships with clients, leading to an enhanced customer loyalty and increased repeat business.
- Established and maintained budgets, quotas and regional territories for team members to drive consistent growth.
Senior Account Executive, K-12 Division, SE Region
J.R. Simplot Company
05.2021 - 01.2022
- Utilized CRM tools effectively to manage client information and track progress on accounts, leading to more accurate forecasting and pipeline management.
- Mentored junior account executives, fostering a positive work environment and encouraging professional growth.
- Increased account retention by building strong relationships with clients and addressing their needs promptly.
- Negotiated contracts that maximized profit margins while maintaining competitive pricing for clients.
- Brought in over $[Amount] in revenue while managing multiple high-profile accounts.
- Delivered tailored solutions based on individual client needs by thoroughly understanding their business objectives and pain points.
- Developed new business opportunities for company growth through effective networking and client presentations.
- Led product demonstrations at trade shows and conferences, showcasing company offerings and attracting potential clients.
- Streamlined internal processes to increase efficiency within the sales department, leading to quicker response times for client inquiries.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Developed and maintained strong working relationships with professionals within assigned territory.
- Trained new employees on customer service, money handling and organizing strategies.
Region Manager, K-12 Division, Eastern Zone
Kellogg's Away From Home
09.2016 - 09.2021
- Implemented data-driven decision-making practices to optimize business operations and drive consistent growth in revenue.
- Fostered a collaborative working environment to encourage knowledge sharing, skill development, and continuous improvement across teams.
- Negotiated favorable contracts with suppliers to secure cost savings without compromising quality or delivery timelines.
- Boosted team productivity through the development of efficient scheduling systems and regular progress tracking.
- Improved regional sales performance by implementing targeted marketing strategies and strengthening relationships with key clients.
- Delivered comprehensive reports on regional performance metrics, enabling senior management to make informed decisions regarding resource allocation and business strategy adjustments.
- Increased market share in the region by identifying potential growth areas and executing tailored expansion plans.
- Spearheaded regional training programs to upskill team members, enhance overall performance, and prepare high-potential employees for future leadership roles within the organization.
- Developed a strong regional team through effective recruitment, training, and performance management initiatives.
- Established strategic partnerships with local businesses to expand brand presence, increase sales opportunities, and improve customer retention rates.
- Managed a multimillion-dollar budget for the region, ensuring resources were allocated strategically while minimizing waste or inefficiencies throughout operations.
- Coordinated cross-functional teams to drive synergies, improve communication, and streamline workflows across various departments within the region.
- Monitored performance indicators closely both quantitatively and qualitatively to identify areas for improvement and provide actionable insights.
- Recognized and rewarded performance to motivate continued success.
- Tracked KPIs against benchmarking, market trends and competitor activities to develop strategic improvement plans.
- Cultivated culture of open communication, collaboration and shared accountability for business success.
- Oversaw daily, weekly and monthly business reporting and leveraged information to optimize forecasting and future business plans.
- Defined revenue and sales targets and motivated staff to exceed expectations.
- Attracted, retained and developed top talent to enhance team performance.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Reduced waste and pursued revenue development strategies to keep department aligned with sales and profit targets.
Key Account Executive, K-12 Manager, SE Territory
Kellogg's Away From Home
03.2012 - 09.2016
- Collaborated with cross-functional teams to ensure seamless service delivery to clients.
- Conducted regular account reviews, identifying areas for improvement or optimization and implementing necessary changes accordingly.
- Strengthened client relationships through proactive communication and tailored solutions.
- Expanded the company''s market share by identifying and securing new business opportunities.
- Assisted in the development of annual sales forecasts for individual accounts as well as aggregated projections at a regional level; provided ongoing analysis of actual results against forecast figures throughout the year.
- Managed a diverse portfolio of key accounts, maintaining strong professional relationships and high retention rates.
- Developed customized strategies for key accounts, resulting in increased sales and revenue growth.
- Facilitated successful product launches within key accounts, coordinating closely with internal stakeholders to ensure smooth execution of promotional activities.
- Developed thorough understanding of key clients' needs and requirements to prepare customized solutions.
- Trained teams to optimize service delivery in alignment with individual needs to boost customer satisfaction.
- Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
- Developed and delivered presentations to key customers to position products and services.
- Set and achieved company defined sales goals.
- Met with customers to discuss and ascertain needs, tailor solutions and close deals.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
- Built relationships with customers and community to promote long term business growth.
- Contributed to event marketing, sales and brand promotion.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Negotiated prices, terms of sales and service agreements.
- Developed and maintained strong working relationships with professionals within assigned territory.
- Achieved or exceeded company-defined sales quotas.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
Marketing & Training Coordinator
Pasco County Schools, Food & Nutrition Services
09.2003 - 03.2012
- Maintained accurate records of employee participation in training events, tracking progress towards learning objectives.
- Collaborated with department managers to design customized training plans aligned with organizational goals.
- Coordinated logistics for training events, including scheduling facilities, securing necessary equipment, and managing participant registration.
- Provided ongoing coaching and mentoring support for employees seeking professional growth and development.
- Enhanced employee performance by developing and implementing comprehensive training programs.
- Streamlined onboarding processes for new hires, resulting in reduced time to full productivity.
- Championed a performance-driven culture by aligning training initiatives with key performance indicators and individual development plans.
- Spearheaded internal certification programs that increased staff competencies in key areas such as project management or leadership skills.
- Collaborated with HR to align training initiatives with overall talent development strategies, supporting career progression paths.
- Trained and mentored [Number] new personnel hired to fulfill various roles.
- Conducted needs assessments to identify gaps in performance and develop targeted learning solutions.
- Developed job-specific competencies and performance standards.
USDA Meal Programs Coordinator
Oklahoma and Florida Dept. of Education
03.2000 - 09.2003
Education
Master of Arts - Communication / Public Relations
University of Oklahoma
Norman, OKBachelor of Science - Nutritional Sciences
University of Oklahoma Health Sciences
Oklahoma City, OKSkills
- Sales Leadership
- Sales Strategies
- Market development
- Strategic Planning
- Training and coaching
- Team Development
- Cross-Functional Collaboration
- Excellent Communication
Accomplishments
Top Ranked Sales Leader
- In 2021, received 2nd place in Global Product Innovation competition, and 1st place in the United States for the J.R. Simplot Company as part of a global cross-functional teams, including legal, R&D, regulatory, and production teams to create a final prototype, sample production, and pitch to executive leadership.
- 2022 W.K. Kellogg's Values Award Nominee (company's highest honor) for team leadership through the pandemic while maintaining single digit decline compared to the K-12 industry's 40% decline and for maintain team morale and engagement with a 100% approval rating from my team based on the company's Global Opinion Survey; the highest score for all region managers throughout the company.
Certification
Commission on Dietetic Registration, Registered Dietitian, #863704
School Nutrition Association, School Nutrition Specialist
#486790
Timeline
National Sales Manager, Foodservice/Alt Retail
Hain Celestial Group Inc
02.2022 - Current
Senior Account Executive, K-12 Division, SE Region
J.R. Simplot Company
05.2021 - 01.2022
Region Manager, K-12 Division, Eastern Zone
Kellogg's Away From Home
09.2016 - 09.2021
Key Account Executive, K-12 Manager, SE Territory
Kellogg's Away From Home
03.2012 - 09.2016
Marketing & Training Coordinator
Pasco County Schools, Food & Nutrition Services
09.2003 - 03.2012
USDA Meal Programs Coordinator
Oklahoma and Florida Dept. of Education
03.2000 - 09.2003
Master of Arts - Communication / Public Relations
University of Oklahoma
Bachelor of Science - Nutritional Sciences
University of Oklahoma Health Sciences
Commission on Dietetic Registration, Registered Dietitian, #863704
School Nutrition Association, School Nutrition Specialist
#486790
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