Emina Sejfic
Winter Springs,FL
Summary
A goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, self-starter, and performance-oriented leader offering proven expertise in project development, team supervision, and campaign enhancement. Prepared to bring 10+ years of Banking experience and take on a challenging position with an opportunity to make a lasting impact on company and customer success.
Proficient with multiple forms of computer programs and software including Microsoft Office Suite and Windows. Demonstrates strong analytical and problem-solving skills, with the ability to make well, thoughtful decisions. Excellent written and verbal communication skills, fluent in English, Bosnian, Serbian, and Croatian. Proven history of recruiting and training successful employees focused on customer satisfaction and issue resolution.
Overview
17
17
years of professional experience
Work History
Digital Marketing Manager
Independent Employer
09.2019 - Current
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Created social media content with consistent content and tone.
- Analyzed and reported social media and online marketing campaign results.
- Directed successful search engine marketing campaign that used solid linking, and technical and keyword research tactics.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Increased customer engagement through social media.
Small Business Loan Specialist
Small Business Administration
11.2020 - 05.2022
- Processed business loan applications and made recommendations on collateral needed to secure loans
- Investigated and evaluated credit histories to determine creditworthiness of businesses
- Made recommendations and decisions to approve or decline business loans
- Applied accepted financial procedures to analyze financial resources to determine applicant’s ability to repay loan
- Reviewed all relevant facts needed to make eligibility determinations by analyzing such factors as nature and cause of damage, intended use of proceeds, and legislative, and administrative loan limits.
- Compiled database of loan applicants' credit histories, corporate financial statements, and other financial information.
Business Development Manager
Addition Financial
08.2019 - 09.2020
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Researched and identified opportunities for account growth, account penetration, and market expansion.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Collaborated with sales and marketing departments to support business objectives and client acquisition.
- Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.
Business Development Manager
Independent Contract
03.2015 - 08.2019
- Negotiated and arranged transport of goods with shipping and freight companies; coordinated insurance coverage
- Planned shipping routes, taking into effect special events, customer needs, and weather; tracked active shipments
- Created documents related to load plans, inspections, and transportation processes
- Communicated all emergencies, delays, and carrier schedule changes to customers and supervisors; redirected shipments in response to customer requests
Branch Manager
Landmark Bank
11.2012 - 03.2015
- Recruited, interviewed, hired, and trained 17 employees and implemented mentoring program to promote positive feedback and engagement.
- Reviewed resumes and employment applications and interviewed applicants to evaluate work history and other qualifications.
- Worked with recruiting teams and human resources representatives to accomplish hiring objectives.
- Elevated team performance via strategic planning and coaching in areas of prospecting, sales, and value-added presentations.
- Monitored performance and completed performance appraisals for reports.
- Oversaw branch operations and workflow for consistency.
- Recruited, interviewed, hired, and trained 17 employees and implemented mentoring program to promote positive feedback and engagement.
- Reviewed resumes and employment applications and interviewed applicants to evaluate work history and other qualifications.
- Worked with recruiting teams and human resources representatives to accomplish hiring objectives.
- Elevated team performance via strategic planning and coaching in areas of prospecting, sales, and value-added presentations.
- Monitored performance and completed performance appraisals for reports.
- Oversaw branch operations and workflow for consistency.
- Recruited, interviewed, hired, and trained 17 employees and implemented a mentoring program to promote positive feedback and engagement.
- Reviewed resumes and employment applications and interviewed applicants to evaluate work history and other qualifications.
- Worked with recruiting teams and human resources representatives to accomplish hiring objectives.
- Elevated team performance via strategic planning and coaching in areas of prospecting, sales, and value-added presentations.
- Monitored performance and completed performance appraisals for reports.
- Oversaw branch operations and workflow for consistency.
- Worked with senior leadership in overhauling Salesforce.
Personal Financial Loan Officer
Missouri Credit Union
07.2008 - 11.2012
- Originated, reviewed, processed, closed, and administered customer loan proposals.
- Submitted loan applications to underwriter for verification and recommendations.
- Recommended loan approvals and denials based on customer loan application reviews.
- Complied with regulatory requirements of Bank Secrecy Act, Anti Money Laundering, OFAC, USA Patriot Act, Privacy Act, and Community Reinvestment Act.
- Advised clients on mortgage, education, and personal loans.
- Supervised loan personnel and motivated to maintain customer service and performance standards.
Education
B.S. B.A - Human Resource Management And Management
Columbia College
Columbia, MO05.2016
Associate of Science - Business Administration
Columbia College
Columbia, MO12.2012
Skills
- Marketing Program Management
- Salesforce CRM Software
- Social Media Content Creation
- Team Recruiting and Hiring
- Marketing Strategy Development
- Creditworthiness Determination
- Referral Network Development
- Financial History Analysis
- Microsoft Dynamics
- Real Estate Loans
- Strategic Financial Planning
- Government Lending
- Microsoft Office
- Hiring Requirements
- Employee Orientation
- Recruitment Strategies
- Product Development Budgeting
- Digital Content Development
- Candidate Sourcing
- Training and Onboarding
- Employee Timesheet Processing
Languages
Serbian
Native or Bilingual
Bosnian
Native or Bilingual
Croatian
Native or Bilingual
Spanish
Limited Working
Timeline
Small Business Loan Specialist
Small Business Administration
11.2020 - 05.2022
Digital Marketing Manager
Independent Employer
09.2019 - Current
Business Development Manager
Addition Financial
08.2019 - 09.2020
Business Development Manager
Independent Contract
03.2015 - 08.2019
Branch Manager
Landmark Bank
11.2012 - 03.2015
Personal Financial Loan Officer
Missouri Credit Union
07.2008 - 11.2012
B.S. B.A - Human Resource Management And Management
Columbia College
Associate of Science - Business Administration
Columbia College
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