Summary
Overview
Work History
Education
Skills
Timeline
Generic

Emma Drury

Golden,CO

Summary

Dynamic Brand Strategist with eight years of experience powering brand growth through bold ideas, strategic clarity, and insights driven storytelling. I specialize in guiding brands through pivotal moments, whether launching, evolving, or reimagining, by blending curiosity, agility, and deep consumer understanding to create strategies that are both distinct and emotionally resonant. With a strong background in research and storytelling, I translate complex consumer insights into clear and compelling brand narratives that drive relevance and results. My collaborative approach reflects a partner ready mindset, valuing co-creation, fresh perspectives, and the pursuit of smart, impactful work that delivers lasting results. Passionate about building culturally relevant, results driven brands, I bring the depth of global experience alongside the adaptability of a nimble studio, always with the goal of igniting meaningful growth.

Overview

8
8
years of professional experience

Work History

Proposal Specialist

Kleen-Tech
Denver, CO
06.2025 - Current
  • Developed and wrote persuasive proposals, RFP responses, and client presentations that effectively communicated value propositions, and secured new business opportunities.
  • Collaborated with cross-functional teams to gather technical, financial, and operational content, transforming complex information into clear, compelling narratives.
  • Prepared cost estimates using pricing models for inclusion in bid packages.
  • Monitored proposal outcomes, tracked win/loss data, and incorporated learnings into future submissions to continually improve success rates.
  • Participated in proposal review sessions with leadership, ensuring alignment with strategy, compliance requirements, and client expectations.

Brand Strategy Consultant

Self-employeed
Golden, CO
07.2023 - Current
  • Developed brand strategies grounded in consumer insights and market trends, helping clients clarify positioning, strengthen market relevance, and drive product innovation.
  • Translated research and cultural analysis into compelling brand narratives, messaging frameworks, product innovation concepts, and activation plans that delivered measurable impact.
  • Supported diverse client needs by providing flexible, on-demand brand consulting services, partnering closely with cross-functional teams to guide brand evolution and ensure consistent, impactful execution across touchpoints.

Senior Marketing Strategist

Srg
Boulder, CO
10.2019 - 05.2021
  • Led end-to-end consumer research initiatives—designed studies, recruited participants, and executed qualitative and quantitative research to answer key business questions for high-profile clients.
  • Synthesized complex research findings into clear, compelling insights, reports that delivered strategic takeaways and directly informed brand storytelling, innovation strategy, and product development.
  • Developed cohesive brand narratives rooted in consumer insights and cultural context, using adaptable frameworks to ensure clarity and consistency across teams and stakeholders.
  • Facilitated collaborative workshops with clients and cross-functional teams to generate new product ideas, brand stories, and long-term strategies, aligned with research insights and market trends.
  • Conducted ongoing cultural and market trend analyses, translating cultural shifts and emerging behaviors into actionable opportunities for clients across diverse industries.
  • Worked with major clients including PepsiCo, Frito-Lay, Kimberly-Clark, 7-Eleven, Jack in the Box, Frigidaire, Snooze, Kraft Heinz, American Airlines, and IHG

Marketing Strategist

Srg
Boulder, CO
08.2017 - 10.2019
  • Managed project planning and logistics across multiple workstreams— developed timelines, tracked budgets, and allocated resources to ensure on-time, on-budget delivery of client engagements.
  • Coordinated cross-functional teams, facilitating collaboration between internal departments and client stakeholders to maintain alignment throughout each project phase.
  • Supported senior strategists in the development of brand narratives, new product concepts, and strategic presentations by contributing research, writing, and organizational support.
  • Planned and executed internal and client-facing events, ensuring clear communication, detailed scheduling, and smooth logistics from kickoff to delivery.
  • Assisted in the development and improvement of internal processes and documentation, helping streamline team workflows and project execution.

Certified Pilates Instructor

The Body Refinery
Northglenn, CO
06.2024 - Current
  • Completed a 500-hour comprehensive certification, trained in mat, Reformer, Cadillac, Springboard, and chair Pilates modalities.
  • Designed and led tailored class flows based on the specific needs, goals, and physical limitations of diverse client demographics, including injury recovery and mobility challenges.

Literacy Teacher

BVSD / WPS
Broomfield / Westminster , CO
06.2021 - 07.2024
  • Developed and edited instructional content, lesson plans, and assessments that conveyed complex concepts in a structured, accessible format.
  • Created documentation and user guides (e.g., for students or parents) on school platforms, writing with clarity for non-expert users.
  • Tailored communication for diverse audiences, adapting tone and language to match reading levels and needs.
  • Tailored communication for diverse audiences, adapting tone and language to match reading levels and needs.
  • Instructed students in writing, grammar, and editing, with a strong emphasis on clarity, structure, and audience awareness—foundational skills in effective communication.
  • Collaborated with colleagues to produce and revise curriculum materials and digital resources to ensure standards were met and upheld.

Education

Master of Arts - Teaching: Secondary Pedagogy

University of Northern Colorado
Greeley, CO
05.2021

Bachelor of Arts - International Studies

Colorado State University
Fort Collins, CO
05.2018

Bachelor of Arts - Language, Literatures, And Cultures

Colorado State University
Fort Collins, CO
05.2018

Swedish For Immigrants - Swedish Language Studies

Folkuniversitetet
Stockholm, Sweden
08.2013

Skills

  • Brand strategy and positioning
  • Consumer and market qualitative research
  • Global trends analysis and social listening
  • Insights translation and storytelling
  • Consumer journey mapping
  • Creative and critical thinking
  • Strategic workshop facilitation
  • Cross-functional collaboration
  • Project management
  • Microsoft Office Suite

Timeline

Proposal Specialist

Kleen-Tech
06.2025 - Current

Certified Pilates Instructor

The Body Refinery
06.2024 - Current

Brand Strategy Consultant

Self-employeed
07.2023 - Current

Literacy Teacher

BVSD / WPS
06.2021 - 07.2024

Senior Marketing Strategist

Srg
10.2019 - 05.2021

Marketing Strategist

Srg
08.2017 - 10.2019

Master of Arts - Teaching: Secondary Pedagogy

University of Northern Colorado

Bachelor of Arts - International Studies

Colorado State University

Bachelor of Arts - Language, Literatures, And Cultures

Colorado State University

Swedish For Immigrants - Swedish Language Studies

Folkuniversitetet