Emily Sotupo, MBA

Collaboration: Lead cross-functional teams and fosters open communication to align marketing strategies with business objectives, ensuring seamless execution across departments and external partners

Innovation: Champions innovative marketing solutions by integrating the latest trends and technologies, fostering a creative environment that drives unique campaigns and sets the brand apart in a competitive market

Marketing Strategy: Developed and executed data-driven marketing strategies to drive customer upsells, increase lead generation, and promote brand awareness

Digital Marketing: Expertly manages and optimizes digital marketing campaigns across multiple channels, including SEO, SEM, social media, and email, to increase online visibility, drive traffic, and boost conversions

Marketing Campaign Management: Oversees the planning, execution, and analysis of multi-channel marketing campaigns, ensuring timely delivery, budget adherence, and achievement of KPIs to drive business growth

Campaign Analysis: Conducts in-depth analysis of marketing campaigns, utilizing data-driven insights to assess performance, optimize strategies, and inform future initiatives for maximum ROI

Communication Skills: Articulates complex marketing concepts clearly and persuasively to diverse audiences, facilitating effective collaboration and alignment across teams, stakeholders, and external partners

Project Management: Expertly manages marketing projects from inception to completion, ensuring deadlines are met, budgets are adhered to, and deliverables align with strategic goals