Overview
Work History
Education
Skills
Websites
Languages
Timeline
Generic

Emma Barfus

Spokane,WA

Overview

2
2
years of professional experience

Work History

Copywriter

Freelance
06.2022 - Current
  • Crafting copy which has been featured on projects for UNESCO, National Geographics, U.S. National Parks Service, Yahoo and other smaller organizations.
  • Wrote online content ranging from short social media clips to long comprehensive articles that communicated each client’s desired voice, audience, and brand identity.
  • Post 3-8 articles weekly on various CMS and sourced necessary imagery from client websites, royalty-free images sites and social media.
  • Utilized SEO tools to optimize writing for high and relevant search engine rankings.

Social Media Marketing Specialist (Volunteer)

TSOS
01.2023 - Current
  • Volunteer on social media (Instagram, Facebook, Twitter) for TSOS, a refugee advocacy nonprofit.
  • Manage social media accounts on day-to-day basis to increase company recognition and build community with followers and other nonprofits
  • Collaborated on a World Refugee Day social media fundraiser which raised $9500 using unpaid, organic media
  • Boosted Instagram reach 250% by creating a more consistent posting schedule and working with graphic designers to created an updated brand kit

English as a Second Language Teacher

Berhan Institute
12.2022 - 07.2023
  • Worked as a full-time elementary and preschool English teacher to 40 students to attain international experience.
  • Enhanced ability to communicate everyday concepts in an engaging and easy-to-understand manner.
  • Adapted to and thrived in unfamiliar workplace and cultural expectations.
  • Developed a curriculum of new study plans to raise average test scores by 30%.

Sustainable Travel Marketing Intern

Solimar International
01.2022 - 07.2022
  • Interned on the marketing team of Solimar International, a sustainable travel consulting company.
  • Conducted research and authored content on Silk Road World Heritage sites for a collaborative project between NGOs and uploading the material to a CMS and sourcing imagery from social media and royalty-free sites.
  • Developed engaging content for the U.S. National Park Service's Lewis and Clark National Historic Trail website, enhancing public awareness and visitor experience.
  • Ran an outreach email campaign to talk to over 500 business owners and Destination Marketing Organizations (DMOs) along the trail, fostering collaborations to expand the project's impact.

Education

Master of Science - International Marketing And Brand Management

Lund University
Lund, Sweden
06.2024

Bachelor of Arts - International Business

Brigham Young University - Idaho
Rexburg, ID
04.2022

Skills

  • Social Media: Instagram, Facebook, SproutSocial, HubSpot, MailChimp
  • Graphic Design: Canva, Adobe InDesign
  • Video Editing: CapCut, TikTok
  • CMS: WordPress, Yahoo, Wix, Squarespace
  • Certificates: Google AdWords, SemRush SEO
  • Microsoft and Google Suite

Languages

Spanish
Professional Working
Swedish
Elementary

Timeline

Social Media Marketing Specialist (Volunteer)

TSOS
01.2023 - Current

English as a Second Language Teacher

Berhan Institute
12.2022 - 07.2023

Copywriter

Freelance
06.2022 - Current

Sustainable Travel Marketing Intern

Solimar International
01.2022 - 07.2022

Master of Science - International Marketing And Brand Management

Lund University

Bachelor of Arts - International Business

Brigham Young University - Idaho

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Emma Barfus